{"id":15939,"date":"2017-09-05T17:17:10","date_gmt":"2017-09-05T10:17:10","guid":{"rendered":"https:\/\/thitruongsi.com\/kinh-nghiem\/?p=15939"},"modified":"2017-09-05T17:17:10","modified_gmt":"2017-09-05T10:17:10","slug":"ocop-se-la-mot-cuu-canh-cho-nong-thon","status":"publish","type":"post","link":"https:\/\/thitruongsi.com\/kinh-nghiem\/ocop-se-la-mot-cuu-canh-cho-nong-thon\/","title":{"rendered":"OCOP s\u1ebd l\u00e0 m\u1ed9t c\u1ee9u c\u00e1nh cho n\u00f4ng th\u00f4n"},"content":{"rendered":"
\n

TS Tr\u1ea7n V\u0103n \u01a0n, c\u1ef1u ch\u1ee7 t\u1ecbch ki\u00eam gi\u00e1m \u0111\u1ed1c c\u00f4ng ty DK Pharma, \u0111\u01b0\u1ee3c bi\u1ebft \u0111\u1ebfn nh\u01b0 nh\u00e0 thi\u1ebft k\u1ebf l\u1ed9 tr\u00ecnh \u201cM\u1ed7i x\u00e3 ph\u01b0\u1eddng m\u1ed9t s\u1ea3n ph\u1ea9m\u201d (OCOP), nh\u01b0 l\u00e0 c\u1ee9u c\u00e1nh cho n\u00f4ng th\u00f4n m\u1edbi, g\u1ee1 n\u00fat th\u1eaft h\u00e0ng ho\u00e1 c\u00f3 \u0111\u01b0\u1eddng s\u00e1 \u0111\u1ea7y \u0111\u1ee7 l\u1ea1i kh\u00f3 ti\u00eau th\u1ee5.<\/strong><\/p>\n

S\u00e1ng ki\u1ebfn n\u00e0y \u0111\u00e3 gi\u00fap Qu\u1ea3ng Ninh c\u00f3 \u0111\u01b0\u1ee3c \u201cqu\u1ea3 ng\u1ecdt\u201d khi 180 doanh nghi\u1ec7p th\u1ef1c hi\u1ec7n 103 d\u1ef1 \u00e1n h\u1ed7 tr\u1ee3 ph\u00e1t tri\u1ec3n s\u1ea3n xu\u1ea5t v\u1edbi 210 s\u1ea3n ph\u1ea9m \u0111\u0103ng k\u00fd tham gia OCOP. Doanh s\u1ed1 c\u1ee7a c\u00e1c t\u1ed5 ch\u1ee9c kinh t\u1ebf, c\u01a1 s\u1edf s\u1ea3n xu\u1ea5t t\u1eeb OCOP h\u01a1n 672 t\u1ef7 \u0111\u1ed3ng sau ba n\u0103m th\u1ef1c hi\u1ec7n ch\u01b0\u01a1ng tr\u00ecnh n\u00e0y.<\/p>\n

\n

Cha \u0111\u1ebb \u201cM\u1ed7i l\u00e0ng m\u1ed9t s\u1ea3n ph\u1ea9m\u201d (OVOP) l\u00e0 GS Morihiko Hiramatsu, t\u1ec9nh tr\u01b0\u1edfng Oita, t\u1ec9nh ngh\u00e8o c\u1ee7a Nh\u1eadt. Tr\u01b0\u1edbc l\u00e0n s\u00f3ng c\u00f4ng nghi\u1ec7p ho\u00e1 cao \u0111\u1ed9, d\u00e2n \u00f9n \u00f9n l\u00ean \u0111\u00f4 th\u1ecb, n\u00f4ng th\u00f4n g\u1ea7n nh\u01b0 b\u1ecb b\u1ecf hoang. Morihiko k\u00eau g\u1ecdi FDI th\u1ea5t b\u1ea1i, \u00f4ng k\u1ecbp nh\u1eadn ra Oita c\u00f3 nhi\u1ec1u s\u1ea3n ph\u1ea9m \u0111\u1eb7c tr\u01b0ng, v\u0103n ho\u00e1 r\u1ea5t \u0111a d\u1ea1ng, t\u1ea1i sao kh\u00f4ng k\u00eau g\u1ecdi m\u1ed7i l\u00e0ng m\u1ed9t s\u1ea3n ph\u1ea9m?<\/p>\n

