{"id":12268,"date":"2017-08-02T14:04:00","date_gmt":"2017-08-02T07:04:00","guid":{"rendered":"https:\/\/thitruongsi.com\/kinh-nghiem\/?p=12268"},"modified":"2017-08-02T14:04:00","modified_gmt":"2017-08-02T07:04:00","slug":"giai-phap-khi-doanh-ban-hang-giam-sut","status":"publish","type":"post","link":"https:\/\/thitruongsi.com\/kinh-nghiem\/giai-phap-khi-doanh-ban-hang-giam-sut\/","title":{"rendered":"Gi\u1ea3i ph\u00e1p khi doanh s\u1ed1 b\u00e1n h\u00e0ng gi\u1ea3m s\u00fat"},"content":{"rendered":"

Vi\u1ec7c ph\u00e2n t\u00edch th\u1ecb tr\u01b0\u1eddng v\u00e0 th\u1ef1c thi c\u00e1c chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o lu\u00f4n \u0111\u01b0\u1ee3c nhi\u1ec1u c\u00f4ng ty quan t\u00e2m, b\u1edfi v\u00ec n\u1ebfu kh\u00f4ng l\u00e0m t\u1ed1t nh\u1eefng v\u1ea5n \u0111\u1ec1 n\u00e0y th\u00ec \u0111\u1ed3ng ngh\u0129a v\u1edbi vi\u1ec7c doanh s\u1ed1 b\u00e1n h\u00e0ng b\u1ecb gi\u1ea3m s\u00fat do kh\u00f4ng thu h\u00fat \u0111\u01b0\u1ee3c kh\u00e1ch h\u00e0ng m\u1edbi v\u00e0 ph\u1ee5c v\u1ee5 t\u1ed1t h\u01a1n n\u1eefa nhu c\u1ea7u c\u1ee7a c\u00e1c kh\u00e1ch h\u00e0ng hi\u1ec7n t\u1ea1i. <\/strong><\/p>\n

Khi l\u01b0u l\u01b0\u1ee3ng chu chuy\u1ec3n h\u00e0ng h\u00f3a quay v\u00f2ng v\u1edbi t\u1ed1c \u0111\u1ed9 nhanh, ch\u1eafc ch\u1eafn doanh s\u1ed1 b\u00e1n h\u00e0ng s\u1ebd t\u0103ng. Song \u0111i\u1ec1u ng\u01b0\u1ee3c l\u1ea1i th\u00ec ch\u01b0a ch\u1eafc \u0111\u00e3 \u0111\u00fang. Doanh s\u1ed1 b\u00e1n h\u00e0ng gi\u1ea3m s\u00fat do nhi\u1ec1u nguy\u00ean nh\u00e2n, trong \u0111\u00f3 l\u01b0u l\u01b0\u1ee3ng chu chuy\u1ec3n h\u00e0ng h\u00f3a th\u1ea5p kh\u00f4ng ph\u1ea3i l\u00e0 nguy\u00ean nh\u00e2n tr\u1ef1c ti\u1ebfp. B\u1ed1n nguy\u00ean nh\u00e2n ch\u1ee7 y\u1ebfu v\u00e0 gi\u1ea3i ph\u00e1p \u0111i k\u00e8m sau \u0111\u00e2y s\u1ebd gi\u00fap b\u1ea1n nh\u00ecn th\u1ea5y b\u1ea3n ch\u1ea5t c\u1ee7a v\u1ea5n \u0111\u1ec1, t\u1eeb \u0111\u00f3 \u0111\u01b0a ra \u0111\u01b0\u1ee3c c\u00e1c bi\u1ec7n ph\u00e1p h\u1ee3p l\u00fd.<\/p>\n\n\n\n\n
\"\"<\/td>\n<\/tr>\n
Vi\u1ec7c ph\u00e2n t\u00edch th\u1ecb tr\u01b0\u1eddng v\u00e0 th\u1ef1c thi c\u00e1c chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o lu\u00f4n \u0111\u01b0\u1ee3c nhi\u1ec1u c\u00f4ng ty quan t\u00e2m, b\u1edfi v\u00ec n\u1ebfu kh\u00f4ng l\u00e0m t\u1ed1t nh\u1eefng v\u1ea5n \u0111\u1ec1 n\u00e0y th\u00ec \u0111\u1ed3ng ngh\u0129a v\u1edbi vi\u1ec7c doanh s\u1ed1 b\u00e1n h\u00e0ng b\u1ecb gi\u1ea3m s\u00fat do kh\u00f4ng thu h\u00fat \u0111\u01b0\u1ee3c kh\u00e1ch h\u00e0ng m\u1edbi v\u00e0 ph\u1ee5c v\u1ee5 t\u1ed1t h\u01a1n n\u1eefa nhu c\u1ea7u c\u1ee7a c\u00e1c kh\u00e1ch h\u00e0ng hi\u1ec7n t\u1ea1i.<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

