{"id":367,"date":"2015-12-16T12:39:44","date_gmt":"2015-12-16T05:39:44","guid":{"rendered":"http:\/\/thitruongsi.com\/kinh-nghiem\/?p=367"},"modified":"2017-09-01T10:51:03","modified_gmt":"2017-09-01T03:51:03","slug":"bai-1-tao-tai-khoan-quang-cao-google-adwords","status":"publish","type":"post","link":"https:\/\/thitruongsi.com\/kinh-nghiem\/bai-1-tao-tai-khoan-quang-cao-google-adwords\/","title":{"rendered":"B\u00e0i 1: T\u1ea1o t\u00e0i kho\u1ea3n qu\u1ea3ng c\u00e1o Google Adwords"},"content":{"rendered":"<p>Ch\u00e0o m\u1eebng b\u1ea1n \u0111\u1ebfn v\u1edbi <strong>Kh\u00f3a h\u1ecdc Google Adwords c\u01a1 b\u1ea3n<\/strong> c\u1ee7a <strong>TTS<\/strong>. Kh\u00f3a h\u1ecdc n\u00e0y gi\u00fap b\u1ea1n c\u00f3 th\u1ec3 d\u1ec5 d\u00e0ng ch\u1ea1y qu\u1ea3ng c\u00e1o Adwords, \u0111\u1ec3 t\u0103ng doanh thu v\u00e0 ph\u00e1t tri\u1ec3n c\u00f4ng vi\u1ec7c kinh doanh c\u1ee7a m\u00ecnh.<\/p><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_69_1 counter-hierarchy ez-toc-counter ez-toc-white ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title ez-toc-toggle\" style=\"cursor:pointer\">M\u1ee5c l\u1ee5c b\u00e0i vi\u1ebft<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 eztoc-toggle-hide-by-default' ><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/thitruongsi.com\/kinh-nghiem\/bai-1-tao-tai-khoan-quang-cao-google-adwords\/#1_Google_Adwords_la_gi\" title=\"1. Google Adwords l\u00e0 g\u00ec?\">1. Google Adwords l\u00e0 g\u00ec?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/thitruongsi.com\/kinh-nghiem\/bai-1-tao-tai-khoan-quang-cao-google-adwords\/#2_Tao_tai_khoan_Quang_cao_Google_Adwords\" title=\"2. T\u1ea1o t\u00e0i kho\u1ea3n Qu\u1ea3ng c\u00e1o Google Adwords\">2. T\u1ea1o t\u00e0i kho\u1ea3n Qu\u1ea3ng c\u00e1o Google Adwords<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/thitruongsi.com\/kinh-nghiem\/bai-1-tao-tai-khoan-quang-cao-google-adwords\/#Buoc_1_Vao_trang_Google_Adword\" title=\"B\u01b0\u1edbc 1: V\u00e0o trang Google Adword\">B\u01b0\u1edbc 1: V\u00e0o trang Google Adword<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/thitruongsi.com\/kinh-nghiem\/bai-1-tao-tai-khoan-quang-cao-google-adwords\/#Buoc_2_Nhap_thong_tin_nha_quang_cao_Adwords\" title=\"B\u01b0\u1edbc 2: Nh\u1eadp th\u00f4ng tin nh\u00e0 qu\u1ea3ng c\u00e1o Adwords\">B\u01b0\u1edbc 2: Nh\u1eadp th\u00f4ng tin nh\u00e0 qu\u1ea3ng c\u00e1o Adwords<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/thitruongsi.com\/kinh-nghiem\/bai-1-tao-tai-khoan-quang-cao-google-adwords\/#Buoc_3_Dang_nhap_tai_khoan_Google_Adwords\" title=\"B\u01b0\u1edbc 