Tr\u1ecdng t\u00e2m c\u1ee7a OVOP l\u00e0 s\u1ea3n ph\u1ea9m \u0111\u1ec3 ph\u00e1t tri\u1ec3n s\u1ea3n xu\u1ea5t v\u00e0 th\u01b0\u01a1ng m\u1ea1i ho\u00e1 s\u1ea3n ph\u1ea9m. Ng\u01b0\u1eddi Nh\u1eadt gi\u1eef ba nguy\u00ean t\u1eafc khi th\u1ef1c hi\u1ec7n OVOP: t\u01b0 duy th\u1ebf m\u1ea1nh b\u1ea3n \u0111\u1ecba, h\u01b0\u1edbng \u0111\u1ebfn to\u00e0n c\u1ea7u, ng\u01b0\u1eddi d\u00e2n t\u1ef1 tin s\u00e1ng t\u1ea1o. Th\u00e0nh c\u00f4ng vang d\u1ed9i c\u1ee7a OVOP khi\u1ebfn 40 qu\u1ed1c gia t\u1edbi h\u1ecdc, ph\u1ea7n l\u1edbn l\u00e0 nguy\u00ean th\u1ee7 tr\u1ef1c ti\u1ebfp h\u1ecdc h\u1ecfi, ngo\u1ea1i tr\u1eeb Vi\u1ec7t Nam.<\/p>\n

Th\u00e1i Lan, ch\u00ednh c\u1ef1u Th\u1ee7 t\u01b0\u1edbng Thaksin Shinawatra \u0111\u00e3 sang Nh\u1eadt h\u1ecdc \u0111\u1ec3 x\u00e2y d\u1ef1ng ch\u01b0\u01a1ng tr\u00ecnh OTOP (One Tambon One Product). L\u00e0 \u201ct\u00edn \u0111\u1ed3\u201d OVOP, TS \u01a0n t\u1ef1 tr\u1ea3 l\u1eddi c\u00e2u h\u1ecfi: V\u00ec sao Vi\u1ec7t Nam kh\u00f4ng quan t\u00e2m? V\u00ec c\u00e1c v\u1ecb \u1edf nh\u00e0 ng\u1ed3i nghe r\u1ed3i \u0111\u01b0a ra d\u1ef1 \u00e1n \u201cM\u1ed7i l\u00e0ng m\u1ed9t ngh\u1ec1\u201d. Trong khi ng\u01b0\u1eddi ta ch\u1ecdn m\u1ed7i l\u00e0ng m\u1ed9t s\u1ea3n ph\u1ea9m, b\u00e1n s\u1ea3n ph\u1ea9m ch\u1ee9 kh\u00f4ng b\u00e1n \u0111\u01b0\u1ee3c ngh\u1ec1. R\u00f5 r\u00e0ng l\u00e0 chuy\u1ec7n m\u1ed7i l\u00e0ng m\u1ed9t ngh\u1ec1 l\u00e0 kh\u00f4ng hi\u1ec3u b\u1ea3n ch\u1ea5t, nh\u01b0ng l\u1ea1i mu\u1ed1n thay \u0111\u1ed5i, l\u1ea1i mu\u1ed1n l\u00e0m c\u00e1i g\u00ec \u0111\u00f3 r\u1ea5t m\u01a1 h\u1ed3 n\u00ean ch\u01b0\u01a1ng tr\u00ecnh \u201cM\u1ed7i l\u00e0ng m\u1ed9t ngh\u1ec1\u201d kh\u00f4ng ch\u1ea1y \u0111\u01b0\u1ee3c.<\/p>\n