V\u1ea5n \u0111\u1ec1 th\u1ee9 nh\u1ea5t: C\u00e1c qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n \u0111\u01b0a ra thi\u1ebfu t\u00ednh thuy\u1ebft ph\u1ee5c.<\/strong><\/p>\n

Gi\u1ea3i ph\u00e1p: Vi\u1ebft c\u00e1c qu\u1ea3ng c\u00e1o t\u1ed1t h\u01a1n.<\/strong><\/p>\n

Li\u1ec7u c\u00e1c qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n \u0111\u00e3 \u201c\u0111\u00e1nh tr\u00fang\u201d t\u00e2m l\u00fd c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng ch\u01b0a? N\u1ebfu nh\u01b0 b\u1ea1n \u0111\u1ee9ng tr\u00ean g\u00f3c \u0111\u1ed9 c\u1ee7a nh\u00e0 s\u1ea3n xu\u1ea5t \u0111\u1ec3 \u0111\u01b0a ra nh\u1eefng l\u1eddi gi\u1edbi thi\u1ec7u s\u1ea3n ph\u1ea9m, hi\u1ec3n nhi\u00ean c\u00e1ch suy ngh\u0129 c\u1ee7a b\u1ea1n ch\u01b0a ch\u1eafc \u0111\u00e3 gi\u1ed1ng c\u00e1ch suy ngh\u0129 c\u1ee7a kh\u00e1ch h\u00e0ng. Nguy\u00ean nh\u00e2n l\u00e0 do b\u1ea1n bi\u1ebft qu\u00e1 r\u00f5 v\u1ec1 s\u1ea3n ph\u1ea9m, v\u00e0 mu\u1ed1n n\u00f3i nhi\u1ec1u v\u1ec1 \u0111\u1eb7c \u0111i\u1ec3m v\u00e0 t\u00ednh n\u0103ng v\u01b0\u1ee3t tr\u1ed9i c\u1ee7a n\u00f3 so v\u1edbi c\u00e1c \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh. \u0110\u00f3 ch\u01b0a ch\u1eafc \u0111\u00e3 l\u00e0 \u0111i\u1ec1u ng\u01b0\u1eddi ti\u00eau d\u00f9ng mu\u1ed1n nghe.<\/p>\n

Khi thu\u00ea m\u1ed9t chuy\u00ean gia vi\u1ebft qu\u1ea3ng c\u00e1o, b\u1ea1n c\u00f3 c\u1ea3m th\u1ea5y b\u1ef1c m\u00ecnh khi anh ta li\u00ean ti\u1ebfp \u0111\u1eb7t ra nh\u1eefng c\u00e2u h\u1ecfi, m\u00e0 theo b\u1ea1n l\u00e0 kh\u00f4ng c\u1ea7n thi\u1ebft kh\u00f4ng? Tr\u00ean th\u1ef1c t\u1ebf, m\u1ed9t ng\u01b0\u1eddi vi\u1ebft qu\u1ea3ng c\u00e1o t\u1ed1t l\u00e0 ng\u01b0\u1eddi bi\u1ebft \u0111\u01b0a ra nh\u1eefng c\u00e2u h\u1ecfi d\u01b0\u1edbi nhi\u1ec1u g\u00f3c \u0111\u1ed9 kh\u00e1c nhau. V\u00ec v\u1eady, trong nh\u1eefng tr\u01b0\u1eddng h\u1ee3p nh\u01b0 v\u1eady, b\u1ea1n \u0111\u1eebng n\u1ed5i n\u00f3ng v\u00e0 n\u00f3i v\u1edbi ng\u01b0\u1eddi vi\u1ebft qu\u1ea3ng c\u00e1o r\u1eb1ng: \u201cAnh ch\u1eb3ng hi\u1ec3u c\u00e1i qu\u00e1i g\u00ec c\u1ea3. V\u1ea5n \u0111\u1ec1 kh\u00f4ng ph\u1ea3i \u1edf \u0111\u00f3\u201d Sai l\u1ea7m c\u1ee7a b\u1ea1n s\u1ebd b\u1eaft \u0111\u1ea7u t\u1eeb vi\u1ec7c b\u1ea1n thuy\u1ebft ph\u1ee5c anh ta vi\u1ebft theo \u00fd m\u00ecnh.<\/p>\n

