{"id":15211,"date":"2017-08-30T16:51:29","date_gmt":"2017-08-30T09:51:29","guid":{"rendered":"https:\/\/thitruongsi.com\/kinh-nghiem\/?p=15211"},"modified":"2017-08-30T16:51:29","modified_gmt":"2017-08-30T09:51:29","slug":"vie%cc%a3t-nam-la-thi%cc%a3-truong-vang-cu%cc%89a-xuat-ba%cc%89n-dong-nam","status":"publish","type":"post","link":"https:\/\/thitruongsi.com\/kinh-nghiem\/vie%cc%a3t-nam-la-thi%cc%a3-truong-vang-cu%cc%89a-xuat-ba%cc%89n-dong-nam\/","title":{"rendered":"\u2018Vi\u00ea\u0323t Nam la\u0300 thi\u0323 tr\u01b0\u01a1\u0300ng va\u0300ng cu\u0309a xu\u00e2\u0301t ba\u0309n \u0110\u00f4ng Nam A\u0301\u2019"},"content":{"rendered":"

Theo Gia\u0301m \u0111\u00f4\u0301c Tutle-Mori Agency Bangkok \u2013 m\u00f4\u0323t \u0111a\u0323i di\u00ea\u0323n ba\u0309n quy\u00ea\u0300n l\u01a1\u0301n trong khu v\u01b0\u0323c, l\u01b0\u01a1\u0323ng \u0111\u1ea7u s\u00e1ch c\u00e1c \u0111\u01a1n v\u1ecb xu\u1ea5t b\u1ea3n Vi\u00ea\u0323t Nam mua t\u0103ng cho\u0301ng m\u0103\u0323t trong 5 n\u0103m qua.<\/p>\n

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Tuttle-Mori Agency Bangkok l\u00e0 m\u1ed9t c\u00f4ng ty b\u1ea3n quy\u1ec1n \u0111\u1ea1i di\u1ec7n cho nhi\u1ec1u nh\u00e0 xu\u1ea5t b\u1ea3n (NXB) th\u1ebf gi\u1edbi t\u1ea1i khu v\u1ef1c \u0110\u00f4ng Nam \u00c1. \u0110\u00e2y l\u00e0 m\u1ed9t chi nh\u00e1nh c\u1ee7a c\u00f4ng ty Tuttle-Mori Agency c\u00f3 tr\u1ee5 s\u1edf ch\u00ednh t\u1ea1i Nh\u1eadt B\u1ea3n. C\u00f4ng ty b\u1ea3n quy\u1ec1n n\u00e0y c\u00f3 gian h\u00e0ng v\u00e0 tham gia H\u1ed9i ch\u1ee3 s\u00e1ch Qu\u1ed1c t\u1ebf Vi\u1ec7t Nam 2017 \u0111ang di\u1ec5n ra t\u1ea1i c\u00f4ng vi\u00ean Th\u1ed1ng Nh\u1ea5t, H\u00e0 N\u1ed9i.<\/p>\n

B\u00e0 Pimolporn Yutisri \u2013 Gi\u00e1m \u0111\u1ed1c Tuttle-Mori Agency Bangkok \u2013 l\u00e0 ng\u01b0\u1eddi b\u00e1n b\u1ea3n quy\u1ec1n cho nhi\u1ec1u nh\u00e0 xu\u1ea5t b\u1ea3n (NXB) v\u00e0 c\u00e1c c\u00f4ng ty s\u00e1ch Vi\u1ec7t Nam h\u01a1n 10 n\u0103m qua. Nh\u00e2n d\u1ecbp tham gia H\u1ed9i s\u00e1ch, b\u00e0 Tuttle-Mori Agency Bangkok c\u00f3 nh\u1eefng nh\u1eadn \u0111\u1ecbnh v\u1ec1 vi\u1ec7c giao d\u1ecbch b\u1ea3n quy\u1ec1n s\u00e1ch c\u1ee7a Vi\u1ec7t Nam.<\/p>\n\n\n\n\n
\"\u2018Viet<\/td>\n<\/tr>\n
B\u00e0 Pimolporn Yutisri (gi\u1eefa) giao l\u01b0u t\u1ea1i H\u1ed9i ch\u1ee3 s\u00e1ch Qu\u1ed1c t\u1ebf Vi\u1ec7t Nam s\u00e1ng 25\/8.<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