OCOP l\u00e0 s\u00e1ng ki\u1ebfn c\u1ee7a TS \u01a0n, \u0111\u00e3 thuy\u1ebft ph\u1ee5c \u0111\u01b0\u1ee3c l\u00e3nh \u0111\u1ea1o t\u1ec9nh Qu\u1ea3ng Ninh. Kh\u00e1c c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh h\u1ed7 tr\u1ee3 th\u01b0\u1eddng th\u1ea5y (h\u1ebft kinh ph\u00ed l\u00e0 m\u1ecdi th\u1ee9 c\u0169ng k\u1ebft th\u00fac), OCOP m\u1ed7i n\u0103m thi m\u1ed9t l\u1ea7n. Kh\u00f4ng ch\u1ea5p nh\u1eadn c\u00e1ch \u0111\u00f4n doanh nghi\u1ec7p l\u00e0m th\u01b0\u01a1ng m\u1ea1i d\u1ecbch v\u1ee5 l\u00ean \u0111\u1ec3 c\u00f3 s\u1ed1 l\u01b0\u1ee3ng doanh nghi\u1ec7p m\u00e0 kh\u00f4ng t\u1ea1o ra gi\u00e1 tr\u1ecb, kh\u00f4ng \u0111i v\u00e0o tr\u1ecdng t\u00e2m s\u1ea3n ph\u1ea9m. N\u1ebfu ch\u1ec9 ch\u00fa tr\u1ecdng gi\u1ea3i ph\u00e1p s\u1ed1 l\u01b0\u1ee3ng th\u00ec s\u1ebd kh\u00f4ng th\u1ec3 gi\u1ea3i quy\u1ebft g\u1ed1c r\u1ec5 v\u1ea5n \u0111\u1ec1, v\u00e0 c\u0169ng s\u1ebd kh\u00f4ng th\u1ec3 c\u00f3 th\u00e0nh c\u00f4ng c\u1ee7a OCOP, theo TS \u01a0n.<\/p>\n

\u201cBi\u1ebfn chi\u1ebfn tr\u01b0\u1eddng th\u00e0nh th\u1ecb tr\u01b0\u1eddng\u201d l\u00e0 l\u1eddi hi\u1ec7u tri\u1ec7u doanh nghi\u1ec7p Th\u00e1i Lan b\u1eb1ng m\u1ecdi c\u00e1ch ph\u1ea3i l\u00e0m cho \u201c\u0110\u00f4ng D\u01b0\u01a1ng\u201d mua h\u00e0ng c\u1ee7a h\u1ecd.<\/p>\n

\u201cTh\u1ebf m\u00e0 m\u00ecnh kh\u00f4ng \u0111\u1ec3 \u00fd, t\u1edbi b\u00e2y gi\u1edd sang b\u00ean Th\u00e1i ch\u1eb3ng th\u1ea5y c\u00f3 c\u1eeda h\u00e0ng n\u00e0o c\u1ee7a m\u00ecnh, d\u00f9 l\u00e0 c\u00f4ng ty l\u1edbn. Trong khi \u0111\u00f3, cu\u1ed9c \u0111\u1ed5 b\u1ed9 c\u1ee7a h\u1ecd, h\u1ea7u h\u1ebft l\u00e0 OTOP \u0111\u00e3 l\u1edbn l\u00ean tr\u00ean \u0111\u01b0\u1eddng \u0111i. R\u1ed3i \u0111\u00e2y h\u00e0ng Th\u00e1i s\u1ebd nhanh ch\u00f3ng gi\u00e0nh l\u1ea5y ch\u1ed7 c\u1ee7a h\u00e0ng Trung Qu\u1ed1c\u201d, TS \u01a0n nh\u1ea5n m\u1ea1nh.<\/p>\n