3: \u0110\u0103ng nh\u1eadp t\u00e0i kho\u1ea3n Google Adwords\">B\u01b0\u1edbc 3: \u0110\u0103ng nh\u1eadp t\u00e0i kho\u1ea3n Google Adwords<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n\n<p>H\u00f4m nay ch\u00fang ta s\u1ebd h\u1ecdc b\u00e0i \u0111\u1ea7u ti\u00ean v\u1ec1 c\u00e1ch t\u1ea1o t\u00e0i kho\u1ea3n qu\u1ea3ng c\u00e1o Google Adwords.\u00a0\u0110\u00e2y l\u00e0 h\u01b0\u1edbng d\u1eabn m\u1edbi nh\u1ea5t v\u1ec1 c\u00e1ch t\u1ea1o t\u00e0i kho\u1ea3n Adwords.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"1_Google_Adwords_la_gi\"><\/span>1. Google Adwords l\u00e0 g\u00ec?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<a href=\"https:\/\/thitruongsi.com\/kinh-nghiem\/wp-content\/uploads\/2015\/12\/adwords-logo.jpg\"><img decoding=\"async\" class=\"aligncenter wp-image-382 size-medium\" src=\"https:\/\/thitruongsi.com\/kinh-nghiem\/wp-content\/uploads\/2015\/12\/adwords-logo-300x91.jpg\" alt=\"google adwords\" width=\"300\" height=\"91\" \/><\/a>\n<p><strong>Google Adwords<\/strong> l\u00e0 m\u1ed9t m\u1ea1ng l\u01b0\u1edbi qu\u1ea3ng c\u00e1o, gi\u00fap b\u1ea1n \u0111\u01b0a qu\u1ea3ng c\u00e1o c\u1ee7a m\u00ecnh l\u00ean c\u00e1c s\u1ea3n ph\u1ea9m c\u1ee7a Google (Google Search, Gmail, Youtube, Blogger, Maps, Google Play Store, &#8230;) v\u00e0 c\u1ee7a \u0110\u1ed1i t\u00e1c Google.<\/p>\n<p>N\u00f3i \u0111\u01a1n gi\u1ea3n: Google Adwords l\u00e0 c\u00f4ng c\u1ee5 gi\u00fap b\u1ea1n t\u1ea1o, ch\u1ec9nh s\u1eeda v\u00e0 qu\u1ea3n l\u00fd qu\u1ea3ng c\u00e1o c\u1ee7a m\u00ecnh tr\u00ean m\u1ea1ng qu\u1ea3ng c\u00e1o c\u1ee7a Google.<\/p>\n<p>Hi\u1ec7n t\u1ea1i, Google Adwords l\u00e0 m\u1ea1ng l\u01b0\u1edbi qu\u1ea3ng c\u00e1o l\u1edbn nh\u1ea5t th\u1ebf gi\u1edbi.<\/p>\n<p><strong>Google c\u00f3 2 m\u1ea1ng l\u01b0\u1edbi qu\u1ea3ng c\u00e1o ch\u00ednh:<\/strong><\/p>\n<p><strong>M\u1ea1ng t\u00ecm ki\u1ebfm (GSN &#8211; Google Search Network)<\/strong>:\u00a0M\u1ea1ng t\u00ecm ki\u1ebfm c\u1ee7a Google l\u00e0 nh\u00f3m c\u00e1c trang web ho\u1eb7c \u1ee9ng d\u1ee5ng li\u00ean quan \u0111\u1ebfn t\u00ecm ki\u1ebfm m\u00e0 qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n c\u00f3 th\u1ec3 xu\u1ea5t hi\u1ec7n tr\u00ean \u0111\u00f3. Khi b\u1ea1n qu\u1ea3ng c\u00e1o tr\u00ean m\u1ea1ng t\u00ecm ki\u1ebfm c\u1ee7a Google, qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n c\u00f3 th\u1ec3 hi\u1ec3n th\u1ecb b\u00ean c\u1ea1nh