– Tuttle-Mori Agency \u0111\u00e3 l\u00e0m vi\u1ec7c v\u1edbi c\u00e1c NXB Vi\u1ec7t Nam t\u1eeb khi n\u00e0o?<\/em><\/p>\n

– T\u1eeb n\u0103m 2004, 2005, khi m\u1edbi gia nh\u1eadp c\u00f4ng \u01b0\u1edbc Bern, c\u00e1c c\u00f4ng ty Vi\u1ec7t Nam \u0111\u00e3 mua b\u1ea3n quy\u1ec1n th\u00f4ng qua Tuttle-Mori Agency. Ch\u00fang t\u00f4i b\u00e1n b\u1ea3n quy\u1ec1n cho r\u1ea5t nhi\u1ec1u NXB Vi\u1ec7t Nam.<\/p>\n

– B\u00e0 \u0111\u00e1nh gi\u00e1 nh\u01b0 th\u1ebf n\u00e0o v\u1ec1 th\u1ecb tr\u01b0\u1eddng xu\u1ea5t b\u1ea3n Vi\u1ec7t Nam?<\/em><\/p>\n

– Vi\u1ec7t Nam l\u00e0 qu\u1ed1c gia v\u00e0ng v\u1edbi ch\u00fang t\u00f4i khi l\u00e0m b\u1ea3n quy\u1ec1n. N\u0103m 2005 ch\u00fang t\u00f4i t\u1eeb Bangkok t\u1edbi Vi\u1ec7t Nam, t\u00f4i g\u1eb7p \u0111\u1ea1i di\u1ec7n Nh\u00e3 Nam, Kim \u0110\u1ed3ng c\u00f9ng c\u00e1c NXB kh\u00e1c, th\u1ecb tr\u01b0\u1eddng xu\u1ea5t b\u1ea3n l\u00fac \u0111\u00f3 kh\u00e1 im \u1eafng, nh\u01b0ng c\u00e0ng ng\u00e0y c\u00e1c b\u1ea1n c\u00e0ng ph\u00e1t tri\u1ec3n.<\/p>\n

Ch\u00fang t\u00f4i b\u00e1n \u0111\u01b0\u1ee3c b\u1ea3n quy\u1ec1n \u1edf t\u1ea5t c\u1ea3 c\u00e1c th\u1ec3 lo\u1ea1i: h\u01b0 c\u1ea5u, phi h\u01b0 c\u1ea5u, s\u00e1ch tranh. \u1ede Vi\u1ec7t Nam m\u1ecdi ng\u01b0\u1eddi \u0111\u1ecdc r\u1ea5t nhi\u1ec1u th\u1ec3 lo\u1ea1i, k\u1ec3 c\u1ea3 nh\u1eefng th\u1ec3 lo\u1ea1i kh\u00f3 b\u00e1n \u1edf Th\u00e1i Lan. \u0110\u1eb7c bi\u1ec7t, th\u1ec3 lo\u1ea1i s\u00e1ch v\u0103n h\u1ecdc kh\u00f3 b\u00e1n \u1edf Th\u00e1i Lan, nh\u01b0ng \u1edf Vi\u1ec7t Nam l\u1ea1i r\u1ea5t ph\u00e1t tri\u1ec3n.<\/p>\n

V\u00e0i n\u0103m tr\u01b0\u1edbc \u0111\u00e2y, Nh\u00e3 Nam ra m\u1eaft cu\u1ed1n Chai th\u1eddi gian<\/em>, t\u1ed5 ch\u1ee9c ra m\u1eaft s\u00e1ch, t\u00f4i r\u1ea5t ng\u1ea1c nhi\u00ean khi \u0111\u1ed9c gi\u1ea3 \u0111\u00e3 \u0111\u1ecdc v\u00e0 bi\u1ebft tr\u01b0\u1edbc v\u1ec1 cu\u1ed1n s\u00e1ch, r\u1ed3i \u0111\u1eb7t nhi\u1ec1u c\u00e2u h\u1ecfi. B\u1edfi \u1edf Th\u00e1i, t\u1ed5 ch\u1ee9c ra m\u1eaft s\u00e1ch, \u0111\u00f4i khi ch\u00fang t\u00f4i ph\u1ea3i m\u1eddi ng\u01b0\u1eddi \u0111\u1ebfn l\u1ea5p ch\u1ed7 tr\u1ed1ng.<\/p>\n

