{"id":4483,"date":"2017-06-01T10:18:59","date_gmt":"2017-06-01T03:18:59","guid":{"rendered":"https:\/\/thitruongsi.com\/kinh-nghiem\/?p=4483"},"modified":"2017-06-06T09:04:25","modified_gmt":"2017-06-06T02:04:25","slug":"doanh-thu-tang-manh-nho-mang-xa-hoi","status":"publish","type":"post","link":"https:\/\/thitruongsi.com\/kinh-nghiem\/doanh-thu-tang-manh-nho-mang-xa-hoi\/","title":{"rendered":"Doanh thu t\u0103ng m\u1ea1nh nh\u1edd m\u1ea1ng x\u00e3 h\u1ed9i"},"content":{"rendered":"<div class=\"title_news\">\n<h1><\/h1>\n<\/div>\n<h3 class=\"short_intro txt_666\">MOF, m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u c\u00e0 ph\u00ea, \u0111\u1ed3 ng\u1ecdt c\u1ee7a Nh\u1eadt, doanh thu t\u0103ng 30% nh\u01b0ng chi ph\u00ed b\u1ecf ra g\u1ea7n nh\u01b0 b\u1eb1ng 0.<\/h3>\n<div class=\"fck_detail width_common block_ads_connect\">\n<p class=\"Normal\">T\u1eeb khi s\u1eed d\u1ee5ng m\u1ea1ng x\u00e3 h\u1ed9i l\u00e0m c\u00f4ng c\u1ee5 \u0111\u1ec3 truy\u1ec1n th\u00f4ng, ti\u1ebfp th\u1ecb, doanh thu c\u1ee7a MOF \u0111\u00e3 t\u0103ng l\u00ean 30%. \u0110\u00f3 l\u00e0 ti\u1ebft l\u1ed9 c\u1ee7a b\u00e0 Nguy\u1ec5n Thanh V\u00e2n, Gi\u00e1m \u0111\u1ed1c truy\u1ec1n th\u00f4ng v\u00e0 ti\u1ebfp th\u1ecb MOF, th\u01b0\u01a1ng hi\u1ec7u c\u00e0 ph\u00ea v\u00e0 \u0111\u1ed3 ng\u1ecdt c\u1ee7a Nh\u1eadt B\u1ea3n.<\/p>\n<p class=\"Normal\">Con s\u1ed1 t\u0103ng tr\u01b0\u1edfng doanh thu \u1ea5n t\u01b0\u1ee3ng c\u1ee7a MOF l\u00e0 m\u1ed9t t\u00edn hi\u1ec7u \u0111\u00e1ng m\u1eebng cho c\u00e1c doanh nghi\u1ec7p, c\u00e1 nh\u00e2n kinh doanh ng\u00e0nh h\u00e0ng \u0103n u\u1ed1ng \u0111\u00e3 v\u00e0 \u0111ang c\u00f3 \u00fd \u0111\u1ecbnh m\u1edf c\u00e1c chi\u1ebfn d\u1ecbch truy\u1ec1n th\u00f4ng v\u00e0 ti\u1ebfp th\u1ecb tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i. B\u00e0 Nguy\u1ec5n Thanh V\u00e2n cho bi\u1ebft, doanh thu t\u0103ng l\u00ean 30% nh\u01b0ng chi ph\u00ed b\u1ecf ra r\u1ea5t nh\u1ecf, g\u1ea7n nh\u01b0 b\u1eb1ng 0.