Kh\u00e1ch quan m\u00e0 n\u00f3i, khi vi\u1ebft l\u1eddi cho qu\u1ea3ng c\u00e1o, s\u1ef1 hi\u1ec3u bi\u1ebft v\u1ec1 s\u1ea3n ph\u1ea9m c\u1ee7a ng\u01b0\u1eddi vi\u1ebft ph\u1ea3i nh\u01b0 \u201ct\u1edd gi\u1ea5y tr\u1eafng\u201d. T\u1ee9c l\u00e0, h\u1ecd c\u0169ng ch\u1ea3 bi\u1ebft g\u00ec h\u01a1n kh\u00e1ch h\u00e0ng c\u1ea3.<\/p>\n

B\u1ea5t c\u1ee9 khi n\u00e0o b\u1ea1n m\u1edf m\u1ed9t trang qu\u1ea3ng c\u00e1o \u0111\u1ec3 t\u00ecm m\u1ed9t th\u1ee3 h\u00e0n, ng\u01b0\u1eddi cung c\u1ea5p m\u00e1y \u0111i\u1ec1u ho\u00e0 nhi\u1ec7t \u0111\u1ed9 hay th\u1ee3 \u0111i\u1ec7n th\u00ec ph\u1ea7n l\u1edbn c\u00e1c qu\u1ea3ng c\u00e1o s\u1ebd cho b\u1ea1n bi\u1ebft c\u00f4ng ty \u0111\u00f3 \u0111\u00e3 ho\u1ea1t \u0111\u1ed9ng trong bao nhi\u00eau n\u0103m, c\u00f3 \u0111\u1ed9i ng\u0169 nh\u00e2n vi\u00ean k\u1ef9 thu\u1eadt l\u00e0nh ngh\u1ec1 th\u1ebf n\u00e0o. Th\u1eadm ch\u00ed l\u00e0 nh\u1eefng l\u1eddi cam k\u1ebft s\u1ebd mang l\u1ea1i d\u1ecbch v\u1ee5 t\u1ed1t nh\u1ea5t cho kh\u00e1ch h\u00e0ng.<\/p>\n

Nh\u01b0ng nh\u1eefng \u0111i\u1ec1u n\u00e0y kh\u00f4ng th\u1ef1c s\u1ef1 \u0111i\u1ec1u m\u00e0 kh\u00e1ch h\u00e0ng c\u1ea7n. Ng\u00e0y nay \u0111i\u1ec1u m\u00e0 kh\u00e1ch h\u00e0ng mu\u1ed1n bi\u1ebft nh\u1ea5t l\u00e0: Li\u1ec7u c\u00f4ng ty cung c\u1ea5p d\u1ecbch v\u1ee5 c\u00f3 m\u1eb7t ngay khi kh\u00e1ch h\u00e0ng c\u1ea7n hay l\u1ea1i b\u1eaft kh\u00e1ch h\u00e0ng ch\u1edd \u0111\u1ee3i?<\/p>\n