T\u00f4i ngh\u0129, n\u1ebfu Vi\u1ec7t Nam mu\u1ed1n b\u00e1n b\u1ea3n quy\u1ec1n ra th\u1ebf gi\u1edbi, th\u00ec b\u00e2y gi\u1edd ch\u00ednh l\u00e0 th\u1eddi \u0111i\u1ec3m c\u00e1c b\u1ea1n \u0111\u00e3 c\u00f3 th\u1ec3 s\u1eb5n s\u00e0ng.<\/p>\n

– T\u1eeb n\u0103m 2005 t\u1edbi nay, b\u00e0 th\u1ea5y s\u1ed1 l\u01b0\u1ee3ng, ch\u1ea5t l\u01b0\u1ee3ng s\u00e1ch Vi\u1ec7t Nam mua b\u1ea3n quy\u1ec1n c\u00f3 thay \u0111\u1ed5i nhi\u1ec1u hay kh\u00f4ng?<\/em><\/p>\n

– N\u0103m 2005, khi t\u00f4i b\u00e1n b\u1ea3n quy\u1ec1n s\u00e1ch \u1edf khu v\u1ef1c \u0110\u00f4ng Nam \u00c1, h\u1ee3p \u0111\u1ed3ng \u0111\u1ea7u ti\u00ean c\u00f3 gi\u00e1 100 USD. Khi t\u00f4i l\u00e0m vi\u1ec7c v\u1edbi c\u00e1c nh\u00e0 xu\u1ea5t b\u1ea3n \u1edf M\u1ef9, \u0111\u1ec3 h\u1ecd b\u00e1n b\u1ea3n quy\u1ec1n sang Vi\u1ec7t Nam, c\u00e1c n\u01b0\u1edbc \u0110\u00f4ng Nam \u00c1, th\u00ec h\u1ecd kh\u00f4ng mu\u1ed1n l\u00e0m vi\u1ec7c c\u00f9ng, v\u00ec \u0111\u00e2y l\u00e0 s\u1ed1 ti\u1ec1n r\u1ea5t nh\u1ecf.<\/p>\n

Nh\u01b0ng \u0111\u00f3 l\u00e0 nhi\u1ec7m v\u1ee5 c\u1ee7a nh\u1eefng \u0111\u1ea1i di\u1ec7n b\u1ea3n quy\u1ec1n nh\u01b0 ch\u00fang t\u00f4i. Ch\u00fang t\u00f4i thuy\u1ebft ph\u1ee5c h\u1ecd r\u1eb1ng ph\u1ea3i \u0111\u1ec3 cho c\u00e1c NXB \u1edf \u0110\u00f4ng Nam \u00c1 l\u00e0m quen v\u1edbi c\u00f4ng vi\u1ec7c mua b\u1ea3n quy\u1ec1n n\u00e0y.<\/p>\n

Trong kho\u1ea3ng m\u1ed9t, hai n\u0103m \u0111\u1ea7u khi c\u00e1c b\u1ea1n mua b\u1ea3n quy\u1ec1n, d\u00f9 c\u00f3 nhi\u1ec1u NXB tham gia v\u00e0o nh\u01b0ng l\u01b0\u1ee3ng s\u00e1ch mua b\u1ea3n quy\u1ec1n kh\u00f4ng cao. 5 n\u0103m tr\u1edf l\u1ea1i \u0111\u00e2y t\u00ecnh h\u00ecnh thay \u0111\u1ed5i, l\u01b0\u1ee3ng s\u00e1ch mua b\u1ea3n quy\u1ec1n t\u0103ng l\u00ean ch\u00f3ng m\u1eb7t. Tuttle -Mori ch\u00fang t\u00f4i l\u00e0m vi\u1ec7c v\u1edbi Vi\u1ec7t Nam, Th\u00e1i Lan, Indosia, Malaysia… S\u1ed1 l\u01b0\u1ee3ng s\u00e1ch mua b\u1ea3n quy\u1ec1n \u1edf Vi\u1ec7t Nam l\u1edbn nh\u1ea5t. C\u00e1c b\u1ea1n \u0111\u00e3 ti\u1ebfn b\u1ed9 r\u1ea5t nhi\u1ec1u trong vi\u1ec7c mua b\u1ea3n quy\u1ec1n.<\/p>\n