<\/p>\n<p class=\"Normal\">Theo kh\u1ea3o s\u00e1t c\u1ee7a Ogilvy &amp; Mather ch\u00e2u \u00c1-Th\u00e1i B\u00ecnh D\u01b0\u01a1ng, Vi\u1ec7t Nam l\u00e0 m\u1ed9t th\u1ecb tr\u01b0\u1eddng h\u1ea5p d\u1eabn cho c\u00e1c nh\u00e0 \u0111\u1ea7u t\u01b0 trong l\u0129nh v\u1ef1c d\u1ecbch v\u1ee5 \u0103n u\u1ed1ng, b\u1edfi l\u1ebd Vi\u1ec7t Nam l\u00e0 n\u01b0\u1edbc c\u00f3 d\u00e2n s\u1ed1 \u0111\u00f4ng v\u00e0 ng\u01b0\u1eddi d\u00e2n th\u01b0\u1eddng c\u00f3 th\u00f3i quen \u0103n u\u1ed1ng b\u00ean ngo\u00e0i. T\u00ednh ri\u00eang \u1edf TP HCM \u0111\u00e3 c\u00f3 h\u01a1n 2.000 \u0111\u1ecba \u0111i\u1ec3m qu\u00e1n x\u00e1 hi\u1ec3n th\u1ecb th\u00f4ng tin tr\u00ean Internet. Tr\u00ean c\u00e1c m\u1ea1ng x\u00e3 h\u1ed9i, c\u00e1c h\u1ed9i nh\u00f3m y\u00eau th\u00edch \u0103n u\u1ed1ng ho\u1ea1t \u0111\u1ed9ng kh\u00e1 x\u00f4m t\u1ee5. M\u1ed9t s\u1ed1 h\u1ed9i nh\u00f3m tr\u00ean Zing Me c\u00f3 l\u01b0\u1ee3ng th\u00e0nh vi\u00ean l\u00ean \u0111\u1ebfn v\u00e0i tr\u0103m ngh\u00ecn ng\u01b0\u1eddi nh\u01b0 H\u1ed9i nh\u1eefng ng\u01b0\u1eddi th\u00edch caf\u00e9 (250.000 fans), Qu\u00e1n x\u00e1 b\u1ed1n ph\u01b0\u01a1ng (93.000 fans), \u0102n v\u1eb7t (210.000 fans), H\u1ed9i m\u00ea Fastfood (210.000 fans)\u2026<\/p>\n<p class=\"Normal\">Tuy nhi\u00ean, \u0111\u1eddi s\u1ed1ng n\u00e2ng cao trong nh\u1eefng n\u0103m g\u1ea7n \u0111\u00e2y khi\u1ebfn nhu c\u1ea7u \u0111i \u0103n u\u1ed1ng b\u00ean ngo\u00e0i c\u1ee7a ng\u01b0\u1eddi d\u00e2n ng\u00e0y c\u00e0ng kh\u1eaft khe v\u00e0 c\u0169ng ph\u00e2n nh\u00f3m s\u00e2u s\u1eafc h\u01a1n trong nhu c\u1ea7u. V\u00ec v\u1eady, trong s\u1ef1 c\u1ea1nh tranh quy\u1ebft li\u1ec7t c\u1ee7a c\u00e1c qu\u00e1n x\u00e1, nhi\u1ec1u doanh nghi\u1ec7p, c\u00e1 nh\u00e2n ho\u1ea1t \u0111\u1ed9ng trong l\u0129nh v\u1ef1c \u0103n u\u1ed1ng kh\u00e1 nh\u1ea1y b\u00e9n trong vi\u1ec7c ti\u1ebfp c\u1eadn ngu\u1ed3n kh\u00e1ch h\u00e0ng m\u1edbi, kh\u00f4ng \u1edf \u0111\u00e2u xa ch\u00ednh l\u00e0 c\u00e1c kh\u00e1ch h\u00e0ng \u0111\u1ea7y ti\u1ec1m n\u0103ng tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i.<\/p>\n<p class=\"Normal\">\u201cThu\u1eadn l\u1ee3i \u0111em l\u1ea1i t\u1eeb m\u1ea1ng x\u00e3 h\u1ed9i th\u1eadt s\u1ef1 r\u1ea5t l\u1edbn. N\u1ebfu nh\u01b0 doanh nghi\u1ec7p xem m\u1ea1ng x\u00e3 h\u1ed9i l\u00e0 k\u00eanh th\u00f4ng tin ti\u1ebfp c\u1eadn \u0111\u1ebfn kh\u00e1ch h\u00e0ng m\u1ed9t c\u00e1ch nghi\u00eam t\u00fac, c\u00f3 s\u1ef1 \u0111\u1ea7u t\u01b0 v\u1ec1 n\u1ed9i dung v\u00e0 tr\u1ea3 l\u1eddi, ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng, th\u00ec