Hi\u1ec7n nay nh\u1eefng c\u00f4ng ty cung c\u1ea5p d\u1ecbch v\u1ee5 t\u1ed1t nh\u1ea5t l\u00e0 nh\u1eefng c\u00f4ng ty bi\u1ebft l\u1ea5y \u201cch\u1eef t\u00edn\u201d l\u00e0m tr\u1ecdng cho m\u1ed7i l\u1ea7n b\u00e1n h\u00e0ng. V\u1edbi h\u1ecd, ph\u01b0\u01a1ng ch\u00e2m: H\u00e3y giao h\u00e0ng \u0111\u00fang h\u1eb9n n\u1ebfu kh\u00f4ng anh s\u1ebd ch\u1eb3ng \u0111\u01b0\u1ee3c tr\u1ea3 \u201cm\u1ed9t xu\u201d \u0111\u01b0\u1ee3c \u0111\u1eb7t l\u00ean h\u00e0ng \u0111\u1ea7u. Nhi\u1ec1u c\u00f4ng ty c\u00f2n \u0111\u01b0a ra cam k\u1ebft trong v\u00f2ng m\u1ed9t gi\u1edd n\u1ebfu kh\u00f4ng c\u00f3 m\u1eb7t nh\u01b0 \u0111\u00e3 h\u1eb9n, s\u1ebd b\u1ed3i th\u01b0\u1eddng cho kh\u00e1ch h\u00e0ng v\u1ec1 th\u1eddi gian ch\u1eadm tr\u1ec5 \u0111\u00f3.<\/p>\n

V\u00ec v\u1eady, vi\u1ec7c c\u1ea7n l\u00e0m tr\u01b0\u1edbc ti\u00ean khi doanh s\u1ed1 b\u00e1n h\u00e0ng gi\u1ea3m s\u00fat l\u00e0 c\u1ea7n xem x\u00e9t l\u1ea1i c\u00e1c qu\u1ea3ng c\u00e1o c\u1ee7a c\u00f4ng ty c\u00f3 n\u00f3i l\u00ean \u0111\u01b0\u1ee3c \u0111i\u1ec1u kh\u00e1ch h\u00e0ng c\u1ea7n ch\u01b0a, hay \u0111\u00f3 ch\u1ec9 to\u00e0n l\u00e0 nh\u1eefng c\u00e2u n\u00f3i s\u00e1o r\u1ed7ng kh\u00f4ng \u0111\u00e1p \u1ee9ng s\u1ef1 mong \u0111\u1ee3i c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng.<\/p>\n

V\u1ea5n \u0111\u1ec1 th\u1ee9 hai: C\u00e1c qu\u1ea3ng c\u00e1o kh\u00f4ng mang l\u1ea1i k\u1ebft qu\u1ea3 nh\u01b0 b\u1ea1n mong mu\u1ed1n.<\/strong><\/p>\n

Gi\u1ea3i ph\u00e1p: B\u1ea1n c\u1ea7n ch\u00fa tr\u1ecdng \u0111\u1ebfn ng\u00e2n s\u00e1ch v\u00e0 t\u1ea7n su\u1ea5t qu\u1ea3ng c\u00e1o.<\/strong><\/p>\n

Ph\u1ea7n l\u1edbn c\u00e1c ch\u1ee7 doanh nghi\u1ec7p t\u1ecf ra r\u1ed9ng tay trong vi\u1ec7c chi ng\u00e2n qu\u1ef9 d\u00e0nh cho qu\u1ea3ng c\u00e1o, b\u1edfi v\u00ec h\u1ecd mu\u1ed1n v\u01b0\u01a1n t\u1edbi m\u1ecdi \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng. K\u1ebft qu\u1ea3 l\u00e0 nh\u1eefng qu\u1ea3ng c\u00e1o lo\u1ea1i n\u00e0y tr\u1edf n\u00ean m\u1edd nh\u1ea1t khi ch\u00fang l\u1ecdt v\u00e0o m\u1eaft qu\u00e1 nhi\u1ec1u ng\u01b0\u1eddi, \u0111\u1ed3ng th\u1eddi l\u1ea1i kh\u00f4ng \u0111\u01b0\u1ee3c l\u1eb7p l\u1ea1i \u0111\u1ee7 t\u1ea7n su\u1ea5t \u0111\u1ec3 m\u1ecdi ng\u01b0\u1eddi c\u00f3 th\u1ec3 nh\u1edb \u0111\u1ebfn n\u00f3.<\/p>\n