– V\u00ec sao b\u00e0 n\u00f3i Vi\u1ec7t Nam l\u00e0 qu\u1ed1c gia mua b\u1ea3n quy\u1ec1n l\u1edbn nh\u1ea5t, so v\u1edbi c\u00e1c qu\u1ed1c gia trong khu v\u1ef1c?<\/em><\/p>\n

– V\u1ec1 s\u1ed1 l\u01b0\u1ee3ng mua b\u1ea3n quy\u1ec1n, t\u00f4i kh\u00f4ng nh\u1edb con s\u1ed1 ch\u00ednh x\u00e1c, nh\u01b0ng trong s\u1ed1 li\u1ec7u c\u1ee7a ch\u00fang t\u00f4i, Th\u00e1i Lan v\u00e0 Vi\u1ec7t Nam lu\u00f4n c\u1ea1nh tranh nhau v\u1ec1 l\u01b0\u1ee3ng s\u00e1ch mua b\u1ea3n quy\u1ec1n.<\/p>\n

Gi\u00e1 b\u1ea3n quy\u1ec1n hi\u1ec7n nay th\u00f4ng th\u01b0\u1eddng t\u1eeb 500 \u2013 1.000 USD\/cu\u1ed1n, nh\u01b0ng c\u00e1c NXB Vi\u1ec7t Nam c\u00f3 th\u1ec3 tr\u1ea3 t\u1edbi 5.000 USD cho m\u1ed9t b\u1ea3n th\u1ea3o. Ri\u00eang trong tu\u1ea7n tr\u01b0\u1edbc, ch\u00fang t\u00f4i nh\u1eadn \u0111\u01b0\u1ee3c 60 l\u1eddi \u0111\u1ec1 ngh\u1ecb mua b\u1ea3n quy\u1ec1n t\u1eeb ph\u00eda Vi\u1ec7t Nam. M\u1ed9t s\u1ed1 NXB th\u1eadm ch\u00ed c\u00f2n \u0111\u1ec1 ngh\u1ecb mua 10 cu\u1ed1n s\u00e1ch trong m\u1ed9t email. \u0110\u00f3 l\u00e0 m\u1ed9t con s\u1ed1 l\u1edbn.<\/p>\n\n\n\n\n
\"\u2018Viet<\/td>\n<\/tr>\n
L\u01b0\u1ee3ng s\u00e1ch b\u1ea3n quy\u1ec1n \u1edf Vi\u1ec7t Nam t\u0103ng m\u1ea1nh, \u1edf \u0111\u1ee7 th\u1ec3 lo\u1ea1i.\u00a0\u1ea2nh minh h\u1ecda: Vi\u1ec7t H\u00f9ng<\/em><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

– C\u00f4ng vi\u1ec7c \u0111\u1ea1i di\u1ec7n b\u1ea3n quy\u1ec1n c\u1ee7a b\u00e0 di\u1ec5n ra nh\u01b0 th\u1ebf n\u00e0o?<\/em><\/p>\n

