{"id":4858,"date":"2017-06-02T14:30:15","date_gmt":"2017-06-02T07:30:15","guid":{"rendered":"https:\/\/thitruongsi.com\/kinh-nghiem\/?p=4858"},"modified":"2017-06-05T16:29:34","modified_gmt":"2017-06-05T09:29:34","slug":"sau-viet-nam-thai-lan-zalora-rut-khoi-philippines","status":"publish","type":"post","link":"https:\/\/thitruongsi.com\/kinh-nghiem\/sau-viet-nam-thai-lan-zalora-rut-khoi-philippines\/","title":{"rendered":"Sau Vi\u1ec7t Nam, Th\u00e1i Lan, Zalora r\u00fat kh\u1ecfi Philippines"},"content":{"rendered":"<div class=\"title_news\">\n<h1>Zalora ti\u1ebfp t\u1ee5c r\u00fat kh\u1ecfi th\u1ecb tr\u01b0\u1eddng ch\u00e2u \u00c1, sau khi \u0111\u00e3 b\u00e1n m\u1ea3ng kinh doanh t\u1ea1i Vi\u1ec7t Nam v\u00e0 Th\u00e1i Lan h\u1ed3i n\u0103m ngo\u00e1i.<\/h1>\n<\/div>\n<div class=\"fck_detail width_common block_ads_connect\">\n<p class=\"Normal\">Tu\u1ea7n tr\u01b0\u1edbc, trang tin c\u1ee7a c\u00f4ng ty truy\u1ec1n th\u00f4ng E27 t\u1ea1i Singapore\u00a0ti\u1ebft l\u1ed9 Zalora \u0111\u00e3 b\u00e1n 49% c\u1ed5 ph\u1ea7n t\u1ea1i Philippines cho c\u00f4ng ty b\u1ea5t \u0111\u1ed9ng s\u1ea3n Ayala.<\/p>\n<p class=\"Normal\">C\u00f3 th\u00f4ng tin cho r\u1eb1ng m\u1ed9t th\u1ecfa thu\u1eadn t\u01b0\u01a1ng t\u1ef1 c\u0169ng di\u1ec5n ra t\u1ea1i Indonesia v\u00e0 Zalora \u0111ang \u0111\u00e0m ph\u00e1n v\u1edbi t\u1eadp \u0111o\u00e0n b\u00e1n l\u1ebb MAP \u0111\u1ec3 \u0111\u1ea1t th\u1ecfa thu\u1eadn v\u1ec1 m\u1ed9t h\u1ee3p \u0111\u1ed3ng \u0111\u1ea7u t\u01b0 ki\u1ec3m so\u00e1t ho\u1eb7c mua l\u1ea1i.<\/p>\n<p class=\"Normal\">Tuy nhi\u00ean, \u00f4ng\u00a0Parker Gundersen, CEO Zalora v\u1eeba b\u00e1c b\u1ecf\u00a0tin \u0111\u1ed3n, d\u00f9 th\u1eeba nh\u1eadn MAP l\u00e0 \u0111\u1ed1i t\u00e1c r\u1ea5t th\u00e2n thi\u1ebft v\u1edbi c\u00f4ng ty.<\/p>\n<p class=\"Normal\">Zalora l\u00e0 trang b\u00e1n h\u00e0ng online c\u1ee7a t\u1eadp \u0111o\u00e0n Rocket Internet (\u0110\u1ee9c) t\u1ea1i khu v\u1ef1c \u0110\u00f4ng Nam \u00c1, \u0111\u00e3 c\u00f3 nh\u1eefng s\u1ef1 thay \u0111\u1ed5i l\u1edbn h\u1ed3i n\u0103m ngo\u00e1i.<\/p>\n<p class=\"Normal\">Gi\u1eefa n\u0103m 2016, C\u00f4ng ty m\u1eb9 GFG (Global Fashion Group) b\u00e1n Jabong, c\u00f4ng ty con \u1edf \u1ea4n \u0110\u1ed9 cho Flipkart, \u0111\u1ed3ng th\u1eddi nh\u01b0\u1ee3ng quy\u1ec1n th\u01b0\u01a1ng hi\u1ec7u t\u1ea1i Th\u00e1i Lan v\u00e0 Vi\u1ec7t Nam cho t\u1eadp \u0111o\u00e0n Central Group. Trong th\u1eddi gian n\u00e0y, nh\u00e2n s\u1ef1 c\u0169ng c\u00f3 nh\u1eefng thay \u0111\u1ed5i. \u00d4ng Parker \u0111\u1ea3m nhi\u1ec7m v\u1ecb tr\u00ed CEO sau s\u1ef1 ra \u0111i c\u1ee7a ng\u01b0\u1eddi ti\u1ec1n nhi\u1ec7m Michele Ferrario 8 th\u00e1ng tr\u01b0\u1edbc.