{"id":198,"date":"2015-12-01T13:32:02","date_gmt":"2015-12-01T06:32:02","guid":{"rendered":"http:\/\/thitruongsi.com\/kinh-nghiem\/?p=198"},"modified":"2017-09-01T10:51:06","modified_gmt":"2017-09-01T03:51:06","slug":"7-buoc-de-kinh-doanh-online-thanh-cong","status":"publish","type":"post","link":"https:\/\/thitruongsi.com\/kinh-nghiem\/7-buoc-de-kinh-doanh-online-thanh-cong\/","title":{"rendered":"7 b\u01b0\u1edbc \u0111\u1ec3 kinh doanh online th\u00e0nh c\u00f4ng"},"content":{"rendered":"<p>Kinh doanh online kh\u00f4ng c\u00f2n l\u00e0 \u0111i\u1ec1u g\u00ec qu\u00e1 xa l\u1ea1, nh\u01b0ng \u0111\u1ec3 kinh doanh online th\u00e0nh c\u00f4ng th\u00ec kh\u00f4ng ph\u1ea3i chuy\u1ec7n \u0111\u01a1n gi\u1ea3n. H\u00f4m nay, TTS chia s\u1ebb v\u1edbi b\u1ea1n m\u1ed9t c\u00f4ng th\u1ee9c kinh doanh online ch\u1ec9 v\u1edbi 7 b\u01b0\u1edbc nh\u01b0ng s\u1ebd gi\u00fap b\u1ea1n n\u1eafm b\u1eaft \u0111\u01b0\u1ee3c m\u00ecnh c\u1ea7n ph\u1ea3i l\u00e0m g\u00ec v\u00e0 l\u00e0m nh\u01b0 th\u1ebf n\u00e0o \u0111\u1ec3 c\u00f3 th\u1ec3 kinh doanh t\u1ed1t tr\u00ean m\u00f4i tr\u01b0\u1eddng internet.<\/p><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_69_1 counter-hierarchy ez-toc-counter ez-toc-white ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title ez-toc-toggle\" style=\"cursor:pointer\">M\u1ee5c l\u1ee5c b\u00e0i vi\u1ebft<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 eztoc-toggle-hide-by-default' ><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/thitruongsi.com\/kinh-nghiem\/7-buoc-de-kinh-doanh-online-thanh-cong\/#Buoc_1_Tim_kiem_va_dap_ung_nhu_cau_thi_truong\" title=\"B\u01b0\u1edbc 1: T\u00ecm ki\u1ebfm v\u00e0 \u0111\u00e1p \u1ee9ng nhu c\u1ea7u th\u1ecb tr\u01b0\u1eddng\">B\u01b0\u1edbc 1: T\u00ecm ki\u1ebfm v\u00e0 \u0111\u00e1p \u1ee9ng nhu c\u1ea7u th\u1ecb tr\u01b0\u1eddng<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/thitruongsi.com\/kinh-nghiem\/7-buoc-de-kinh-doanh-online-thanh-cong\/#Buoc_2_Viet_ra_ban_thao_ban_hang\" title=\"B\u01b0\u1edbc 2: Vi\u1ebft ra b\u1ea3n th\u1ea3o b\u00e1n h\u00e0ng\">B\u01b0\u1edbc 2: Vi\u1ebft ra b\u1ea3n th\u1ea3o b\u00e1n h\u00e0ng<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/thitruongsi.com\/kinh-nghiem\/7-buoc-de-kinh-doanh-online-thanh-cong\/#Buoc_3_Thiet_ke_va_xay_dung_trang_web_cua_ban\" title=\"B\u01b0\u1edbc 3: Thi\u1ebft k\u1ebf v\u00e0 x\u00e2y d\u1ef1ng trang web c\u1ee7a b\u1ea1n\">B\u01b0\u1edbc 3: Thi\u1ebft k\u1ebf v\u00e0 x\u00e2y d\u1ef1ng trang web c\u1ee7a b\u1ea1n<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/thitruongsi.com\/kinh-nghiem\/7-buoc-de-kinh-doanh-online-thanh-cong\/#Buoc_4_Su_dung_cac_cong_cu_tim_kiem_de_keo_luu_luong_truy_cap_den_website_cua_ban\" title=\"B\u01b0\u1edbc 4: S\u1eed d\u1ee5ng