k\u1ebft qu\u1ea3 t\u00ecm ki\u1ebfm khi ai \u0111\u00f3 t\u00ecm ki\u1ebfm b\u1eb1ng c\u00e1c c\u1ee5m t\u1eeb li\u00ean quan \u0111\u1ebfn m\u1ed9t trong nh\u1eefng t\u1eeb kh\u00f3a\u00a0c\u1ee7a b\u1ea1n. <strong><a href=\"https:\/\/support.google.com\/adwords\/answer\/1722047?hl=vi\" target=\"_blank\">Xem th\u00eam<\/a><\/strong><\/p>\n<p><strong>M\u1ea1ng hi\u1ec3n th\u1ecb (GDN &#8211; Google Display Network)<\/strong>:\u00a0M\u1ea1ng hi\u1ec3n th\u1ecb c\u1ee7a Google l\u00e0 m\u1ed9t t\u1eadp h\u1ee3p c\u00e1c trang web &#8211; bao g\u1ed3m c\u00e1c trang web c\u1ee5 th\u1ec3 c\u1ee7a Google nh\u01b0 Google Finance, Gmail, Blogger v\u00e0 YouTube &#8211; hi\u1ec3n th\u1ecb qu\u1ea3ng c\u00e1o AdWords. M\u1ea1ng n\u00e0y c\u0169ng bao g\u1ed3m c\u00e1c trang web v\u00e0 \u1ee9ng d\u1ee5ng d\u00e0nh cho thi\u1ebft b\u1ecb di \u0111\u1ed9ng. N\u1ebfu b\u1ea1n \u0111\u00e3 t\u1eebng nh\u00ecn th\u1ea5y qu\u1ea3ng c\u00e1o AdWords tr\u00ean trang web tin t\u1ee9c \u01b0a th\u00edch hay trong t\u00e0i kho\u1ea3n Gmail c\u1ee7a m\u00ecnh v\u00e0 t\u1ef1 h\u1ecfi l\u00e0m th\u1ebf n\u00e0o qu\u1ea3ng c\u00e1o AdWords n\u00e0y \u0111\u01b0\u1ee3c hi\u1ec3n th\u1ecb \u1edf \u0111\u00f3, v\u1eady th\u00ec gi\u1edd \u0111\u00e2y b\u1ea1n \u0111\u00e3 bi\u1ebft: c\u00e1c trang web nh\u01b0 th\u1ebf l\u00e0 m\u1ed9t ph\u1ea7n c\u1ee7a M\u1ea1ng hi\u1ec3n th\u1ecb c\u1ee7a Google. <strong><a href=\"https:\/\/support.google.com\/adwords\/answer\/2404190?hl=vi\" target=\"_blank\">Xem th\u00eam<\/a><\/strong><\/p>\n<h3><span class=\"ez-toc-section\" id=\"2_Tao_tai_khoan_Quang_cao_Google_Adwords\"><\/span>2. T\u1ea1o t\u00e0i kho\u1ea3n Qu\u1ea3ng c\u00e1o Google Adwords<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\u0110\u1ec3 t\u1ea1o t\u00e0i kho\u1ea3n Adwords, b\u1ea1n vui l\u00f2ng th\u1ef1c hi\u1ec7n theo c\u00e1c b\u01b0\u1edbc sau:<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Buoc_1_Vao_trang_Google_Adword\"><\/span><strong>B\u01b0\u1edbc 1: V\u00e0o trang Google Adword<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>B\u1ea1n h\u00e3y nh\u1ea5p <span style=\"color: #ff0000;\"><strong><a style=\"color: #ff0000;\" href=\"https:\/\/adwords.google.com\/um\/Welcome\/Home?sf=bb&amp;escape=expert#ac\" target=\"_blank\">v\u00e0o \u0111\u00e2y<\/a><\/strong><\/span>, \u0111\u1ec3 t\u1ea1o t\u00e0i kho\u1ea3n.