c\u00e1c th\u00f4ng tin c\u1ee7a doanh nghi\u1ec7p \u0111\u01b0\u1ee3c lan truy\u1ec1n c\u0169ng c\u1ef1c k\u00ec nhanh v\u00e0 r\u1ed9ng\u201d, \u0111\u00f3 l\u00e0 l\u00fd do m\u00e0 b\u00e0 Thanh V\u00e2n tin t\u01b0\u1edfng h\u00ecnh th\u1ee9c truy\u1ec1n th\u00f4ng m\u1edbi n\u00e0y s\u1ebd \u0111em l\u1ea1i hi\u1ec7u qu\u1ea3 cho th\u01b0\u01a1ng hi\u1ec7u MOF, b\u00ean c\u1ea1nh hi\u1ec7u qu\u1ea3 v\u1ec1 vi\u1ec7c t\u0103ng doanh thu \u0111\u1ec1u \u0111\u1eb7n nh\u01b0 hi\u1ec7n nay.<\/p>\n<p class=\"Normal\">Kh\u00f4ng ri\u00eang g\u00ec MOF, c\u00e1c h\u00e0ng qu\u00e1n \u0111\u00e3 n\u0103ng \u0111\u1ed9ng x\u00e2y d\u1ef1ng fanpage tr\u00ean c\u00e1c m\u1ea1ng x\u00e3 h\u1ed9i nh\u01b0 Zing Me \u0111\u1ec3 gi\u1edbi thi\u1ec7u v\u00e0 t\u1ed5 ch\u1ee9c c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh ti\u1ebfp th\u1ecb thu h\u00fat kh\u00e1ch h\u00e0ng \u0111\u1ebfn v\u1edbi c\u1eeda h\u00e0ng c\u1ee7a m\u00ecnh. H\u1ecd ho\u1ea1t \u0111\u1ed9ng kh\u00e1 s\u00f4i n\u1ed5i v\u00e0 m\u1edf ra nhi\u1ec1u ch\u01b0\u01a1ng tr\u00ecnh h\u1ea5p d\u1eabn \u0111\u1ec3 c\u1ea1nh tranh v\u00e0 thu h\u00fat th\u00e0nh vi\u00ean. MOF Caf\u00e9 th\u01b0\u1eddng xuy\u00ean c\u00f3 nh\u1eefng m\u00f3n qu\u00e0 t\u1eb7ng xinh x\u1eafn ho\u1eb7c c\u00e1c phi\u1ebfu voucher d\u00e0nh cho c\u00e1c fan tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i.<\/p>\n<p class=\"Normal\">Kh\u00e1ch h\u00e0ng \u0111\u1ebfn v\u1edbi Many Different Tastes Coffee s\u1ebd \u0111\u01b0\u1ee3c v\u1ebd ch\u00e2n dung mi\u1ec5n ph\u00ed, h\u1ecdc c\u1eafm hoa c\u0169ng nh\u01b0 t\u1ed5 ch\u1ee9c c\u00e1c ng\u00e0y h\u1ed9i Handmade, trao \u0111\u1ed5i th\u00fa nh\u1ed3i b\u00f4ng\u2026 Xi\u00ean Que, Kool Scoop th\u00ec c\u00f3 nh\u1eefng m\u00f3n qu\u00e0 \u0111\u1eadm ch\u1ea5t online h\u01a1n nh\u01b0 t\u1eb7ng Zing Xu, nh\u1ea1c n\u1ec1n cho c\u00e1c th\u00e0nh vi\u00ean Zing Me\u2026 Ch\u1ec9 trong v\u00f2ng hai th\u00e1ng ho\u1ea1t \u0111\u1ed9ng tr\u00ean Zing Me, MOF Caf\u00e9 \u0111\u00e3 thu h\u00fat 9.500 fans v\u00e0 60.000 l\u01b0\u1ee3t xem. T\u01b0\u01a1ng t\u1ef1, m\u1ed9t s\u1ed1 c\u1eeda h\u00e0ng kh\u00e1c m\u1edbi xu\u1ea5t hi\u1ec7n tr\u00ean Zing Me trong v\u00f2ng 1-2 th\u00e1ng g\u1ea7n \u0111\u00e2y c\u0169ng