c\u00e1c c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm \u0111\u1ec3 k\u00e9o l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp \u0111\u1ebfn website c\u1ee7a b\u1ea1n\">B\u01b0\u1edbc 4: S\u1eed d\u1ee5ng c\u00e1c c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm \u0111\u1ec3 k\u00e9o l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp \u0111\u1ebfn website c\u1ee7a b\u1ea1n<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/thitruongsi.com\/kinh-nghiem\/7-buoc-de-kinh-doanh-online-thanh-cong\/#Buoc_5_Xay_dung_thuong_hieu_ca_nhan_cho_chinh_minh\" title=\"B\u01b0\u1edbc 5: X\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u c\u00e1 nh\u00e2n cho ch\u00ednh m\u00ecnh\">B\u01b0\u1edbc 5: X\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u c\u00e1 nh\u00e2n cho ch\u00ednh m\u00ecnh<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/thitruongsi.com\/kinh-nghiem\/7-buoc-de-kinh-doanh-online-thanh-cong\/#Buoc_6_Su_dung_suc_manh_cua_email_marketing_de_bien_khach_truy_cap_thanh_nguoi_mua\" title=\"B\u01b0\u1edbc 6: S\u1eed d\u1ee5ng s\u1ee9c m\u1ea1nh c\u1ee7a email marketing \u0111\u1ec3 bi\u1ebfn kh\u00e1ch truy c\u1eadp th\u00e0nh ng\u01b0\u1eddi mua.\">B\u01b0\u1edbc 6: S\u1eed d\u1ee5ng s\u1ee9c m\u1ea1nh c\u1ee7a email marketing \u0111\u1ec3 bi\u1ebfn kh\u00e1ch truy c\u1eadp th\u00e0nh ng\u01b0\u1eddi mua.<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/thitruongsi.com\/kinh-nghiem\/7-buoc-de-kinh-doanh-online-thanh-cong\/#Buoc_7_Tang_thu_nhap_cua_ban_thong_qua_doanh_so_ban_hang_back_%E2%80%93_end_theo_kieu_affiliate_va_ban_hang_nang_cao_ban_gia_tang_san_pham_toi_khach_hang\" title=\"B\u01b0\u1edbc 7: T\u0103ng thu nh\u1eadp c\u1ee7a b\u1ea1n th\u00f4ng qua doanh s\u1ed1 b\u00e1n h\u00e0ng back \u2013 end theo ki\u1ec3u affiliate v\u00e0 b\u00e1n h\u00e0ng n\u00e2ng cao (b\u00e1n gia t\u0103ng s\u1ea3n ph\u1ea9m t\u1edbi kh\u00e1ch h\u00e0ng)\">B\u01b0\u1edbc 7: T\u0103ng thu nh\u1eadp c\u1ee7a b\u1ea1n th\u00f4ng qua doanh s\u1ed1 b\u00e1n h\u00e0ng back \u2013 end theo ki\u1ec3u affiliate v\u00e0 b\u00e1n h\u00e0ng n\u00e2ng cao (b\u00e1n gia t\u0103ng s\u1ea3n ph\u1ea9m t\u1edbi kh\u00e1ch h\u00e0ng)<\/a><\/li><\/ul><\/nav><\/div>\n\n<p><strong>D\u01b0\u1edbi \u0111\u00e2y l\u00e0 7 b\u01b0\u1edbc \u0111\u1ec3 kinh doanh online,\u00a0nhi\u1ec1u b\u1ea1n \u0111\u00e3 \u00e1p d\u1ee5ng v\u00e0 th\u00e0nh c\u00f4ng.