– Ch\u00fang t\u00f4i theo su\u1ed1t qu\u00e1 tr\u00ecnh mua b\u1ea3n quy\u1ec1n c\u1ee7a NXB. Sau khi \u0111\u01b0a ra \u0111\u1ec1 ngh\u1ecb mua, b\u00e1n b\u1ea3n quy\u1ec1n gi\u1eefa hai b\u00ean, ch\u00fang t\u00f4i th\u00fac \u0111\u1ea9y k\u00fd h\u1ee3p \u0111\u1ed3ng mua b\u1ea3n quy\u1ec1n, thanh to\u00e1n, n\u1ed9p b\u00e1o c\u00e1o, g\u1eedi l\u1ea1i b\u1ea3n s\u00e1ch ti\u1ebfng Vi\u1ec7t v\u1edbi b\u00ean n\u1eafm b\u1ea3n quy\u1ec1n.<\/p>\n

Ch\u00fang t\u00f4i \u0111\u00e3 k\u1ebft n\u1ed1i hai ph\u00eda, c\u00e1c NXB Vi\u1ec7t Nam v\u1edbi c\u00e1c NXB \u1edf Anh, M\u1ef9… trong 10 n\u0103m r\u1ed3i. T\u00f4i ngh\u0129 gi\u1edd \u0111\u00e3 \u0111\u1ebfn l\u00fac c\u00e1c b\u1ea1n g\u1eb7p tr\u1ef1c ti\u1ebfp nhau. Ch\u00fang t\u00f4i t\u1ed5 ch\u1ee9c c\u00e1c cu\u1ed9c g\u1eb7p gi\u1eefa hai ph\u00eda, v\u00ed d\u1ee5 g\u1eb7p g\u1ee1 \u1edf H\u1ed9i s\u00e1ch Frankfurt hay H\u1ed9i s\u00e1ch B\u1eafc Kinh.<\/p>\n

– Tutle-Mori Bangkok \u0111\u00e3 l\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 b\u00e1n b\u1ea3n quy\u1ec1n s\u00e1ch ra th\u1ebf gi\u1edbi?<\/em><\/p>\n

– \u0110\u1ea7u ti\u00ean, ch\u00fang t\u00f4i ph\u1ea3i t\u00ecm \u0111\u01b0\u1ee3c cu\u1ed1n s\u00e1ch c\u00f3 ch\u1ee7 \u0111\u1ec1 n\u00e0o mang t\u00ednh qu\u1ed1c t\u1ebf, m\u1ed9t ch\u1ee7 \u0111\u1ec1 to\u00e0n c\u1ea7u \u0111\u1ec3 c\u00e1c NXB n\u01b0\u1edbc ngo\u00e0i c\u00f3 th\u1ec3 xu\u1ea5t b\u1ea3n \u0111\u01b0\u1ee3c.<\/p>\n

Mu\u1ed1n b\u00e1n b\u1ea3n quy\u1ec1n ra th\u1ebf gi\u1edbi, ch\u00fang t\u00f4i ph\u1ea3i \u0111\u01b0a s\u00e1ch sang c\u00e1c th\u1ecb tr\u01b0\u1eddng m\u1ea1nh v\u1ec1 b\u1ea3n quy\u1ec1n nh\u01b0 M\u1ef9, Anh. T\u1eeb M\u1ef9, Anh, s\u00e1ch s\u1ebd \u0111\u01b0\u1ee3c b\u00e1n b\u1ea3n quy\u1ec1n sang c\u00e1c n\u01b0\u1edbc kh\u00e1c. V\u00ed d\u1ee5, ch\u00fang t\u00f4i c\u00f3 m\u1ed9t cu\u1ed1n s\u00e1ch \u0111\u00e3 b\u00e1n b\u1ed1n tri\u1ec7u b\u1ea3n, mu\u1ed1n b\u00e1n ra qu\u1ed1c t\u1ebf, ch\u00fang t\u00f4i ph\u1ea3i d\u1ecbch t\u1edbi 7 b\u1ea3n ti\u1ebfng Anh kh\u00e1c nhau, \u0111\u01b0a cho 7 bi\u00ean t\u1eadp vi\u00ean, t\u1eeb \u0111\u00f3, ch\u1ecdn ra m\u1ed9t b\u1ea3n d\u1ecbch t\u1ed1t nh\u1ea5t. T\u1eeb b\u1ea3n ti\u1ebfng Anh, ch\u00fang t\u00f4i \u0111\u00e3 b\u00e1n b\u1ea3n quy\u1ec1n cu\u1ed1n s\u00e1ch \u0111\u00f3 sang 40 qu\u1ed1c gia kh\u00e1c.<\/p>\n