V\u00f2ng \u0111\u1eddi s\u1ea3n ph\u1ea9m c\u00e0ng d\u00e0i th\u00ec t\u1ea7n su\u1ea5t qu\u1ea3ng c\u00e1o cho s\u1ea3n ph\u1ea9m \u0111\u00f3 ph\u1ea3i c\u00e0ng l\u1edbn. Nh\u1edd v\u1eady l\u01b0u l\u01b0\u1ee3ng h\u00e0ng ho\u00e1 l\u01b0u th\u00f4ng s\u1ebd \u0111\u01b0\u1ee3c \u0111\u1ea9y m\u1ea1nh h\u01a1n.<\/p>\n

V\u1ea5n \u0111\u1ec1 th\u1ee9 ba : B\u1ea1n \u0111ang b\u00e1n c\u00f9ng m\u1ed9t th\u1ee9 h\u00e0ng ho\u00e1 cho c\u00f9ng m\u1ed9t lo\u1ea1i kh\u00e1ch h\u00e0ng theo m\u1ed9t c\u00e1ch c\u0169 r\u00edch.<\/strong><\/p>\n

Gi\u1ea3i ph\u00e1p: M\u1edf r\u1ed9ng m\u00f4 h\u00ecnh kinh doanh \u0111\u1ec3 l\u00f4i k\u00e9o th\u00eam c\u00e1c kh\u00e1ch h\u00e0ng m\u1edbi ho\u1eb7c b\u00e1n c\u00e1c d\u1ecbch v\u1ee5 gia t\u0103ng cho c\u00e1c kh\u00e1ch h\u00e0ng hi\u1ec7n t\u1ea1i.<\/strong><\/p>\n

Th\u01b0\u1eddng nh\u1eefng doanh nghi\u1ec7p \u0111\u00e3 g\u1eb7t h\u00e1i \u0111\u01b0\u1ee3c nhi\u1ec1u th\u00e0nh c\u00f4ng nh\u1ea5t l\u1ea1i r\u1ea5t hay k\u00eau ca v\u1ec1 l\u01b0u l\u01b0\u1ee3ng chu chuy\u1ec3n h\u00e0ng ho\u00e1 th\u1ea5p, d\u1eabn \u0111\u1ebfn gi\u1ea3m kh\u1ea3 n\u0103ng t\u0103ng tr\u01b0\u1edfng c\u1ee7a h\u1ecd. S\u1ef1 t\u1eadp trung qu\u00e1 m\u1ee9c v\u00e0o m\u1ed9t lo\u1ea1i m\u1eb7t h\u00e0ng v\u00e0 b\u00e1n cho c\u00e1c kh\u00e1ch h\u00e0ng quen thu\u1ed9c, kh\u00f4ng t\u00ecm ra ph\u01b0\u01a1ng th\u1ee9c \u0111\u1ed5i m\u1edbi v\u00e0 \u0111a d\u1ea1ng ho\u00e1 s\u1ea3n ph\u1ea9m c\u0169ng nh\u01b0 h\u01b0\u1edbng t\u1edbi nhi\u1ec1u d\u1ea1ng kh\u00e1ch h\u00e0ng kh\u00e1c nhau, ch\u00ednh l\u00e0 m\u1ed9t con dao hai l\u01b0\u1ee1i.
\nC\u00f3 ph\u1ea3i nh\u1eefng th\u00e0nh c\u00f4ng trong qu\u00e1 kh\u1ee9 \u0111\u00e3 ng\u0103n c\u1ea3n kh\u00f4ng cho b\u1ea1n th\u1ea5y m\u00ecnh \u0111ang t\u1ef1 \u0111\u00e2m \u0111\u1ea7u v\u00e0o ng\u00f5 c\u1ee5t? B\u1ea1n c\u1ea7n ph\u1ea3i bi\u1ebft r\u00f5 tr\u00ean th\u1ecb tr\u01b0\u1eddng c\u00f3 r\u1ea5t nhi\u1ec1u kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng cho s\u1ea3n ph\u1ea9m c\u1ee7a m\u00ecnh.<\/p>\n