<\/p>\n<p>\u0110\u00e2y l\u00e0 link t\u1ea1o t\u00e0i kho\u1ea3n cho ng\u01b0\u1eddi \u0111\u00e3 c\u00f3 &#8220;kinh nghi\u1ec7m&#8221;, nh\u01b0ng b\u1ea1n \u0111\u1eebng lo, c\u00e1c b\u01b0\u1edbc th\u1ef1c hi\u1ec7n r\u1ea5t \u0111\u01a1n gi\u1ea3n, v\u00ec n\u1ebfu l\u00e0m theo h\u01b0\u1edbng d\u1eabn t\u1eebng b\u01b0\u1edbc c\u1ee7a Google th\u00ec b\u1ea1n ph\u1ea3i nh\u1eadp lu\u00f4n th\u00f4ng tin thanh to\u00e1n (c\u00f3 th\u1ec3 b\u1ea1n kh\u00f4ng c\u00f3 l\u00fac t\u1ea1o t\u00e0i kho\u1ea3n adwords). N\u1ebfu kh\u00f4ng ho\u00e0n th\u00e0nh c\u00e1c b\u01b0\u1edbc theo nh\u01b0 h\u01b0\u1edbng d\u1eabn c\u1ee7a Google th\u00ec b\u1ea1n s\u1ebd kh\u00f4ng t\u1ea1o \u0111\u01b0\u1ee3c t\u00e0i kho\u1ea3n. N\u00ean b\u1ea1n ph\u1ea3i v\u00e0o b\u1eb1ng link \u1edf tr\u00ean.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Buoc_2_Nhap_thong_tin_nha_quang_cao_Adwords\"><\/span><strong>B\u01b0\u1edbc 2: Nh\u1eadp th\u00f4ng tin nh\u00e0 qu\u1ea3ng c\u00e1o Adwords<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>B\u1ea1n s\u1ebd th\u1ea5y khung nh\u1eadp li\u1ec7u nh\u01b0 h\u00ecnh b\u00ean d\u01b0\u1edbi sau khi nh\u1ea5p v\u00e0o link ph\u00eda tr\u00ean.<\/p>\n<a href=\"https:\/\/thitruongsi.com\/kinh-nghiem\/wp-content\/uploads\/2015\/12\/form-tao-tai-khoan-google-adwords.jpg\"><img decoding=\"async\" class=\"aligncenter size-full wp-image-377\" src=\"https:\/\/thitruongsi.com\/kinh-nghiem\/wp-content\/uploads\/2015\/12\/form-tao-tai-khoan-google-adwords.jpg\" alt=\"form t\u1ea1o t\u00e0i kho\u1ea3n google adwords\" width=\"523\" height=\"660\" \/><\/a>\n<p>B\u1ea1n nh\u1eadp \u0111\u1ea7y \u0111\u1ee7 th\u00f4ng tin nh\u01b0 h\u00ecnh. B\u1ea1n c\u00f3 th\u1ec3 d\u00f9ng Gmail ho\u1eb7c Yahoo Mail. Sau \u0111\u00f3 ch\u1ecdn <strong>L\u01b0u v\u00e0 ti\u1ebfp t\u1ee5c.<\/strong><\/p>\n<h4><span class=\"ez-toc-section\" id=\"Buoc_3_Dang_nhap_tai_khoan_Google_Adwords\"><\/span><strong>B\u01b0\u1edbc 3: \u0110\u0103ng nh\u1eadp t\u00e0i kho\u1ea3n Google Adwords<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Sau \u0111\u00f3 b\u1ea1n s\u1ebd \u0111\u01b0\u1ee3c \u0111\u01b0a tr\u00ean trang \u0111\u0103ng nh\u1eadp t\u00e0i kho\u1ea3n (t\u00e0i kho\u1ea3n email b\u1ea1n v\u1eeba \u0111i\u1ec1n trong form b\u00ean tr\u00ean).<\/p>\n<p>N\u1ebfu b\u1ea1n d\u00f9ng Gmail th\u00ec nh\u1eadp m\u1eadt kh\u1ea9u Gmail, n\u1ebfu d\u00f9ng Yahoo Mail th\u00ec nh\u1eadp m\u1eadt kh\u1ea9u Yahoo Mail.<\/p>\n<p>Sau \u0111\u00f3 b\u1ea1n s\u1ebd \u0111\u01b0\u1ee3c chuy\u1ec3n \u0111\u1ebfn trang ch\u1ee7 Google Adwords, m\u1eb7c \u0111\u1ecbnh \u1edf tab chi\u1ebfn d\u1ecbch.