thu h\u00fat l\u01b0\u1ee3ng fan m\u1ea1nh, nh\u01b0 Xi\u00ean Que (8.000 fans), Kool Scoop (7.000 fans), Many Different Tastes Coffee (3.000 fans)\u2026<\/p>\n<p class=\"Normal\">B\u00ean c\u1ea1nh vi\u1ec7c t\u1eadn d\u1ee5ng c\u00e1c th\u1ebf m\u1ea1nh c\u1ee7a m\u1ea1ng x\u00e3 h\u1ed9i nh\u01b0 k\u1ebft n\u1ed1i r\u1ed9ng kh\u1eafp v\u00e0 t\u1ed1c \u0111\u1ed9 lan truy\u1ec1n nhanh, c\u00e1c c\u1eeda h\u00e0ng c\u0169ng kh\u00e1 nhanh nh\u1ea1y trong vi\u1ec7c b\u1eaft tay v\u1edbi nh\u1eefng m\u1ea1ng x\u00e3 h\u1ed9i trong n\u01b0\u1edbc c\u00f3 nh\u1eefng c\u00f4ng c\u1ee5 marketing tr\u1ef1c tuy\u1ebfn h\u1ed7 tr\u1ee3 ri\u00eang bi\u1ec7t d\u00e0nh cho ng\u00e0nh h\u00e0ng c\u1ee7a h\u1ecd.<\/p>\n<p class=\"Normal\">Ngo\u00e0i c\u00e1c t\u00ednh n\u0103ng th\u00f4ng d\u1ee5ng c\u1ee7a fanpage nh\u01b0 blog, photo, status, n\u00fat chia s\u1ebb\u2026, tr\u00ean Zing Me c\u00f2n thi\u1ebft k\u1ebf ri\u00eang nh\u1eefng c\u00f4ng c\u1ee5 kh\u00e1 th\u00fa v\u1ecb gi\u00fap c\u1eeda h\u00e0ng t\u0103ng \u0111\u1ed9 nh\u1eadn di\u1ec7n t\u1ed1t h\u01a1n nh\u01b0 Trang Wellcome gi\u1edbi thi\u1ec7u n\u00e9t ri\u00eang c\u1ee7a c\u1eeda h\u00e0ng, \u1ee9ng d\u1ee5ng Menu gi\u1edbi thi\u1ec7u c\u00e1c th\u1ef1c \u0111\u01a1n, Location \u2013 b\u1ea3n \u0111\u1ed3 \u0111\u1ecba \u0111i\u1ec3m c\u1eeda h\u00e0ng, Kh\u1ea3o s\u00e1t \u00fd ki\u1ebfn kh\u00e1ch h\u00e0ng\u2026 \u0110\u00e2y l\u00e0 c\u00e1c c\u00f4ng c\u1ee5 marketing m\u00e0 MOF, Xi\u00ean Que, Kool Scoop\u2026 \u0111\u00e3 s\u1eed d\u1ee5ng, gi\u00fap cho \u0111\u1ed9 nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a c\u1eeda h\u00e0ng t\u0103ng l\u00ean \u0111\u00e1ng k\u1ec3, thu h\u00fat l\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng c\u0169ng nh\u01b0 kh\u00e1ch h\u00e0ng m\u1edbi, t\u1eeb \u0111\u00f3 gi\u1eef \u0111\u01b0\u1ee3c l\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng trung th\u00e0nh v\u00e0 t\u0103ng l\u01b0\u1ee3ng s\u1ea3n ph\u1ea9m b\u00e1n ra.