Trong nh\u1eefng tr\u01b0\u1eddng h\u1ee3p n\u00e0y, m\u1edf r\u1ed9ng ph\u1ea1m vi kh\u00e1ch h\u00e0ng l\u00e0 vi\u1ec7c c\u1ea7n l\u00e0m ngay. Ch\u1eafc ch\u1eafn b\u1ea1n s\u1ebd ph\u1ea3i t\u00ecm ki\u1ebfm v\u00e0 b\u1ed5 sung th\u00eam r\u1ea5t nhi\u1ec1u d\u1ea1ng kh\u00e1ch h\u00e0ng m\u1edbi v\u00e0o danh s\u00e1ch c\u1ee7a m\u00ecnh. N\u00f3 c\u0169ng gi\u1ed1ng nh\u01b0 vi\u1ec7c b\u1ea1n s\u1ebd ph\u1ea3i b\u00e1n nh\u1eefng lo\u1ea1i h\u00e0ng ho\u00e1 m\u00e0 tr\u01b0\u1edbc \u0111\u00e2y b\u1ea1n kh\u00f4ng mu\u1ed1n b\u00e1n.<\/p>\n

V\u1ea5n \u0111\u1ec1 th\u1ee9 t\u01b0: Danh ti\u1ebfng c\u1ee7a c\u00f4ng ty b\u1ea1n \u0111ang \u0111i xu\u1ed1ng ho\u1eb7c s\u1ea3n ph\u1ea9m c\u1ee7a c\u00f4ng ty b\u1ea1n kh\u00f4ng c\u00f2n h\u1ee3p th\u1eddi.<\/strong><\/p>\n

Gi\u1ea3i ph\u00e1p: T\u1ef1 \u0111\u1ed5i m\u1edbi s\u1ea3n ph\u1ea9m sau \u0111\u00f3 \u0111\u01b0a ch\u00fang tr\u1edf l\u1ea1i v\u1edbi th\u1ecb tr\u01b0\u1eddng.<\/strong><\/p>\n

B\u1ea1n c\u1ea7n xem x\u00e9t k\u1ef9 c\u00e1c nguy\u00ean nh\u00e2n gi\u1ea3m s\u00fat doanh s\u1ed1 h\u00e0ng b\u00e1n ra tr\u01b0\u1edbc khi \u0111\u01b0a ra m\u1ed9t quy\u1ebft \u0111\u1ecbnh \u0111\u00fang \u0111\u1eafn. Li\u1ec7u c\u00f3 n\u00ean t\u0103ng c\u01b0\u1eddng qu\u1ea3ng c\u00e1o nhi\u1ec1u h\u01a1n cho s\u1ea3n ph\u1ea9m \u0111\u1ec3 gi\u00fap n\u00f3 tho\u00e1t ra kh\u1ecfi t\u00ecnh tr\u1ea1ng \u1ebf \u1ea9m? Hay l\u00fd do l\u1ea1i n\u1eb1m \u1edf ch\u1ed7 s\u1ea3n ph\u1ea9m \u0111\u00f3 \u0111\u00e3 kh\u00f4ng c\u00f2n h\u1ee3p th\u1eddi?<\/p>\n