Ch\u00fang ta c\u0169ng c\u00f3 th\u1ec3 b\u00e1n b\u1ea3n quy\u1ec1n sang c\u00e1c n\u01b0\u1edbc trong khu v\u1ef1c, n\u00ean b\u1eaft \u0111\u1ea7u b\u1eb1ng b\u00e1n b\u1ea3n quy\u1ec1n s\u00e1ch tranh, s\u00e1ch cho tr\u1ebb em. \u0110\u00f3 l\u00e0 nh\u1eefng cu\u1ed1n s\u1eed d\u1ee5ng ng\u00f4n ng\u1eef, h\u00ecnh \u1ea3nh chung, tr\u1ebb em n\u01a1i \u0111\u00e2u c\u0169ng th\u00edch m\u00e0u s\u1eafc, y\u00eau \u0111\u1ed9ng v\u1eadt… \u0110\u00f3 s\u1ebd l\u00e0 kh\u1edfi \u0111\u1ea7u d\u1ec5 d\u00e0ng h\u01a1n.<\/p>\n

Trong kho\u1ea3ng 5 n\u0103m tr\u1edf l\u1ea1i \u0111\u00e2y, ch\u00fang t\u00f4i t\u1eadp trung b\u00e1n b\u1ea3n quy\u1ec1n s\u00e1ch tranh cho tr\u1ebb em \u1edf \u0110\u00f4ng Nam \u00c1, ch\u00e2u \u00c1, v\u00e0 \u0111\u00e3 b\u00e1n \u0111\u01b0\u1ee3c kho\u1ea3ng 600 \u0111\u1ea7u s\u00e1ch thi\u1ebfu nhi.<\/p>\n

– B\u00e0 c\u00f3 kinh nghi\u1ec7m g\u00ec c\u00f3 th\u1ec3 chia s\u1ebb v\u1edbi c\u00e1c NXB, \u0111\u1ea1i di\u1ec7n Vi\u1ec7t Nam n\u1ebfu mu\u1ed1n b\u00e1n b\u1ea3n quy\u1ec1n ra th\u1ebf gi\u1edbi?<\/em><\/p>\n

– \u0110\u1ea7u ti\u00ean, c\u00e1c NXB n\u00ean chu\u1ea9n b\u1ecb b\u1ea3n t\u00f3m t\u1eaft ti\u1ebfng Anh, b\u1ea3n d\u1ecbch m\u1ed9t trang trong s\u00e1ch, v\u00e0 c\u00e1c ph\u1ea7n gi\u1edbi thi\u1ec7u b\u1eb1ng ti\u1ebfng Anh.<\/p>\n

Sau \u0111\u00f3, ch\u00fang ta ph\u1ea3i hi\u1ec3u r\u00f5 \u0111\u1eb7c \u0111i\u1ec3m th\u1ecb tr\u01b0\u1eddng m\u00e0 m\u00ecnh mu\u1ed1n b\u00e1n sang. V\u00ed d\u1ee5, ng\u01b0\u1eddi Malaysia theo H\u1ed3i gi\u00e1o nhi\u1ec1u, \u1edf \u0111\u00f3 h\u1ecd kh\u00f4ng \u0103n th\u1ecbt l\u1ee3n, tr\u1ebb em m\u1eb7c qu\u1ea7n \u00e1o k\u00edn \u0111\u00e1o, n\u00ean ch\u1ecdn cu\u1ed1n s\u00e1ch ph\u00f9 h\u1ee3p v\u0103n h\u00f3a c\u1ee7a h\u1ecd. \u0110\u00f4i khi h\u1ecd y\u00eau c\u1ea7u thay \u0111\u1ed5i m\u1ed9t ch\u00fat trong n\u1ed9i dung s\u00e1ch, nh\u01b0 v\u1ebd cho qu\u1ea7n \u00e1o c\u00e1c em d\u00e0i th\u00eam m\u1ed9t ch\u00fat.<\/p>\n