D\u00e2n m\u00ecnh c\u00f3 r\u1ea5t nhi\u1ec1u ti\u1ec1m n\u0103ng, OCOP ch\u00ednh l\u00e0 c\u00e1ch nh\u00e0 n\u01b0\u1edbc ki\u1ebfn t\u1ea1o cu\u1ed9c ch\u01a1i \u0111\u1ec3 ng\u01b0\u1eddi d\u00e2n bi\u1ebfn ngu\u1ed3n nguy\u00ean li\u1ec7u b\u1ea3n \u0111\u1ecba th\u00e0nh nh\u1eefng s\u1ea3n ph\u1ea9m c\u00f3 gi\u00e1 tr\u1ecb th\u01b0\u01a1ng m\u1ea1i, n\u1ebfu bi\u1ebft c\u00e1ch kh\u01a1i d\u1eady. TS \u01a0n c\u00f3 \u0111\u1ee7 b\u1eb1ng ch\u1ee9ng \u0111\u1ec3 kh\u1eb3ng \u0111\u1ecbnh r\u1eb1ng nh\u1eefng v\u00f9ng n\u00fai cao, h\u1ebbo l\u00e1nh, d\u00e2n t\u1ed9c thi\u1ec3u s\u1ed1 v\u1eabn c\u00f3 th\u1ec3 th\u00e0nh c\u00f4ng v\u1edbi c\u00e1c nguy\u00ean t\u1eafc c\u1ee7a OCOP: ngu\u1ed3n nguy\u00ean li\u1ec7u \u0111\u1ea7u v\u00e0o chu\u1ea9n ho\u00e1 theo ti\u00eau chu\u1ea9n GACP c\u1ee7a t\u1ed5 ch\u1ee9c Y t\u1ebf th\u1ebf gi\u1edbi (WHO), c\u00f4ng th\u1ee9c t\u1ed1i \u01b0u \u0111\u01b0\u1ee3c b\u00e0o ch\u1ebf ph\u00f9 h\u1ee3p v\u1edbi c\u01a1 \u0111\u1ecba c\u1ee7a ng\u01b0\u1eddi Vi\u1ec7t Nam v\u00e0 nh\u00e0 m\u00e1y s\u1ea3n xu\u1ea5t hi\u1ec7n \u0111\u1ea1i, \u0111\u1ea1t ti\u00eau chu\u1ea9n GMP c\u1ee7a WHO.<\/p>\n

B\u00e2y gi\u1edd c\u00e1c t\u1ec9nh mu\u1ed1n l\u00e0m OCOP \u0111\u00e3 c\u00f3 kinh nghi\u1ec7m xoay quanh s\u1ea3n ph\u1ea9m g\u1ed1c b\u1ea3n \u0111\u1ecba, d\u1ef1ng l\u00ean m\u00f4 h\u00ecnh t\u1ed5 ch\u1ee9c, g\u1eafn v\u1edbi tinh th\u1ea7n kh\u1edfi nghi\u1ec7p, h\u00e0ng n\u0103m t\u1ed5 ch\u1ee9c thi, TS \u01a0n n\u00f3i ti\u1ebfp: b\u1ea3n ch\u1ea5t cu\u1ed9c thi l\u00e0 \u0111\u1ea9y ng\u01b0\u1eddi ta l\u00ean v\u00e0 th\u00fac \u0111\u1ea9y x\u00fac ti\u1ebfn th\u01b0\u01a1ng m\u1ea1i, th\u00f4ng qua \u0111\u00f3 s\u1ea3n ph\u1ea9m \u0111\u01b0\u1ee3c d\u00e1n nh\u00e3n 3 sao, 4 sao, 5 sao, \u0111\u01b0\u1ee3c qu\u1ea3ng b\u00e1. N\u1ebfu kh\u00f4ng c\u00f3 sao n\u00e0o th\u00ec n\u0103m sau thi ti\u1ebfp, ch\u1eb3ng c\u00f3 v\u1ea5n \u0111\u1ec1 g\u00ec. T\u1eeb \u0111\u00f3 x\u00e2y d\u1ef1ng \u0111i\u1ec3m b\u00e1n h\u00e0ng theo h\u1ec7 th\u1ed1ng OCOP, c\u1ee9 l\u00e0m b\u00e0i b\u1ea3n th\u00ec ng\u01b0\u1eddi d\u00e2n s\u1ebd tin.<\/p>\n