<\/p>\n<a href=\"https:\/\/thitruongsi.com\/kinh-nghiem\/wp-content\/uploads\/2015\/12\/dang-nhap-tai-khoan-google-adwords.jpg\"><img decoding=\"async\" class=\"aligncenter size-full wp-image-379\" src=\"https:\/\/thitruongsi.com\/kinh-nghiem\/wp-content\/uploads\/2015\/12\/dang-nhap-tai-khoan-google-adwords.jpg\" alt=\"\u0111\u0103ng nh\u1eadp t\u00e0i kho\u1ea3n google adwords\" width=\"593\" height=\"507\" \/><\/a>\n<p>V\u1eady l\u00e0 b\u1ea1n \u0111\u00e3 t\u1ea1o xong t\u00e0i kho\u1ea3n qu\u1ea3ng c\u00e1o Google Adwords c\u1ee7a m\u00ecnh.<\/p>\n<p>Trong b\u00e0i ti\u1ebfp theo c\u1ee7a\u00a0<strong>Kh\u00f3a h\u1ecdc Google Adwords c\u01a1 b\u1ea3n<\/strong>, <strong>TTS<\/strong> s\u1ebd h\u01b0\u1edbng d\u1eabn b\u1ea1n c\u00e1ch t\u1ea1o m\u1ed9t chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o.<\/p>\n<p>N\u1ebfu g\u1eb7p kh\u00f3 kh\u0103n trong qu\u00e1 tr\u00ecnh t\u1ea1o t\u00e0i kho\u1ea3n Adwords, b\u1ea1n vui l\u00f2ng \u0111\u1ec3 l\u1ea1i b\u00ecnh lu\u1eadn b\u00ean d\u01b0\u1edbi nh\u00e9.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ch\u00e0o m\u1eebng b\u1ea1n \u0111\u1ebfn v\u1edbi Kh\u00f3a h\u1ecdc Google Adwords c\u01a1 b\u1ea3n c\u1ee7a TTS. Kh\u00f3a h\u1ecdc n\u00e0y gi\u00fap b\u1ea1n c\u00f3 th\u1ec3 d\u1ec5 d\u00e0ng ch\u1ea1y qu\u1ea3ng c\u00e1o Adwords, \u0111\u1ec3 t\u0103ng doanh thu v\u00e0 ph\u00e1t tri\u1ec3n c\u00f4ng vi\u1ec7c kinh doanh c\u1ee7a m\u00ecnh. H\u00f4m nay ch\u00fang ta s\u1ebd h\u1ecdc b\u00e0i \u0111\u1ea7u ti\u00ean v\u1ec1 c\u00e1ch t\u1ea1o t\u00e0i kho\u1ea3n qu\u1ea3ng c\u00e1o  &#8230;<\/p>\n","protected":false},"author":1,"featured_media":3885,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[78],"tags":[],"class_list":["post-367","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-google-adwords-quang-cao-huong-dan"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>B\u00e0i 1: T\u1ea1o t\u00e0i kho\u1ea3n qu\u1ea3ng c\u00e1o Google Adwords - Th\u1ecb Tr\u01b0\u1eddng S\u1ec9 Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/thitruongsi.com\/kinh-nghiem\/bai-1-tao-tai-khoan-quang-cao-google-adwords\/\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"B\u00e0i 1: T\u1ea1o t\u00e0i kho\u1ea3n qu\u1ea3ng c\u00e1o Google Adwords - Th\u1ecb Tr\u01b0\u1eddng S\u1ec9 Blog\" \/>\n<meta property=\"og:description\" content=\"Ch\u00e0o m\u1eebng b\u1ea1n \u0111\u1ebfn v\u1edbi Kh\u00f3a h\u1ecdc Google Adwords c\u01a1 b\u1ea3n c\u1ee7a TTS. 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