<\/p>\n<p class=\"Normal\">\u201c2016 l\u00e0 n\u0103m \u0111\u1ec3 tr\u1edf l\u1ea1i v\u00e0 x\u00e1c \u0111\u1ecbnh th\u1ecb tr\u01b0\u1eddng mu\u1ed1n nh\u1eafm \u0111\u1ebfn\u201d, Parker t\u1eebng n\u00f3i v\u00e0o th\u1eddi \u0111i\u1ec3m \u0111\u00f3. V\u1edbi Central Group, Zalora t\u00ecm th\u1ea5y m\u1ed9t \u0111\u1ed1i t\u00e1c \u0111ang t\u00ecm ki\u1ebfm c\u01a1 h\u1ed9i trong l\u0129nh v\u1ef1c th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed. \u201cCentral Group \u0111\u00e3 th\u1ea9m th\u1ea5u ti\u1ec1m n\u0103ng c\u1ee7a nh\u1eefng qu\u1ed1c gia n\u00e0y v\u00e0 h\u1ecd t\u00ecm th\u1ea5y c\u01a1 h\u1ed9i trong \u0111\u00f3\u201d, Parker cho hay.<\/p>\n<p class=\"Normal\">\nParker cho bi\u1ebft \u0111\u00e2y kh\u00f4ng ph\u1ea3i l\u00e0 v\u1ea5n \u0111\u1ec1 ti\u1ec1n b\u1ea1c m\u00e0 l\u00e0 s\u1ef1 t\u0103ng tr\u01b0\u1edfng c\u1ee7a Zalora t\u1ea1i Philippines. GFG \u0111\u00e3 l\u1eadp m\u1ed9t qu\u1ef9 m\u1edbi v\u00e0o gi\u1eefa n\u0103m 2016, th\u1eddi \u0111i\u1ec3m gi\u00e1 tr\u1ecb c\u00f4ng ty s\u1ee5t gi\u1ea3m, \u0111\u1ec3 c\u00f3 th\u1ec3 linh ho\u1ea1t trong c\u00e1c t\u00ecnh hu\u1ed1ng.Th\u1ecfa thu\u1eadn t\u1ea1i Philippines v\u1edbi Ayala th\u00ec l\u1ea1i kh\u00e1c. \u201cAyala \u0111\u00e3 \u0111\u1ea7u t\u01b0 m\u1ed9t con s\u1ed1 \u0111\u00e1ng k\u1ec3 v\u00e0o Zalora. Qu\u1ef9 ti\u1ec1n n\u00e0y lu\u00f4n \u1edf l\u1ea1i Philippines, v\u00ec v\u1eady \u0111\u00e2y kh\u00f4ng ph\u1ea3i l\u00e0 m\u1ed9t cu\u1ed9c h\u1ea1 gi\u00e1\u201d. Th\u00eam v\u00e0o \u0111\u00f3, Rocket Internet v\u1eabn c\u00f2n n\u1eafm quy\u1ec1n ki\u1ec3m so\u00e1t khi ch\u1ec9 b\u00e1n 49% c\u1ed5 ph\u1ea7n.<\/p>\n<p class=\"Normal\">CEO Zalora\u00a0c\u0169ng n\u00f3i r\u1eb1ng c\u00f4ng ty\u00a0kh\u00f4ng c\u00f3 k\u1ebf ho\u1ea1ch r\u00fat kh\u1ecfi Indonesia s\u1edbm nh\u01b0 th\u1ebf. \u201cIndonesia kh\u00f4ng ph\u1ea3i l\u00e0 th\u1ecb tr\u01b0\u1eddng m\u00e0 ch\u00fang t\u00f4i mu\u1ed1n r\u1eddi kh\u1ecfi. Tin \u0111\u1ed3n v\u1ec1 vi\u1ec7c c\u00f4ng ty s\u1eafp \u0111\u00f3ng c\u1eeda kh\u00f4ng ph\u1ea3i l\u00e0 s\u1ef1 th\u1eadt. \u0110\u1ea5t n\u01b0\u1edbc n\u00e0y l\u00e0 m\u1ed9t trong nh\u1eefng \u0111\u1ea1i di\u1ec7n l\u1edbn nh\u1ea5t cho ng\u00e0nh th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed \u1edf \u0110\u00f4ng Nam \u00c1 trong nh\u1eefng n\u0103m t\u1edbi\u201d. \u00d4ng cho hay MAP hi\u1ec7n l\u00e0 \u0111\u1ed1i t\u00e1c Zalora nh\u01b0ng gi\u1eefa hai b\u00ean ch\u01b0a b\u00e0n \u0111\u1ebfn b\u1ea5t c\u1ee9 kho\u1ea3n \u0111\u1ea7u t\u01b0 n\u00e0o v\u00e0o th\u1eddi \u0111i\u1ec3m n\u00e0y.