\u201cM\u1ed9t c\u00f4ng ty c\u1ee7a ng\u01b0\u1eddi Dao \u0111\u1ecf \u0111\u00e3 chia l\u00e3i m\u1ed9t ph\u00e1t t\u1edbi 60%, t\u00f4i gi\u1ea3i th\u00edch v\u1edbi anh em chia v\u1eady h\u1ebft v\u1ed1n ph\u00e1t tri\u1ec3n r\u1ed3i c\u00f2n g\u00ec, h\u1ecd r\u00fat xu\u1ed1ng 41%, v\u1eady c\u0169ng c\u00f2n l\u1edbn qu\u00e1. Nh\u01b0ng c\u1ee9 m\u01b0\u1eddi ng\u01b0\u1eddi, \u0111\u00f4i ba ng\u01b0\u1eddi kh\u00f4ng th\u1ec3 \u0111i ti\u1ebfp do ch\u1ecdn nh\u00e2n s\u1ef1 ch\u01b0a chu\u1ea9n, 3 \u2013 4 ng\u01b0\u1eddi th\u00e0nh c\u00f4ng n\u00ean c\u00f3 th\u1ec3 hi\u1ec3u ni\u1ec1m vui c\u1ee7a 41% l\u00e0 th\u1ebf n\u00e0o\u201d.<\/p>\n

TS \u01a0n nh\u1eadn x\u00e9t: g\u1eafn v\u1edbi l\u1edbp tr\u1ebb, c\u1ee9 l\u1edbp 30 tu\u1ed5i ch\u1ea5p nh\u1eadn s\u1ef1 thay \u0111\u1ed5i l\u00e0 l\u00ean nhanh l\u1eafm, v\u1edbi \u0111i\u1ec1u ki\u1ec7n ng\u01b0\u1eddi d\u00e2n tham gia, kh\u00f4ng t\u00ednh nh\u1eefng \u00f4ng l\u1edbn v\u00e0o \u0111\u1ea7u t\u01b0, \u0111u\u1ed5i d\u00e2n \u0111i ch\u1ed7 kh\u00e1c. Qu\u1ea3ng Ninh c\u00f3 h\u1eb3n b\u1ed9 nh\u1eadn di\u1ec7n nh\u00e3n hi\u1ec7u OCOP; chu tr\u00ecnh chu\u1ea9n v\u00e0 b\u1ed9 ti\u00eau ch\u00ed \u0111\u00e1nh gi\u00e1 v\u00e0 ph\u00e2n h\u1ea1ng s\u1ea3n ph\u1ea9m ch\u01b0\u01a1ng tr\u00ecnh OCOP Qu\u1ea3ng Ninh.<\/p>\n

\u201cM\u1ea5t ba n\u0103m t\u01b0 v\u1ea5n, gi\u1ea3i th\u00edch, hu\u1ea5n luy\u1ec7n, chuy\u1ec3n giao v\u00e0 v\u1eadn h\u00e0nh doanh nghi\u1ec7p, th\u1eadm ch\u00ed tr\u1ee3 v\u1ed1n kh\u00f4ng t\u00ednh l\u00e3i \u0111\u1ec3 s\u1ea3n ph\u1ea9m m\u1edbi ra \u0111\u1eddi\u201d, TS \u01a0n n\u00f3i.<\/p>\n