V\u00ed d\u1ee5 sau \u0111\u00e2y s\u1ebd gi\u00fap b\u1ea1n th\u1ea5y r\u00f5 h\u01a1n v\u1ec1 v\u1ea5n \u0111\u1ec1 n\u00e0y: nh\u1eefng nh\u00e0 bu\u00f4n \u0111\u1ed3 trang s\u1ee9c \u1edf M\u1ef9 mu\u1ed1n t\u00ecm hi\u1ec3u t\u1ea1i sao nh\u1eabn c\u01b0\u1edbi l\u1ea1i kh\u00f4ng b\u00e1n ch\u1ea1y tr\u00ean th\u1ecb tr\u01b0\u1eddng th\u1eddi gian g\u1ea7n \u0111\u00e2y. K\u1ebft qu\u1ea3 m\u00e0 h\u1ecd t\u00ecm ra th\u1eadt \u0111\u00e1ng ng\u1ea1c nhi\u00ean, v\u1ea5n \u0111\u1ec1 kh\u00f4ng ph\u1ea3i do qu\u1ea3ng c\u00e1o, do th\u1eddi v\u1ee5 ho\u1eb7c do s\u1ef1 kh\u00f4ng \u0111a d\u1ea1ng ho\u00e1 kh\u00e1ch h\u00e0ng. V\u1ea5n \u0111\u1ec1 \u1edf ch\u1ed7 t\u1ef7 l\u1ec7 k\u1ebft h\u00f4n t\u1ea1i \u0111\u1ea5t n\u01b0\u1edbc n\u00e0y c\u00f3 xu h\u01b0\u1edbng ng\u00e0y c\u00e0ng gi\u1ea3m, v\u00e0 m\u1eb7t h\u00e0ng n\u00e0y th\u1ef1c t\u1ebf tr\u1edf n\u00ean kh\u00f4ng c\u00f3 nhu c\u1ea7u tr\u00ean th\u1ecb tr\u01b0\u1eddng.<\/p>\n

V\u00ec v\u1eady, b\u1ea1n trong vai tr\u00f2 m\u1ed9t nh\u00e0 s\u1ea3n xu\u1ea5t, h\u00e3y \u0111\u1eb7t cho m\u00ecnh c\u00e2u h\u1ecfi c\u00f3 ph\u1ea3i nhu c\u1ea7u th\u1ecb tr\u01b0\u1eddng v\u1ec1 m\u1ed9t m\u1eb7t h\u00e0ng n\u00e0o \u0111\u00f3 \u0111ang thay \u0111\u1ed5i kh\u00f4ng? V\u00e0 b\u1ea1n ph\u1ea3i thay \u0111\u1ed5i theo n\u1ebfu kh\u00f4ng b\u1ea1n s\u1ebd th\u1ea5t b\u1ea1i.<\/p>\n

C\u00f3 ph\u1ea3i t\u0103ng l\u01b0u l\u01b0\u1ee3ng chu chuy\u1ec3n h\u00e0ng ho\u00e1 s\u1ebd l\u00e0m t\u0103ng kh\u1ed1i l\u01b0\u1ee3ng b\u00e1n ra c\u1ee7a c\u00f4ng ty? Ch\u1eafc ch\u1eafn b\u1ea1n s\u1ebd l\u00e0m \u0111\u01b0\u1ee3c \u0111i\u1ec1u \u0111\u00f3 khi trong tay \u0111\u00e3 c\u00f3 gi\u1ea3i ph\u00e1p cho b\u1ed1n v\u1ea5n \u0111\u1ec1 n\u00eau tr\u00ean.<\/p>\n

Ngu\u1ed3n Entrepreneur<\/div>\n","protected":false},"excerpt":{"rendered":"

Vi\u1ec7c ph\u00e2n t\u00edch th\u1ecb tr\u01b0\u1eddng v\u00e0 th\u1ef1c thi c\u00e1c chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o lu\u00f4n \u0111\u01b0\u1ee3c nhi\u1ec1u c\u00f4ng ty quan t\u00e2m, b\u1edfi v\u00ec n\u1ebfu kh\u00f4ng l\u00e0m t\u1ed1t nh\u1eefng v\u1ea5n \u0111\u1ec1 n\u00e0y th\u00ec \u0111\u1ed3ng ngh\u0129a v\u1edbi vi\u1ec7c doanh s\u1ed1 b\u00e1n h\u00e0ng b\u1ecb gi\u1ea3m s\u00fat do kh\u00f4ng thu h\u00fat \u0111\u01b0\u1ee3c kh\u00e1ch h\u00e0ng m\u1edbi v\u00e0 ph\u1ee5c v\u1ee5 t\u1ed1t h\u01a1n …<\/p>\n","protected":false},"author":4,"featured_media":12269,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[46,64,50],"tags":[],"class_list":["post-12268","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ban-le","category-kinh-nghiem-ban-le","category-kinh-doanh"],"yoast_head":"\nGi\u1ea3i ph\u00e1p khi doanh s\u1ed1 b\u00e1n h\u00e0ng 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