Ch\u00fang ta n\u00ean nh\u1ea1y c\u1ea3m h\u01a1n v\u1edbi th\u1ecb tr\u01b0\u1eddng. V\u00ed d\u1ee5, c\u00e1ch \u0111\u00e2y h\u01a1n 4 n\u0103m, \u1edf \u0110\u00e0i B\u1eafc c\u00f3 m\u1ed9t ch\u00fa g\u1ea5u tr\u00fac m\u1edbi ra \u0111\u1eddi, th\u00ec ch\u00fang t\u00f4i b\u00e1n \u0111\u01b0\u1ee3c r\u1ea5t nhi\u1ec1u s\u00e1ch v\u1ec1 g\u1ea5u tr\u00fac t\u1ea1i \u0110\u00e0i B\u1eafc.<\/p>\n

C\u00e1c b\u1ea1n c\u0169ng c\u1ea7n c\u00e2n nh\u1eafc, ch\u1ecdn b\u00e1n nh\u1eefng cu\u1ed1n c\u00f3 ch\u1ee7 \u0111\u1ec1 to\u00e0n c\u1ea7u, nh\u01b0ng c\u00f3 d\u1ea5u \u1ea5n, b\u1ea3n s\u1eafc c\u1ee7a Vi\u1ec7t Nam.<\/p>\n

– Theo b\u00e0, nh\u1eefng \u0111\u1ec1 t\u00e0i n\u00e0o \u0111ang \u0111\u01b0\u1ee3c c\u00e1c NXB th\u1ebf gi\u1edbi quan t\u00e2m hi\u1ec7n nay?<\/em><\/p>\n

– Kh\u00f3 c\u00f3 th\u1ec3 n\u00f3i \u0111\u01b0\u1ee3c xu h\u01b0\u1edbng c\u00e1c NXB qu\u1ed1c t\u1ebf l\u00e0 g\u00ec, v\u00ec n\u00f3 thay \u0111\u1ed5i theo th\u1eddi gian. Nh\u01b0ng hi\u1ec7n nay s\u00e1ch k\u1ef9 n\u0103ng, s\u00e1ch nu\u00f4i d\u1ea1y con, s\u00e1ch v\u1ec1 \u00fd t\u01b0\u1edfng m\u1edbi \u0111ang \u0111\u01b0\u1ee3c \u01b0a chu\u1ed9ng.<\/p>\n

– Ng\u00e0y nay c\u00f3 nhi\u1ec1u t\u00e1c gi\u1ea3 t\u1ef1 b\u00e1n b\u1ea3n quy\u1ec1n s\u00e1ch tr\u00ean m\u1ea1ng, theo b\u00e0, t\u1ef1 b\u00e1n so v\u1edbi b\u00e1n qua m\u1ed9t \u0111\u1ea1i di\u1ec7n b\u1ea3n quy\u1ec1n kh\u00e1c nhau th\u1ebf n\u00e0o?<\/em><\/p>\n

Khi l\u00e0m v\u1edbi \u0111\u1ea1i di\u1ec7n b\u1ea3n quy\u1ec1n, ta s\u1ebd \u0111\u00e1nh \u0111\u00fang \u0111\u1ed1i t\u01b0\u1ee3ng, b\u00e1n \u0111\u01b0\u1ee3c t\u1edbi nhi\u1ec1u qu\u1ed1c gia. V\u00ed d\u1ee5, t\u00e1c gi\u1ea3 b\u00e1n tr\u00ean Amazon, t\u00e1c gi\u1ea3 ph\u1ea3i ch\u1edd ng\u01b0\u1eddi t\u00ecm mua b\u1ea3n quy\u1ec1n c\u1ee7a m\u00ecnh, c\u00f3 th\u1ec3 ch\u1edd r\u1ea5t l\u00e2u, ch\u1edd ng\u01b0\u1eddi mua m\u1ed9t c\u00e1ch ng\u1eabu nhi\u00ean.<\/p>\n