\u0110\u1ea7u th\u00e1ng 9.2017, Qu\u1ea3ng Ninh t\u1ed5 ch\u1ee9c h\u1ed9i ch\u1ee3 OCOP l\u1ea7n th\u1ee9 5, nhi\u1ec1u lo\u1ea1i s\u1ea3n ph\u1ea9m m\u1edbi t\u1eeb OCOP s\u1ebd tr\u00ecnh l\u00e0ng.<\/p>\n<\/div>\n

<\/div>\n
Theo Ho\u00e0ng Lan \u2013 Nam Vi\u1ec7t (Th\u1ebf Gi\u1edbi Ti\u1ebfp Th\u1ecb)<\/div>\n<\/div>\n

\u00a0<\/strong><\/p>\n

\u00a0<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

TS Tr\u1ea7n V\u0103n \u01a0n, c\u1ef1u ch\u1ee7 t\u1ecbch ki\u00eam gi\u00e1m \u0111\u1ed1c c\u00f4ng ty DK Pharma, \u0111\u01b0\u1ee3c bi\u1ebft \u0111\u1ebfn nh\u01b0 nh\u00e0 thi\u1ebft k\u1ebf l\u1ed9 tr\u00ecnh \u201cM\u1ed7i x\u00e3 ph\u01b0\u1eddng m\u1ed9t s\u1ea3n ph\u1ea9m\u201d (OCOP), nh\u01b0 l\u00e0 c\u1ee9u c\u00e1nh cho n\u00f4ng th\u00f4n m\u1edbi, g\u1ee1 n\u00fat th\u1eaft h\u00e0ng ho\u00e1 c\u00f3 \u0111\u01b0\u1eddng s\u00e1 \u0111\u1ea7y \u0111\u1ee7 l\u1ea1i kh\u00f3 ti\u00eau th\u1ee5. S\u00e1ng ki\u1ebfn n\u00e0y …<\/p>\n","protected":false},"author":4,"featured_media":15940,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[46,50,52,54],"tags":[],"class_list":["post-15939","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ban-le","category-kinh-doanh","category-thi-truong-ban-le","category-thi-truong-ban-si"],"yoast_head":"\nOCOP s\u1ebd l\u00e0 m\u1ed9t c\u1ee9u c\u00e1nh cho n\u00f4ng th\u00f4n - Th\u1ecb Tr\u01b0\u1eddng S\u1ec9 Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/thitruongsi.com\/kinh-nghiem\/ocop-se-la-mot-cuu-canh-cho-nong-thon\/\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"OCOP s\u1ebd l\u00e0 m\u1ed9t c\u1ee9u c\u00e1nh cho n\u00f4ng th\u00f4n - Th\u1ecb Tr\u01b0\u1eddng S\u1ec9 Blog\" \/>\n<meta property=\"og:description\" content=\"TS Tr\u1ea7n V\u0103n \u01a0n, c\u1ef1u ch\u1ee7 t\u1ecbch ki\u00eam gi\u00e1m \u0111\u1ed1c c\u00f4ng ty DK Pharma, \u0111\u01b0\u1ee3c bi\u1ebft \u0111\u1ebfn nh\u01b0 nh\u00e0 thi\u1ebft k\u1ebf l\u1ed9 tr\u00ecnh \u201cM\u1ed7i x\u00e3 ph\u01b0\u1eddng m\u1ed9t s\u1ea3n ph\u1ea9m\u201d (OCOP), nh\u01b0 l\u00e0 c\u1ee9u c\u00e1nh cho n\u00f4ng th\u00f4n m\u1edbi, g\u1ee1 n\u00fat th\u1eaft h\u00e0ng ho\u00e1 c\u00f3 \u0111\u01b0\u1eddng s\u00e1 \u0111\u1ea7y \u0111\u1ee7 l\u1ea1i kh\u00f3 ti\u00eau th\u1ee5. 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