{"id":4861,"date":"2017-06-02T14:31:15","date_gmt":"2017-06-02T07:31:15","guid":{"rendered":"https:\/\/thitruongsi.com\/kinh-nghiem\/?p=4861"},"modified":"2017-06-05T16:29:22","modified_gmt":"2017-06-05T09:29:22","slug":"thuong-hieu-hang-sang-ban-hang-tren-mang","status":"publish","type":"post","link":"https:\/\/thitruongsi.com\/kinh-nghiem\/thuong-hieu-hang-sang-ban-hang-tren-mang\/","title":{"rendered":"Th\u01b0\u01a1ng hi\u1ec7u h\u1ea1ng sang b\u00e1n h\u00e0ng tr\u00ean m\u1ea1ng"},"content":{"rendered":"<div class=\"title_news\">\n<h1>Ng\u01b0\u1eddi d\u00f9ng c\u00f3 th\u1ec3 mua nh\u1eefng s\u1ea3n ph\u1ea9m gi\u00e1 h\u00e0ng ch\u1ee5c ngh\u00ecn USD tr\u00ean m\u1ea1ng thay v\u00ec ph\u1ea3i ra c\u1eeda h\u00e0ng ch\u00ednh h\u00e3ng nh\u01b0 tr\u01b0\u1edbc \u0111\u00e2y.<\/h1>\n<\/div>\n<div class=\"fck_detail width_common block_ads_connect\">\n<p class=\"Normal\"><em>Bloomberg News <\/em>d\u1eabn t\u1eeb trang tin <em>Internet Retailer<\/em>, h\u00e3ng \u0111\u1ed3ng h\u1ed3 danh ti\u1ebfng Th\u1ee5y S\u1ef9 Vacheron Constantin \u0111\u00e3 quy\u1ebft \u0111\u1ecbnh h\u1ee3p t\u00e1c c\u00f9ng website Hodinkee (M\u1ef9) ch\u1ec9 b\u00e1n c\u00e1c m\u1eabu \u0111\u1ed3ng h\u1ed3 \u0111\u1eb7c bi\u1ec7t Cornes de Vache 1955 tr\u00ean m\u1ea1ng. M\u1ed7i s\u1ea3n ph\u1ea9m c\u1ee7a phi\u00ean b\u1ea3n gi\u1edbi h\u1ea1n n\u00e0y c\u00f3 gi\u00e1 l\u00ean \u0111\u1ebfn 45.000 USD v\u00e0 l\u1ea7n \u0111\u1ea7u ti\u00ean trong l\u1ecbch s\u1eed 260 n\u0103m, th\u01b0\u01a1ng hi\u1ec7u Vacheron Constatin b\u00e1n \u0111\u1ed9c quy\u1ec1n \u0111\u1ed3ng h\u1ed3 th\u00f4ng qua Internet.<\/p>\n<p class=\"Normal\">Vacheron Constantin kh\u00f4ng ph\u1ea3i l\u00e0 th\u01b0\u01a1ng hi\u1ec7u h\u1ea1ng sang duy nh\u1ea5t chuy\u1ec3n h\u01b0\u1edbng sang th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed. C\u00e1ch \u0111\u00e2y v\u00e0i n\u0103m, khi n\u00f3i \u0111\u1ebfn mua s\u1ea3n ph\u1ea9m cao c\u1ea5p, ng\u01b0\u1eddi ta th\u01b0\u1eddng h\u00ecnh dung \u0111\u1ebfn mua tr\u1ef1c ti\u1ebfp \u1edf nh\u1eefng c\u1eeda h\u00e0ng sang tr\u1ecdng. Gi\u1edd \u0111\u00e2y, kh\u00e1ch h\u00e0ng c\u00f3 th\u1ec3 \u0111\u1eb7t mua h\u00e0ng nh\u1eefng h\u00e3ng th\u1eddi trang h\u00e0ng \u0111\u1ea7u Hermes, Luis Vuitton Chanel, Burberry, Jimmy Choo hay Net-A-Porter ngay tr\u00ean m\u1ea1ng.<\/p>\n<p class=\"Normal\">\nVi\u1ec7c l\u00fac n\u00e0o h\u00e0ng c\u0169ng s\u1eb5n c\u00f3 \u0111\u1ec3 b\u00e1n khi\u1ebfn ng\u01b0\u1eddi mua m\u1ea5t \u0111i c\u1ea3m gi\u00e1c \u0111\u00e2y l\u00e0 m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u cao c\u1ea5p. B\u00ean c\u1ea1nh \u0111\u00f3 l\u00e0 v\u1ea5n \u0111\u1ec1 \u0111\u1ea3m b\u1ea3o ch\u1ea5t l\u01b0\u1ee3ng s\u1ea3n ph\u1ea9m v\u00e0 an ninh khi giao nh\u1eadn m\u00f3n h\u00e0ng c\u00f3 gi\u00e1 tr\u1ecb cao l\u00ean \u0111\u1ebfn h\u00e0ng ch\u1ee5c ngh\u00ecn USD. V\u00ec th\u1ebf c\u00f3 \u0111\u1ebfn 40% c\u00e1c th\u01b0\u01a1ng hi\u1ec7u cao c\u1ea5p kh\u00f4ng b\u00e1n s\u1ea3n ph\u1ea9m tr\u1ef1c tuy\u1ebfn.T\u1edd <em>Luxury Daily<\/em> cho r\u1eb1ng vi\u1ec7c chuy\u1ec3n \u0111\u1ed5i qua m\u00f4i tr\u01b0\u1eddng kinh doanh k\u1ef9 thu\u1eadt s\u1ed1 kh\u00f4ng d\u1ec5 d\u00e0ng. Ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng gi\u00e0u c\u00f3 kh\u00f4ng ch\u1ec9 \u0111\u01a1n thu\u1ea7n gi\u1edbi thi\u1ec7u s\u1ea3n ph\u1ea9m m\u00e0 ph\u1ea3i cung c\u1ea5p nhi\u1ec1u d\u1ecbch v\u1ee5 ri\u00eang bi\u1ec7t t\u01b0\u01a1ng x\u1ee9ng v\u1edbi v\u1ecb th\u1ebf c\u1ee7a h\u1ecd. Khi b\u00e1n h\u00e0ng tr\u1ef1c tuy\u1ebfn, vi\u1ec7c tri\u1ec3n khai nh\u1eefng d\u1ecbch v\u1ee5 n\u00e0y kh\u00f3 kh\u0103n h\u01a1n nhi\u1ec1u.<\/p>\n<p class=\"Normal\">Nh\u01b0ng <em>Luxury Daily<\/em> c\u0169ng nh\u00ecn nh\u1eadn, theo th\u1eddi gian, kh\u00e1ch h\u00e0ng h\u1ea1ng sang d\u1ea7n thay \u0111\u1ed5i theo xu h\u01b0\u1edbng k\u1ef9 thu\u1eadt s\u1ed1, t\u1eadn h\u01b0\u1edfng s\u1ef1 ti\u1ec7n l\u1ee3i khi h\u1ecd c\u00f3 th\u1ec3 mua h\u00e0ng b\u1ea5t c\u1ee9 \u1edf \u0111\u00e2u ch\u1ec9 qua website.<\/p>\n<p class=\"Normal\">Trong m\u1ed9t cu\u1ed9c tr\u1ea3 l\u1eddi ph\u1ecfng v\u1ea5n t\u1edd <em>eMarketer<\/em>, Maria del Carmen Fern\u00e1ndez Gonz\u00e1lez &#8211; Gi\u00e1m \u0111\u1ed1c \u0110i\u1ec1u h\u00e0nh Ti\u1ebfp th\u1ecb v\u00e0 Th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed c\u00f4ng ty Infinitum Ecommerce cho bi\u1ebft, \u0111\u1ed9 tu\u1ed5i trung b\u00ecnh c\u1ee7a gi\u1edbi nh\u00e0 gi\u00e0u \u0111\u00e3 gi\u1ea3m t\u1eeb 48 xu\u1ed1ng 34 tu\u1ed5i. \u0110\u00e2y l\u00e0 nh\u1eefng ng\u01b0\u1eddi tr\u1ebb y\u00eau th\u00edch c\u00f4ng ngh\u1ec7, d\u1ec5 th\u00edch nghi v\u1edbi qu\u00e1 tr\u00ecnh giao d\u1ecbch tr\u00ean m\u1ea1ng.<\/p>\n<p class=\"Normal\">Vi\u1ec7c \u0111\u01b0a th\u01b0\u01a1ng hi\u1ec7u sang tr\u1ecdng v\u00e0o l\u0129nh v\u1ef1c th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed kh\u00f4ng th\u1ec3 r\u1eadp khu\u00f4n m\u00e0 c\u1ea7n c\u00f3 nh\u1eefng nghi\u00ean c\u1ee9u k\u1ef9 \u0111\u1ec3 chuy\u1ec3n t\u1ea3i \u0111\u1ea7y \u0111\u1ee7 h\u00ecnh \u1ea3nh truy\u1ec1n th\u1ed1ng, l\u1ecbch s\u1eed th\u01b0\u01a1ng hi\u1ec7u, s\u1ea3n ph\u1ea9m cao c\u1ea5p l\u00ean website c\u1ee7a h\u1ecd.<\/p>\n<p class=\"Normal\">T\u1edd <em>Digiday<\/em> cho r\u1eb1ng, \u0111\u1ec3 l\u00e0m \u0111\u01b0\u1ee3c \u0111i\u1ec1u n\u00e0y c\u1ea7n x\u00e2y d\u1ef1ng m\u1ed9t c\u00e2u chuy\u1ec7n h\u1ea5p d\u1eabn v\u1edbi n\u1ed9i dung xuy\u00ean su\u1ed1t qu\u00e1 tr\u00ecnh h\u00ecnh th\u00e0nh c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u. T\u1eebng s\u1ea3n ph\u1ea9m s\u1ebd l\u1ed3ng gh\u00e9p v\u00e0o m\u1ea1ch