<\/strong><\/p>\n<img decoding=\"async\" class=\"aligncenter size-full wp-image-199\" src=\"https:\/\/thitruongsi.com\/kinh-nghiem\/wp-content\/uploads\/2015\/12\/7-buoc-de-kinh-doanh-online-thanh-cong.jpg\" alt=\"7 b\u01b0\u1edbc \u0111\u1ec3 kinh doanh online th\u00e0nh c\u00f4ng\" width=\"770\" height=\"297\" \/>\n<h3><span class=\"ez-toc-section\" id=\"Buoc_1_Tim_kiem_va_dap_ung_nhu_cau_thi_truong\"><\/span>B\u01b0\u1edbc 1: T\u00ecm ki\u1ebfm v\u00e0 \u0111\u00e1p \u1ee9ng nhu c\u1ea7u th\u1ecb tr\u01b0\u1eddng<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>H\u1ea7u h\u1ebft nh\u1eefng ng\u01b0\u1eddi b\u1eaft \u0111\u1ea7u kinh doanh th\u01b0\u1eddng m\u1eafc sai l\u1ea7m khi t\u00ecm ki\u1ebfm s\u1ea3n ph\u1ea9m v\u00e0 th\u1ecb tr\u01b0\u1eddng.<\/p>\n<p>\u0110\u1ec3 t\u0103ng c\u01a1 h\u1ed9i th\u00e0nh c\u00f4ng cho b\u1ea1n, h\u00e3y b\u1eaft \u0111\u1ea7u v\u1edbi vi\u1ec7c ph\u00e2n t\u00edch v\u00e0 t\u00ecm ki\u1ebfm th\u1ecb tr\u01b0\u1eddng. B\u00ed quy\u1ebft l\u00e0 h\u00e3y x\u00e1c \u0111\u1ecbnh m\u1ed9t ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng r\u00f5 r\u00e0ng \u0111\u1ec3 \u0111\u00e1p \u1ee9ng nhu c\u1ea7u v\u1ec1 s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 cho kh\u00e1ch h\u00e0ng. Internet gi\u00fap cho vi\u1ec7c nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng n\u00e0y tr\u1edf n\u00ean d\u1ec5 d\u00e0ng h\u01a1n:<\/p>\n<ul>\n<li>Truy c\u1eadp v\u00e0o nh\u1eefng di\u1ec5n \u0111\u00e0n online \u0111\u1ec3 xem nh\u1eefng c\u00e2u h\u1ecfi m\u00e0 m\u1ecdi ng\u01b0\u1eddi \u0111\u1eb7t ra v\u00e0 nh\u1eefng v\u1ea5n \u0111\u1ec1 m\u00e0 h\u1ecd \u0111ang c\u1ed1 g\u1eafng gi\u1ea3i quy\u1ebft.<\/li>\n<li>Th\u1ef1c hi\u1ec7n nghi\u00ean c\u1ee9u t\u1eeb kh\u00f3a \u0111\u1ec3 t\u00ecm nh\u1eefng t\u1eeb kh\u00f3a m\u00e0 \u0111\u01b0\u1ee3c nhi\u1ec1u ng\u01b0\u1eddi t\u00ecm ki\u1ebfm, nh\u01b0ng kh\u00f4ng c\u00f3 nhi\u1ec1u trang web \u0111ang c\u1ea1nh tranh v\u1edbi nhau.<\/li>\n<li>Ki\u1ec3m tra \u0111\u1ed1i th\u1ee7 ti\u1ec1m n\u0103ng c\u1ee7a b\u1ea1n b\u1eb1ng c\u00e1ch truy c\u1eadp trang web c\u1ee7a h\u1ecd v\u00e0 ghi ch\u00fa l\u1ea1i nh\u1eefng g\u00ec h\u1ecd \u0111ang l\u00e0m \u0111\u1ec3 \u0111\u00e1p \u1ee9ng nhu c\u1ea7u. Sau \u0111\u00f3, b\u1ea1n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng nh\u1eefng g\u00ec b\u1ea1n \u0111\u00e3 h\u1ecdc \u0111\u01b0\u1ee3c v\u00e0 t\u1ea1o ra m\u1ed9t s\u1ea3n ph\u1ea9m cho m\u1ed9t th\u1ecb tr\u01b0\u1eddng \u0111\u00e3 t\u1ed3n t\u1ea1i. \u0110\u1eb7c bi\u1ec7t b\u1ea1n h\u00e3y c\u1ed1 g\u1eafng l\u00e0m \u0111i\u1ec1u \u0111\u00f3 t\u1ed1t h\u01a1n so v\u1edbi \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh.<\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"Buoc_2_Viet_ra_ban_thao_ban_hang\"><\/span>B\u01b0\u1edbc 2: Vi\u1ebft ra b\u1ea3n th\u1ea3o b\u00e1n h\u00e0ng<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>C\u00f3 m\u1ed9t c\u00f4ng th\u1ee9c \u0111\u00e3 \u0111\u01b0\u1ee3c ch\u1ee9ng minh r\u1eb1ng b\u1ea3n th\u1ea3o b\u00e1n h\u00e0ng \u0111\u01b0a kh\u00e1ch truy c\u1eadp \u0111i qua c\u00e1c qu\u00e1 tr\u00ecnh b\u00e1n h\u00e0ng t\u1eeb th\u1eddi \u0111i\u1ec3m h\u1ecd \u0111\u1ebfn t\u1edbi th\u1eddi \u0111i\u1ec3m h\u1ecd th\u1ef1c hi\u1ec7n thao t\u00e1c mua h\u00e0ng:<\/p>\n<ul>\n<li>Kh\u01a1i d\u1eady s\u1ef1 quan t\u00e2m v\u1edbi m\u1ed9t ti\u00eau \u0111\u1ec1 h\u1ea5p d\u1eabn.