C\u00f2n b\u00e1n qua \u0111\u1ea1i di\u1ec7n b\u1ea3n quy\u1ec1n (agency) th\u00ec h\u1ecd c\u00f3 m\u1ed9t m\u1ea1ng l\u01b0\u1edbi xu\u1ea5t b\u1ea3n tr\u00ean to\u00e0n th\u1ebf gi\u1edbi. Th\u00f4ng qua \u0111\u1ea1i di\u1ec7n b\u1ea3n quy\u1ec1n, b\u1ea3n th\u1ea3o s\u1ebd \u0111\u01b0\u1ee3c trao \u0111\u1ed5i, gi\u1edbi thi\u1ec7u t\u1edbi n\u01a1i c\u1ea7n \u0111\u1ebfn.<\/p>\n

Theo t\u00f4i, t\u00e1c gi\u1ea3 c\u00f3 th\u1ec3 l\u00e0m k\u1ebft h\u1ee3p c\u1ea3 hai c\u00e1ch, v\u1eeba t\u1ef1 b\u00e1n tr\u00ean m\u1ea1ng, v\u1eeba th\u00f4ng qua \u0111\u1ea1i di\u1ec7n b\u1ea3n quy\u1ec1n \u0111\u1ec3 b\u00e1n b\u1ea3n quy\u1ec1n s\u00e1ch hi\u1ec7u qu\u1ea3 h\u01a1n.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

Theo Gia\u0301m \u0111\u00f4\u0301c Tutle-Mori Agency Bangkok \u2013 m\u00f4\u0323t \u0111a\u0323i di\u00ea\u0323n ba\u0309n quy\u00ea\u0300n l\u01a1\u0301n trong khu v\u01b0\u0323c, l\u01b0\u01a1\u0323ng \u0111\u1ea7u s\u00e1ch c\u00e1c \u0111\u01a1n v\u1ecb xu\u1ea5t b\u1ea3n Vi\u00ea\u0323t Nam mua t\u0103ng cho\u0301ng m\u0103\u0323t trong 5 n\u0103m qua. Tuttle-Mori Agency Bangkok l\u00e0 m\u1ed9t c\u00f4ng ty b\u1ea3n quy\u1ec1n \u0111\u1ea1i di\u1ec7n cho nhi\u1ec1u nh\u00e0 xu\u1ea5t b\u1ea3n (NXB) th\u1ebf gi\u1edbi t\u1ea1i khu …<\/p>\n","protected":false},"author":4,"featured_media":15213,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[46,50,52],"tags":[],"class_list":["post-15211","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ban-le","category-kinh-doanh","category-thi-truong-ban-le"],"yoast_head":"\n\u2018Vi\u00ea\u0323t Nam la\u0300 thi\u0323 tr\u01b0\u01a1\u0300ng va\u0300ng cu\u0309a xu\u00e2\u0301t ba\u0309n \u0110\u00f4ng Nam A\u0301\u2019 - Th\u1ecb Tr\u01b0\u1eddng S\u1ec9 Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/thitruongsi.com\/kinh-nghiem\/vie\u0323t-nam-la-thi\u0323-truong-vang-cu\u0309a-xuat-ba\u0309n-dong-nam\/\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u2018Vi\u00ea\u0323t Nam la\u0300 thi\u0323 tr\u01b0\u01a1\u0300ng va\u0300ng cu\u0309a xu\u00e2\u0301t ba\u0309n \u0110\u00f4ng Nam A\u0301\u2019 - Th\u1ecb Tr\u01b0\u1eddng S\u1ec9 Blog\" \/>\n<meta property=\"og:description\" content=\"Theo Gia\u0301m \u0111\u00f4\u0301c Tutle-Mori Agency Bangkok \u2013 m\u00f4\u0323t \u0111a\u0323i di\u00ea\u0323n ba\u0309n quy\u00ea\u0300n l\u01a1\u0301n trong khu v\u01b0\u0323c, l\u01b0\u01a1\u0323ng \u0111\u1ea7u s\u00e1ch c\u00e1c \u0111\u01a1n v\u1ecb xu\u1ea5t b\u1ea3n Vi\u00ea\u0323t Nam mua t\u0103ng cho\u0301ng m\u0103\u0323t trong 5 n\u0103m qua. 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