truy\u1ec7n m\u1ed9t c\u00e1ch kh\u00e9o l\u00e9o. K\u00e8m theo \u0111\u00f3 l\u00e0 vi\u1ec7c cung c\u1ea5p nh\u1eefng l\u1ef1a ch\u1ecdn c\u00e1 nh\u00e2n \u0111\u1ed9c quy\u1ec1n, s\u1ef1 kh\u00e1c bi\u1ec7t v\u1ec1 d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng, mi\u1ec5n ph\u00ed v\u1eadn chuy\u1ec3n, ch\u00ednh s\u00e1ch \u0111\u1ed5i tr\u1ea3 c\u00f9ng nhi\u1ec1u t\u00f9y ch\u1ecdn \u0111\u1eb7c bi\u1ec7t kh\u00e1c.<\/p>\n<p class=\"Normal\">H\u00e3ng t\u01b0 v\u1ea5n McKinsey &amp; Company d\u1ef1 \u0111o\u00e1n doanh s\u1ed1 b\u00e1n h\u00e0ng tr\u1ef1c tuy\u1ebfn c\u00e1c m\u1eb7t h\u00e0ng xa x\u1ec9 s\u1ebd t\u0103ng g\u1ea5p ba l\u1ea7n trong 10 n\u0103m t\u1edbi. \u0110\u1ebfn n\u0103m 2025, th\u1ecb ph\u1ea7n tr\u1ef1c tuy\u1ebfn s\u1ebd chi\u1ebfm kho\u1ea3ng 18% trong t\u1ed5ng doanh thu s\u1ea3n ph\u1ea9m cao c\u1ea5p. Tuy nhi\u00ean, vi\u1ec7c chuy\u1ec3n \u0111\u1ed5i sang kinh doanh tr\u00ean m\u1ea1ng s\u1ebd t\u00f9y thu\u1ed9c v\u00e0o \u0111\u1eb7c th\u00f9 c\u1ee7a t\u1eebng c\u00f4ng ty v\u00e0 s\u1ea3n ph\u1ea9m m\u00e0 h\u1ecd tung ra th\u1ecb tr\u01b0\u1eddng ch\u1ee9 kh\u00f4ng ph\u1ea3i l\u00e0 xu th\u1ebf chung c\u1ee7a to\u00e0n ng\u00e0nh.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Ng\u01b0\u1eddi d\u00f9ng c\u00f3 th\u1ec3 mua nh\u1eefng s\u1ea3n ph\u1ea9m gi\u00e1 h\u00e0ng ch\u1ee5c ngh\u00ecn USD tr\u00ean m\u1ea1ng thay v\u00ec ph\u1ea3i ra c\u1eeda h\u00e0ng ch\u00ednh h\u00e3ng nh\u01b0 tr\u01b0\u1edbc \u0111\u00e2y. Bloomberg News d\u1eabn t\u1eeb trang tin Internet Retailer, h\u00e3ng \u0111\u1ed3ng h\u1ed3 danh ti\u1ebfng Th\u1ee5y S\u1ef9 Vacheron Constantin \u0111\u00e3 quy\u1ebft \u0111\u1ecbnh h\u1ee3p t\u00e1c c\u00f9ng website Hodinkee (M\u1ef9) ch\u1ec9 b\u00e1n c\u00e1c  &#8230;<\/p>\n","protected":false},"author":4,"featured_media":4862,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[52],"tags":[],"class_list":["post-4861","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-thi-truong-ban-le"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Th\u01b0\u01a1ng hi\u1ec7u h\u1ea1ng sang b\u00e1n h\u00e0ng tr\u00ean m\u1ea1ng - Th\u1ecb Tr\u01b0\u1eddng S\u1ec9 Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/thitruongsi.com\/kinh-nghiem\/thuong-hieu-hang-sang-ban-hang-tren-mang\/\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Th\u01b0\u01a1ng hi\u1ec7u h\u1ea1ng sang b\u00e1n h\u00e0ng tr\u00ean m\u1ea1ng - Th\u1ecb Tr\u01b0\u1eddng S\u1ec9 Blog\" \/>\n<meta property=\"og:description\" content=\"Ng\u01b0\u1eddi d\u00f9ng c\u00f3 th\u1ec3 mua nh\u1eefng s\u1ea3n ph\u1ea9m gi\u00e1 h\u00e0ng ch\u1ee5c ngh\u00ecn USD tr\u00ean m\u1ea1ng thay v\u00ec ph\u1ea3i ra c\u1eeda h\u00e0ng ch\u00ednh h\u00e3ng nh\u01b0 tr\u01b0\u1edbc \u0111\u00e2y. 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