<\/li>\n<li>M\u00f4 t\u1ea3 c\u00e1c gi\u1ea3i ph\u00e1p s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n mang l\u1ea1i.<\/li>\n<li>X\u00e2y d\u1ef1ng s\u1ef1 t\u00edn nhi\u1ec7m c\u1ee7a b\u1ea1n nh\u01b0 m\u1ed9t ng\u01b0\u1eddi gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1 n\u00e0y.<\/li>\n<li>Th\u00eam l\u1eddi ch\u1ee9ng th\u1ef1c t\u1eeb nh\u1eefng ng\u01b0\u1eddi \u0111\u00e3 s\u1eed d\u1ee5ng s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n.<\/li>\n<li>N\u00f3i v\u1ec1 s\u1ea3n ph\u1ea9m v\u00e0 c\u00e1ch n\u00f3 mang l\u1ea1i l\u1ee3i \u00edch cho ng\u01b0\u1eddi s\u1eed d\u1ee5ng.<\/li>\n<li>T\u1ea1o m\u1ed9t l\u1eddi \u0111\u1ec1 ngh\u1ecb.<\/li>\n<li>Th\u1ef1c hi\u1ec7n s\u1ef1 b\u1ea3o \u0111\u1ea3m v\u1eefng ch\u1eafc.<\/li>\n<li>T\u1ea1o ra s\u1ef1 c\u1ea5p b\u00e1ch, kh\u1ea9n tr\u01b0\u01a1ng.<\/li>\n<li>Y\u00eau c\u1ea7u \u0111\u1ec3 mua b\u00e1n.<\/li>\n<\/ul>\n<p>Trong su\u1ed1t b\u1ea3n th\u1ea3o, c\u1ea7n ph\u1ea3i t\u1eadp trung v\u00e0o s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 duy nh\u1ea5t c\u1ee7a b\u1ea1n s\u1ebd gi\u1ea3i quy\u1ebft nh\u1eefng v\u1ea5n \u0111\u1ec1 cho m\u1ecdi ng\u01b0\u1eddi nh\u01b0 th\u1ebf n\u00e0o ho\u1eb7c l\u00e0m cho cu\u1ed9c s\u1ed1ng c\u1ee7a h\u1ecd t\u1ed1t h\u01a1n ra sao. H\u00e3y suy ngh\u0129 nh\u01b0 m\u1ed9t kh\u00e1ch h\u00e0ng v\u00e0 h\u1ecfi \u201cc\u00f3 g\u00ec \u0111\u00f3 trong \u0111\u00f3 cho t\u00f4i?\u201d.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Buoc_3_Thiet_ke_va_xay_dung_trang_web_cua_ban\"><\/span>B\u01b0\u1edbc 3: Thi\u1ebft k\u1ebf v\u00e0 x\u00e2y d\u1ef1ng trang web c\u1ee7a b\u1ea1n<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>M\u1ed9t khi b\u1ea1n \u0111\u00e3 x\u00e1c \u0111\u1ecbnh \u0111\u01b0\u1ee3c th\u1ecb tr\u01b0\u1eddng v\u00e0 s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n, v\u00e0 b\u1ea1n \u0111\u00e3 quy\u1ebft \u0111\u1ecbnh t\u1edbi vi\u1ec7c x\u00e2y d\u1ef1ng qu\u00e1 tr\u00ecnh b\u00e1n h\u00e0ng, th\u00ec b\u00e2y gi\u1edd h\u00e3y s\u1eb5n s\u00e0ng cho thi\u1ebft k\u1ebf web doanh nghi\u1ec7p nh\u1ecf c\u1ee7a b\u1ea1n. H\u00e3y nh\u1edb n\u00ean gi\u1eef cho n\u00f3 \u0111\u01a1n gi\u1ea3n. B\u1ea1n c\u00f3 \u00edt h\u01a1n 5s \u0111\u1ec3 thu h\u00fat s\u1ef1 ch\u00fa \u00fd c\u1ee7a kh\u00e1ch truy c\u1eadp \u2013 n\u1ebfu kh\u00f4ng h\u1ecd s\u1ebd bi\u1ebfn m\u1ea5t, kh\u00f4ng bao gi\u1edd \u0111\u01b0\u1ee3c nh\u00ecn th\u1ea5y m\u1ed9t l\u1ea7n n\u1eefa.