<\/p>\n<p class=\"Normal\">\u00d4ng Nguy\u1ec5n V\u0103n \u0110\u1ee9c Tr\u1ecdng, Gi\u00e1m \u0111\u1ed1c ph\u00e1t tri\u1ec3n kinh doanh Zing chia s\u1ebb: \u201cS\u1ef1 t\u00edch h\u1ee3p nhi\u1ec1u t\u00ednh n\u0103ng trong m\u1ed9t fanpage nh\u01b0 k\u1ebft n\u1ed1i v\u00e0 lan truy\u1ec1n, gi\u1edbi thi\u1ec7u s\u1ea3n ph\u1ea9m v\u00e0 \u0111\u1ecba \u0111i\u1ec3m, th\u1eadm ch\u00ed c\u00f3 th\u1ec3 trao \u0111\u1ed5i mua b\u00e1n th\u00f4ng qua k\u00eanh thanh to\u00e1n tr\u1ef1c tuy\u1ebfn\u2026 s\u1ebd gi\u00fap cho fanpage c\u1ee7a c\u1eeda h\u00e0ng ti\u1ebfp c\u1eadn t\u1edbi kh\u00e1ch h\u00e0ng m\u1ed9t c\u00e1ch chuy\u00ean nghi\u1ec7p v\u00e0 nhanh ch\u00f3ng. C\u00e1c doanh nghi\u1ec7p c\u00f3 th\u1ec3 truy c\u1eadp trang web <a href=\"http:\/\/open.zing.vn\/\" target=\"_blank\" rel=\"\">http:\/\/open.zing.vn<\/a> \u0111\u1ec3 \u0111\u01b0\u1ee3c h\u1ed7 tr\u1ee3 t\u1ed1t h\u01a1n\u201d.<\/p>\n<p class=\"Normal\" align=\"right\">(Theo <em>Di\u1ec5n \u0111\u00e0n doanh nghi\u1ec7p<\/em>)<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>MOF, m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u c\u00e0 ph\u00ea, \u0111\u1ed3 ng\u1ecdt c\u1ee7a Nh\u1eadt, doanh thu t\u0103ng 30% nh\u01b0ng chi ph\u00ed b\u1ecf ra g\u1ea7n nh\u01b0 b\u1eb1ng 0. T\u1eeb khi s\u1eed d\u1ee5ng m\u1ea1ng x\u00e3 h\u1ed9i l\u00e0m c\u00f4ng c\u1ee5 \u0111\u1ec3 truy\u1ec1n th\u00f4ng, ti\u1ebfp th\u1ecb, doanh thu c\u1ee7a MOF \u0111\u00e3 t\u0103ng l\u00ean 30%. \u0110\u00f3 l\u00e0 ti\u1ebft l\u1ed9 c\u1ee7a b\u00e0 Nguy\u1ec5n Thanh V\u00e2n,  &#8230;<\/p>\n","protected":false},"author":4,"featured_media":4484,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[64],"tags":[],"class_list":["post-4483","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-kinh-nghiem-ban-le"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Doanh thu t\u0103ng m\u1ea1nh nh\u1edd m\u1ea1ng x\u00e3 h\u1ed9i - Th\u1ecb Tr\u01b0\u1eddng S\u1ec9 Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/thitruongsi.com\/kinh-nghiem\/doanh-thu-tang-manh-nho-mang-xa-hoi\/\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Doanh thu t\u0103ng m\u1ea1nh nh\u1edd m\u1ea1ng x\u00e3 h\u1ed9i - Th\u1ecb Tr\u01b0\u1eddng S\u1ec9 Blog\" \/>\n<meta property=\"og:description\" content=\"MOF, m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u c\u00e0 ph\u00ea, \u0111\u1ed3 ng\u1ecdt c\u1ee7a Nh\u1eadt, doanh thu t\u0103ng 30% nh\u01b0ng chi ph\u00ed b\u1ecf ra g\u1ea7n nh\u01b0 b\u1eb1ng 0. 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