<\/p>\n<p class=\"Normal\">L\u0129nh v\u1ef1c th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed \u1edf \u0110\u00f4ng Nam \u00c1\u00a0c\u00f3 m\u1ee9c t\u0103ng tr\u01b0\u1edfng cao so v\u1edbi c\u00e1c c\u1eeda h\u00e0ng truy\u1ec1n th\u1ed1ng. Theo m\u1ed9t b\u00e1o c\u00e1o t\u1eeb Google, ng\u00e0nh n\u00e0y s\u1ebd \u0111\u1ea1t 88 t\u1ef7 USD m\u1ed7i n\u0103m v\u00e0o 2025.<\/p>\n<p class=\"Normal\">Indonesia l\u00e0 th\u1ecb tr\u01b0\u1eddng l\u1edbn nh\u1ea5t t\u1ea1i \u0110\u00f4ng Nam \u00c1 v\u1edbi d\u00e2n s\u1ed1 cao nh\u1ea5t khu v\u1ef1c, 250 tri\u1ec7u ng\u01b0\u1eddi. S\u1ef1 c\u1ea1nh tranh trong ng\u00e0nh th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed t\u1ea1i qu\u1ed1c gia n\u00e0y r\u1ea5t kh\u1ed1c li\u1ec7t. T\u1eadp \u0111o\u00e0n b\u00e1n l\u1ebb Lippo b\u01a1m h\u01a1n 500 tri\u1ec7u USD v\u00e0o c\u00e1c d\u1ecbch v\u1ee5 online trong khi c\u00e1c \u0111\u1ed1i th\u1ee7 kh\u00e1c nh\u01b0 Tokopedia, Orami v\u00e0 Zilingo \u0111\u01b0\u1ee3c h\u1eadu thu\u1eabn b\u1edfi nh\u1eefng nh\u00e0 \u0111\u1ea7u t\u01b0 h\u00e0ng \u0111\u1ea7u nh\u01b0 Softbank, Sinar Mas v\u00e0 Sequoia.<\/p>\n<p class=\"Normal\">Zalora\u00a0hi\u1ec7n x\u1ebfp th\u1ee9 11 trong s\u1ed1 c\u00e1c \u1ee9ng d\u1ee5ng mua s\u1eafm t\u1ea1i Indonesia. \u1ede Philippines, h\u1ecd x\u1ebfp th\u1ee9 4.<\/p>\n<p class=\"Normal\">K\u1ec3 t\u1eeb khi Parker k\u1ebf nhi\u1ec7m, m\u1ee5c ti\u00eau c\u1ee7a \u00f4ng l\u00e0 bi\u1ebfn Zalora tho\u00e1t kh\u1ecfi v\u1ecf b\u1ecdc c\u1ee7a m\u1ed9t d\u1ef1 \u00e1n startup \u0111\u1ec3 tr\u1edf th\u00e0nh m\u1ed9t c\u00f4ng ty b\u1ec1n v\u1eefng th\u1eadt s\u1ef1. Con \u0111\u01b0\u1eddng m\u00e0 CEO n\u00e0y theo \u0111u\u1ed5i l\u00e0 c\u1ea3i thi\u1ec7n l\u1ee3i nhu\u1eadn v\u00e0 c\u00e1c s\u1ea3n ph\u1ea9m chung. V\u00ec v\u1eady vi\u1ec7c x\u00e2y d\u1ef1ng m\u1ed1i quan h\u1ec7 m\u1eadt thi\u1ebft v\u1edbi c\u00e1c nh\u00e0 b\u00e1n l\u1ebb nh\u01b0 MAP c\u00f3 ngh\u0129a c\u00f4ng ty n\u00e0y n\u1eafm gi\u1eef chi\u1ebfc v\u00e9 th\u00f4ng h\u00e0nh \u0111\u1ec3 \u0111\u1ebfn v\u1edbi nhi\u1ec1u h\u01a1n nh\u1eefng th\u01b0\u01a1ng hi\u1ec7u th\u1eddi trang qu\u1ed1c t\u1ebf t\u1ea1i Indonesia.