<\/p>\n<p><span style=\"line-height: 1.5;\">M\u1ed9t s\u1ed1 l\u1eddi khuy\u00ean quan tr\u1ecdng c\u1ea7n l\u01b0u \u00fd:<\/span><\/p>\n<ul>\n<li>Ch\u1ecdn m\u1ed9t ho\u1eb7c hai ph\u00f4ng ch\u1eef \u0111\u01a1n gi\u1ea3n tr\u00ean n\u1ec1n tr\u1eafng. T\u1ea1o s\u1ef1 \u0111i\u1ec1u h\u01b0\u1edbng r\u00f5 r\u00e0ng v\u00e0 \u0111\u01a1n gi\u1ea3n, v\u00e0 gi\u1ed1ng nhau tr\u00ean m\u1ed7i trang.<\/li>\n<li>Ch\u1ec9 s\u1eed d\u1ee5ng \u0111\u1ed3 h\u1ecda, \u00e2m thanh ho\u1eb7c video n\u1ebfu ch\u00fang gi\u00fap n\u00e2ng cao th\u00f4ng \u0111i\u1ec7p c\u1ee7a b\u1ea1n.<\/li>\n<li>Cung c\u1ea5p n\u01a1i \u0111\u1ec3 kh\u00e1ch h\u00e0ng \u0111\u0103ng k\u00ed email nh\u1eadn c\u00e1c th\u00f4ng tin c\u1ea7n quan t\u00e2m \u0111\u1ec3 b\u1ea1n c\u00f3 th\u1ec3 thu th\u1eadp \u0111\u1ecba ch\u1ec9 email.<\/li>\n<li>T\u1ea1o s\u1ef1 d\u1ec5 d\u00e0ng \u0111\u1ec3 mua h\u00e0ng \u2013 kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng kh\u00f4ng nh\u1ea5p chu\u1ed9t qu\u00e1 hai l\u1ea7n \u0111\u1ec3 th\u1ef1c hi\u1ec7n thanh to\u00e1n.<\/li>\n<li>Trang web c\u1ee7a b\u1ea1n l\u00e0 c\u1eeda h\u00e0ng tr\u1ef1c tuy\u1ebfn c\u1ee7a b\u1ea1n, v\u00ec v\u1eady b\u1ea1n n\u00ean l\u00e0m cho n\u00f3 th\u00e2n thi\u1ec7n v\u1edbi kh\u00e1ch h\u00e0ng.<\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"Buoc_4_Su_dung_cac_cong_cu_tim_kiem_de_keo_luu_luong_truy_cap_den_website_cua_ban\"><\/span>B\u01b0\u1edbc 4: S\u1eed d\u1ee5ng c\u00e1c c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm \u0111\u1ec3 k\u00e9o l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp \u0111\u1ebfn website c\u1ee7a b\u1ea1n<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>H\u00ecnh th\u1ee9c qu\u1ea3ng c\u00e1o PPC (Pay Per Click \u2013 t\u00ednh ti\u1ec1n tr\u00ean nh\u1ea5p chu\u1ed9t) c\u1ee7a Google Adwords l\u00e0 c\u00e1ch d\u1ec5 nh\u1ea5t \u0111\u1ec3 c\u00f3 \u0111\u01b0\u1ee3c l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp \u0111\u1ebfn m\u1ed9t trang web c\u00f3 th\u01b0\u01a1ng hi\u1ec7u m\u1edbi. N\u00f3 c\u00f3 hai l\u1ee3i th\u1ebf h\u01a1n so v\u1edbi vi\u1ec7c ch\u1edd \u0111\u1ee3i l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp \u0111\u1ebfn t\u1eeb c\u00e1c ngu\u1ed3n t\u1ef1 nhi\u00ean. \u0110\u1ea7u ti\u00ean, qu\u1ea3ng c\u00e1o PPC hi\u1ec3n th\u1ecb tr\u00ean c\u00e1c trang t\u00ecm ki\u1ebfm ngay l\u1eadp t\u1ee9c, v\u00e0 th\u1ee9 hai qu\u1ea3ng c\u00e1o PPC cho ph\u00e9p b\u1ea1n ki\u1ec3m tra c\u00e1c t\u1eeb kh\u00f3a kh\u00e1c nhau, c\u0169ng nh\u01b0 c\u00e1c ti\u00eau \u0111\u1ec1, gi\u00e1 c\u1ea3 v\u00e0 ph\u01b0\u01a1ng ph\u00e1p ti\u1ebfp c\u1eadn b\u00e1n h\u00e0ng. B\u1ea1n kh\u00f4ng ch\u1ec9 c\u00f3 \u0111\u01b0\u1ee3c l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp ngay l\u1eadp t\u1ee9c, m\u00e0 c\u00f2n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng qu\u1ea3ng c\u00e1o PPC \u0111\u1ec3 ph\u00e1t hi\u1ec7n nh\u1eefng g\u00ec t\u1ed1t nh\u1ea5t, t\u1eeb kh\u00f3a chuy\u1ec3n \u0111\u1ed5i cao nh\u1ea5t. Sau \u0111\u00f3, b\u1ea1n c\u00f3 th\u1ec3 ph\u00e2n ph\u1ed1i c\u00e1c t\u1eeb kh\u00f3a trong su\u1ed1t trang web c\u1ee7a b\u1ea1n, \u0111i\u1ec1u n\u00e0y s\u1ebd gi\u00fap cho th\u1ee9 h\u1ea1ng c\u1ee7a b\u1ea1n trong k\u1ebft qu\u1ea3 t\u00ecm ki\u1ebfm t\u1ef1 nhi\u00ean.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Buoc_5_Xay_dung_thuong_hieu_ca_nhan_cho_chinh_minh\"><\/span>B\u01b0\u1edbc 5: X\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u c\u00e1 nh\u00e2n cho ch\u00ednh m\u00ecnh<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>M\u1ecdi ng\u01b0\u1eddi s\u1eed d\u1ee5ng internet \u0111\u1ec3 t\u00ecm ki\u1ebfm th\u00f4ng tin. Vi\u1ec7c cung c\u1ea5p th\u00f4ng tin mi\u1ec5n ph\u00ed cho c\u00e1c trang web kh\u00e1c, v\u00e0 b\u1ea1n s\u1ebd th\u1ea5y l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp v\u00e0 th\u1ee9 h\u1ea1ng t\u00ecm ki\u1ebfm t\u1ed1t h\u01a1n. B\u00ed quy\u1ebft l\u00e0 h\u00e3y lu\u00f4n lu\u00f4n ch\u00e8n m\u1ed9t link \u0111\u1ebfn trang web c\u1ee7a b\u1ea1n v\u1edbi m\u1ed7i th\u00f4ng tin ho\u1eb7c b\u00e0i vi\u1ebft h\u1eefu \u00edch.<\/p>\n<ul>\n<li>H\u00e3y cho \u0111i mi\u1ec5n ph\u00ed nh\u1eefng n\u1ed9i dung ch\u1ea5t l\u01b0\u1ee3ng v\u00e0 h\u1ea5p d\u1eabn. T\u1ea1o b\u00e0i vi\u1ebft, video hay b\u1ea5t k\u00ec n\u1ed9i dung n\u00e0o \u0111\u1ec3 m\u1ecdi ng\u01b0\u1eddi s\u1ebd t\u00ecm th\u1ea5y s\u1ef1 h\u1eefu \u00edch t\u1eeb n\u00f3. Ph\u00e2n ph\u1ed1i c\u00e1c n\u1ed9i dung \u0111\u00f3 th\u00f4ng qua th\u01b0 m\u1ee5c b\u00e0i vi\u1ebft tr\u1ef1c tuy\u1ebfn ho\u1eb7c c\u00e1c trang web truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i.<\/li>\n<li>Bao g\u1ed3m link \u201cg\u1eedi cho b\u1ea1n b\u00e8\u201d trong nh\u1eefng n\u1ed9i dung c\u00f3 gi\u00e1 tr\u1ecb tr\u00ean website c\u1ee7a b\u1ea1n.<\/li>\n<li>Tr\u1edd th\u00e0nh m\u1ed9t chuy\u00ean gia ho\u1ea1t \u0111\u1ed9ng trong c\u00e1c di\u1ec5n \u0111\u00e0n thu\u1ed9c l\u0129nh v\u1ef1c \u0111\u00f3 v\u00e0 c\u00e1c trang web m\u1ea1ng x\u00e3 h\u1ed9i n\u01a1i m\u00e0 th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau m\u00e0 b\u1ea1n \u0111ang theo \u0111u\u1ed5i.<\/li>\n<\/ul>\n<p>B\u1ea1n s\u1ebd c\u00f3 \u0111\u01b0\u1ee3c nh\u1eefng \u0111\u1ed9c gi\u1ea3 m\u1edbi. Nh\u01b0ng th\u1eadm ch\u00ed c\u00f2n t\u1ed1t h\u01a1n n\u1eefa, m\u1ed7i website c\u00f3 \u0111\u0103ng t\u1ea3i n\u1ed9i dung c\u1ee7a b\u1ea1n s\u1ebd c\u00f3 link tr\u1ecf v\u1ec1 web b\u1ea1n. C\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm r\u1ea5t th\u00edch nh\u1eefng li\u00ean k\u1ebft c\u1ee7a c\u00e1c web c\u00f3 li\u00ean quan v\u1edbi nhau v\u00e0 s\u1ebd th\u01b0\u1edfng cho th\u1ee9 h\u1ea1ng website c\u1ee7a b\u1ea1n.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Buoc_6_Su_dung_suc_manh_cua_email_marketing_de_bien_khach_truy_cap_thanh_nguoi_mua\"><\/span>B\u01b0\u1edbc 6: S\u1eed d\u1ee5ng s\u1ee9c m\u1ea1nh c\u1ee7a email marketing \u0111\u1ec3 bi\u1ebfn kh\u00e1ch truy c\u1eadp th\u00e0nh ng\u01b0\u1eddi mua.<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Khi b\u1ea1n x\u00e2y d\u1ef1ng m\u1ed9t danh s\u00e1ch email opt \u2013 in (email \u0111\u0103ng k\u00ed \u0111\u1ec3 nh\u1eadn th\u00f4ng tin ho\u1eb7c ch\u1ee7 \u0111\u1ec1 m\u00e0 b\u1ea1n quan t\u00e2m), b\u1ea1n \u0111ang t\u1ea1o ra m\u1ed9t trong nh\u1eefng t\u00e0i s\u1ea3n gi\u00e1 tr\u1ecb nh\u1ea5t c\u1ee7a vi\u1ec7c kinh doanh online. Kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n v\u00e0 nh\u1eefng ng\u01b0\u1eddi \u0111\u0103ng k\u00ed email \u0111\u00e3 cho ph\u00e9p b\u1ea1n g\u1eedi email. \u0110i\u1ec1u \u0111\u00f3 c\u00f3 ngh\u0129a:<\/p>\n<ul>\n<li>B\u1ea1n \u0111ang \u0111\u00e1p \u1ee9ng cho h\u1ecd c\u00e1i m\u00e0 h\u1ecd \u0111\u00e3 y\u00eau c\u1ea7u.<\/li>\n<li>B\u1ea1n \u0111ang ph\u00e1t tri\u1ec3n m\u1ed1i quan h\u1ec7 l\u00e2u d\u00e0i v\u1edbi h\u1ecd.<\/li>\n<li>100% ph\u1ea3n h\u1ed3i c\u00f3 th\u1ec3 \u0111o l\u01b0\u1eddng \u0111\u01b0\u1ee3c.<\/li>\n<li>Email marketing c\u00f3 chi ph\u00ed r\u1ebb h\u01a1n v\u00e0 hi\u1ec7u qu\u1ea3 h\u01a1n so v\u1edbi qu\u1ea3ng c\u00e1o b\u00e1o gi\u1ea5y, tivi ho\u1eb7c radio v\u00ec n\u00f3 h\u01b0\u1edbng v\u00e0o \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau cao h\u01a1n.<\/li>\n<\/ul>\n<p>B\u1ea5t c\u1ee9 ai gh\u00e9 th\u0103m trang web v\u00e0 ch\u1ecdn tham gia v\u00e0o danh s\u00e1ch email \u0111\u0103ng k\u00ed c\u1ee7a b\u1ea1n s\u1ebd ch\u1ee9ng t\u1ecf h\u1ecd \u0111ang c\u1ea7n th\u00f4ng tin t\u1eeb website b\u1ea1n. V\u00e0 kh\u00f4ng c\u00f3 c\u00f4ng c\u1ee5 n\u00e0o t\u1ed1t h\u01a1n so v\u1edbi email \u0111\u1ec3 theo d\u00f5i nh\u1eefng kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Buoc_7_Tang_thu_nhap_cua_ban_thong_qua_doanh_so_ban_hang_back_%E2%80%93_end_theo_kieu_affiliate_va_ban_hang_nang_cao_ban_gia_tang_san_pham_toi_khach_hang\"><\/span>B\u01b0\u1edbc 7: T\u0103ng thu nh\u1eadp c\u1ee7a b\u1ea1n th\u00f4ng qua doanh s\u1ed1 b\u00e1n h\u00e0ng back \u2013 end theo ki\u1ec3u affiliate v\u00e0 b\u00e1n h\u00e0ng n\u00e2ng cao (b\u00e1n gia t\u0103ng s\u1ea3n ph\u1ea9m t\u1edbi kh\u00e1ch h\u00e0ng)<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>M\u1ed9t trong nh\u1eefng chi\u1ebfn l\u01b0\u1ee3c marketing online quan