<\/p>\n<p class=\"Normal\">Zalora \u0111\u00e3 ho\u1ea1t \u0111\u1ed9ng t\u1ea1i \u0110\u00f4ng Nam \u00c1 \u0111\u01b0\u1ee3c 5 n\u0103m v\u00e0 l\u00e0 m\u1ed9t trong nh\u1eefng c\u00e1i t\u00ean ti\u00ean phong trong ng\u00e0nh th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed \u1edf ph\u00e2n kh\u00fac th\u1eddi trang. \u201cNh\u00ecn v\u1ec1 t\u1ed5ng th\u1ec3 th\u00ec Zalora v\u1eabn \u0111ang \u0111i tr\u01b0\u1edbc, ch\u00fang t\u00f4i c\u00f3 k\u1ebf ho\u1ea1ch r\u00f5 r\u00e0ng v\u00e0 n\u01a1i mu\u1ed1n nh\u1eafm t\u1edbi. Kh\u00f4ng d\u1ec5 \u0111\u1ec3 tr\u1edf th\u00e0nh m\u1ed9t doanh nghi\u1ec7p ti\u00ean phong trong th\u1ecb tr\u01b0\u1eddng \u0110\u00f4ng Nam \u00c1. T\u1eeb gi\u1edd ch\u00fang t\u00f4i s\u1ebd kh\u00f4ng coi m\u00ecnh ch\u1ec9 l\u00e0 m\u1ed9t d\u1ef1 \u00e1n startup n\u1eefa\u201d, Parker n\u00f3i.<\/p>\n<p class=\"Normal\">Zalora hi\u1ec7n c\u00f2n g\u1eb7p m\u1ed9t tr\u1edf ng\u1ea1i l\u1edbn khi nh\u00e0 \u0111\u1ea7u t\u01b0 Kinnevik c\u1eaft gi\u1ea3m m\u1ed9t n\u1eeda c\u1ed5 ph\u1ea7n t\u1ea1i Rocket Internet v\u00e0 gi\u00e1 tr\u1ecb c\u1ed5 phi\u1ebfu c\u1ee7a Rocket Internet \u0111\u00e3 gi\u1ea3m 13% h\u1ed3i tu\u1ea7n tr\u01b0\u1edbc. Trong khi \u0111\u00f3, gi\u00e1 tr\u1ecb c\u1ee7a GFG c\u0169ng \u0111\u00e3 gi\u1ea3m t\u1eeb 3,4 t\u1ef7 USD c\u00f2n 1,1 t\u1ef7 USD.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Zalora ti\u1ebfp t\u1ee5c r\u00fat kh\u1ecfi th\u1ecb tr\u01b0\u1eddng ch\u00e2u \u00c1, sau khi \u0111\u00e3 b\u00e1n m\u1ea3ng kinh doanh t\u1ea1i Vi\u1ec7t Nam v\u00e0 Th\u00e1i Lan h\u1ed3i n\u0103m ngo\u00e1i. Tu\u1ea7n tr\u01b0\u1edbc, trang tin c\u1ee7a c\u00f4ng ty truy\u1ec1n th\u00f4ng E27 t\u1ea1i Singapore\u00a0ti\u1ebft l\u1ed9 Zalora \u0111\u00e3 b\u00e1n 49% c\u1ed5 ph\u1ea7n t\u1ea1i Philippines cho c\u00f4ng ty b\u1ea5t \u0111\u1ed9ng s\u1ea3n Ayala. C\u00f3 th\u00f4ng  &#8230;<\/p>\n","protected":false},"author":4,"featured_media":4859,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[52],"tags":[],"class_list":["post-4858","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-thi-truong-ban-le"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Sau Vi\u1ec7t Nam, Th\u00e1i Lan, Zalora r\u00fat kh\u1ecfi Philippines - Th\u1ecb Tr\u01b0\u1eddng S\u1ec9 Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/thitruongsi.com\/kinh-nghiem\/sau-viet-nam-thai-lan-zalora-rut-khoi-philippines\/\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Sau Vi\u1ec7t Nam, Th\u00e1i Lan, Zalora r\u00fat kh\u1ecfi Philippines - Th\u1ecb Tr\u01b0\u1eddng S\u1ec9 Blog\" \/>\n<meta property=\"og:description\" content=\"Zalora ti\u1ebfp t\u1ee5c r\u00fat kh\u1ecfi th\u1ecb tr\u01b0\u1eddng ch\u00e2u \u00c1, sau khi \u0111\u00e3 b\u00e1n m\u1ea3ng kinh doanh t\u1ea1i Vi\u1ec7t Nam v\u00e0 Th\u00e1i Lan h\u1ed3i n\u0103m ngo\u00e1i. 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