tr\u1ecdng l\u00e0 ph\u00e1t tri\u1ec3n gi\u00e1 tr\u1ecb v\u00f2ng \u0111\u1eddi kh\u00e1ch h\u00e0ng. \u00cdt nh\u1ea5t 36% nh\u1eefng ng\u01b0\u1eddi \u0111\u00e3 m\u1ed9t l\u1ea7n mua h\u00e0ng c\u1ee7a b\u1ea1n s\u1ebd mua h\u00e0ng c\u1ee7a b\u1ea1n m\u1ed9t l\u1ea7n n\u1eefa n\u1ebfu b\u1ea1n theo d\u00f5i h\u1ecd. Vi\u1ec7c \u0111\u00f3ng c\u1eeda kh\u00e2u b\u00e1n h\u00e0ng \u0111\u1ea7u ti\u00ean l\u00e0 ph\u1ea7n kh\u00f3 kh\u0103n nh\u1ea5t, kh\u00f4ng k\u1ec3 l\u00e0 \u0111\u1eaft nh\u1ea5t. V\u00ec v\u1eady, b\u1ea1n n\u00ean s\u1eed d\u1ee5ng b\u00e1n h\u00e0ng back \u2013 end theo ki\u1ec3u affiliate v\u00e0 b\u00e1n h\u00e0ng n\u00e2ng cao \u0111\u1ec3 c\u00f3 \u0111\u01b0\u1ee3c s\u1ef1 quay l\u1ea1i mua h\u00e0ng c\u1ee7a kh\u00e1ch h\u00e0ng:<\/p>\n<ul>\n<li>\u0110\u01b0a ra nh\u1eefng s\u1ea3n ph\u1ea9m b\u1ed5 sung cho l\u1ea7n mua h\u00e0ng \u0111\u1ea7u ti\u00ean c\u1ee7a kh\u00e1ch h\u00e0ng.<\/li>\n<li>G\u1eedi phi\u1ebfu gi\u1ea3m gi\u00e1 \u0111i\u1ec7n t\u1eed m\u00e0 kh\u00e1ch h\u00e0ng c\u00f3 th\u1ec3 mua ti\u1ebfp trong l\u1ea7n truy c\u1eadp website ti\u1ebfp theo.<\/li>\n<li>Cung c\u1ea5p m\u1ed9t s\u1ed1 s\u1ea3n ph\u1ea9m li\u00ean quan tr\u00ean trang \u201cc\u1ea3m \u01a1n\u201d c\u1ee7a b\u1ea1n sau khi h\u1ecd mua h\u00e0ng.<\/li>\n<li>Th\u01b0\u1edfng cho l\u00f2ng trung th\u00e0nh c\u1ee7a kh\u00e1ch h\u00e0ng v\u00e0 h\u1ecd s\u1ebd tr\u1edf n\u00ean trung th\u00e0nh v\u1edbi b\u1ea1n h\u01a1n n\u1eefa.<\/li>\n<\/ul>\n<p>Internet thay \u0111\u1ed5i nhanh \u0111\u1ebfn m\u1ee9c m\u1ed9t n\u0103m online b\u1eb1ng kho\u1ea3ng 5 n\u0103m trong th\u1ebf gi\u1edbi th\u1ef1c. Nh\u1eefng nh\u1eefng nguy\u00ean t\u1eafc \u0111\u1ec3 b\u1eaft \u0111\u1ea7u v\u00e0 ph\u00e1t tri\u1ec3n kinh doanh online th\u00e0nh c\u00f4ng c\u0169ng kh\u00f4ng c\u00f3 s\u1ef1 thay \u0111\u1ed5i ho\u00e0n to\u00e0n. N\u1ebfu b\u1ea1n ch\u1ec9 l\u00e0 b\u1eaft \u0111\u1ea7u kinh doanh tr\u1ef1c tuy\u1ebfn online nh\u1ecf, th\u00ec b\u1ea1n n\u00ean b\u00e1m s\u00e1t theo quy tr\u00ecnh n\u00e0y. C\u00f2n n\u1ebfu b\u1ea1n \u0111\u00e3 b\u1eaft d\u1ea7u kinh doanh online m\u1ed9t th\u1eddi gian r\u1ed3i, th\u00ec h\u00e3y l\u00e0m m\u1ed9t \u0111\u00e1nh gi\u00e1 nhanh ch\u00f3ng v\u00e0 xem \u0111\u1ec3 th\u1ea5y \u0111\u01b0\u1ee3c b\u1ea1n \u0111\u00e3 b\u1ecf l\u1ee1 m\u1ed9t b\u01b0\u1edbc n\u00e0o.<\/p>\n<p style=\"text-align: right;\"><strong>Tham kh\u1ea3o\u00a0entrepreneur.com<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Kinh doanh online kh\u00f4ng c\u00f2n l\u00e0 \u0111i\u1ec1u g\u00ec qu\u00e1 xa l\u1ea1, nh\u01b0ng \u0111\u1ec3 kinh doanh online th\u00e0nh c\u00f4ng th\u00ec kh\u00f4ng ph\u1ea3i chuy\u1ec7n \u0111\u01a1n gi\u1ea3n. 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