{"id":5614,"date":"2017-06-07T16:55:01","date_gmt":"2017-06-07T09:55:01","guid":{"rendered":"https:\/\/thitruongsi.com\/kinh-nghiem\/?p=5614"},"modified":"2017-06-09T11:22:31","modified_gmt":"2017-06-09T04:22:31","slug":"zara-hm-vao-viet-nam-hang-xach-tay-co-con-dat-song","status":"publish","type":"post","link":"https:\/\/thitruongsi.com\/kinh-nghiem\/zara-hm-vao-viet-nam-hang-xach-tay-co-con-dat-song\/","title":{"rendered":"Zara, H&M v\u00e0o Vi\u1ec7t Nam, h\u00e0ng x\u00e1ch tay c\u00f3 c\u00f2n ‘\u0111\u1ea5t s\u1ed1ng’?"},"content":{"rendered":"

T\u1ea1i th\u1eddi \u0111i\u1ec3m n\u00e0y, h\u00ecnh \u1ea3nh kh\u00e1ch h\u00e0ng TP H\u1ed3 Ch\u00ed Minh (\u0111\u1eb7c bi\u1ec7t l\u00e0 c\u00e1c b\u1ea1n tr\u1ebb) x\u1ebfp h\u00e0ng, chen nhau mua s\u1eafm \u1edf c\u1eeda h\u00e0ng \u0111\u1ea7u ti\u00ean c\u1ee7a Zara (th\u01b0\u01a1ng hi\u1ec7u th\u1eddi trang T\u00e2y Ban Nha) \u0111\u1eb7t t\u1ea1i Vi\u1ec7t Nam \u0111\u00e3 kh\u00f4ng c\u00f2n. “C\u01a1n s\u1ed1t Zara” h\u1ed3i th\u00e1ng 9 n\u0103m ngo\u00e1i l\u00e0 \u0111i\u1ec1u d\u1ec5 hi\u1ec3u khi \u0111\u00e2y l\u00e0 th\u01b0\u01a1ng hi\u1ec7u th\u1eddi trang n\u1ed5i ti\u1ebfng th\u1ebf gi\u1edbi.<\/p>\n

Nh\u01b0ng “c\u01a1n s\u1ed1t” n\u00e0y kh\u00f4ng k\u00e9o d\u00e0i l\u00e2u. Ch\u1ecb Tr\u1ea7n Th\u1ecb L\u00ea Hi\u1ec1n (qu\u1eadn 4, TP H\u1ed3 Ch\u00ed Minh) cho bi\u1ebft, b\u00e2y gi\u1edd kh\u00f4ng c\u00f2n c\u1ea3nh x\u1ebfp h\u00e0ng hay tranh nhau mua. Kh\u00e1ch \u0111\u1ebfn mua \u0111\u00e3 c\u00e2n nh\u1eafc r\u1ea5t k\u0129 v\u1ec1 gi\u00e1 v\u00e0 ch\u1ea5t li\u1ec7u h\u00e0ng ch\u1ee9 kh\u00f4ng mua ch\u1ec9 v\u00ec c\u00e1i m\u00e1c h\u00e0ng hi\u1ec7u. “T\u00f4i v\u00e0o m\u1ea5y l\u1ea7n nh\u01b0ng \u0111i ng\u1eafm l\u00e0 ch\u1ee7 y\u1ebfu. Nhi\u1ec1u m\u1eabu \u00e1o kho\u00e1c c\u00f3 ch\u1ea5t v\u1ea3i b\u00ecnh th\u01b0\u1eddng nh\u01b0ng gi\u00e1 tr\u00ean 1 tri\u1ec7u \u0111\u1ed3ng l\u00e0 qu\u00e1 \u0111\u1eaft v\u1edbi t\u00f4i. Do \u0111\u00f3 t\u00f4i kh\u00f4ng mua \u0111\u01b0\u1ee3c g\u00ec”.<\/p>\n

\n
\"C\u00e1c<\/div>\n
C\u00e1c \u0111\u1ea7u m\u1ed1i b\u00e1n h\u00e0ng hi\u1ec7u x\u00e1ch tay \u1edf Vi\u1ec7t Nam \u0111ang c\u00f3 l\u1ee3i th\u1ebf l\u00e0 b\u00e1n h\u00e0ng online.<\/div>\n<\/div>\n

M\u1ed9t th\u01b0\u01a1ng hi\u1ec7u th\u1eddi trang c\u00f9ng ph\u00e2n kh\u00fac l\u00e0 Mango, d\u00f9 \u0111\u00e3 v\u00e0o Vi\u1ec7t Nam t\u1eeb l\u00e2u nh\u01b0ng th\u1ef1c s\u1ef1 c\u0169ng ch\u01b0a t\u1ea1o \u0111\u01b0\u1ee3c m\u1ed9t c\u01a1n s\u1ed1t \u0111\u00e1ng k\u1ec3 tr\u00ean th\u1ecb tr\u01b0\u1eddng \u0111\u1ea7y ti\u1ec1m n\u0103ng v\u1edbi d\u00e2n s\u1ed1 tr\u1ebb n\u00e0y. C\u00e1c shop nh\u1eadn \u0111\u1eb7t h\u00e0ng Mango x\u00e1ch tay v\u1eabn s\u1ed1ng t\u1ed1t. \u0110i\u1ec1u \u0111\u00f3 cho th\u1ea5y, kh\u00f4ng ph\u1ea3i c\u1ee9 l\u00e0 h\u00e0ng hi\u1ec7u n\u1ed5i ti\u1ebfng v\u00e0o Vi\u1ec7t Nam l\u00e0 s\u1ebd chi\u1ebfm l\u0129nh \u0111\u01b0\u1ee3c ngay th\u1ecb tr\u01b0\u1eddng.<\/p>\n

Theo c\u00e1c \u0111\u1ea7u m\u1ed1i nh\u1eadn \u0111\u1eb7t h\u00e0ng Zara x\u00e1ch tay t\u1eeb n\u01b0\u1edbc ngo\u00e0i, kh\u00e1ch mua h\u00e0ng c\u1ee7a Zara t\u1ea1i c\u1eeda h\u00e0ng ph\u00e2n ph\u1ed1i ch\u00ednh h\u00e3ng t\u1ea1i Vi\u1ec7t Nam th\u01b0\u1eddng l\u00e0 nh\u1eefng ng\u01b0\u1eddi c\u00f3 ti\u1ec1n, th\u00edch t\u1eadn tay l\u1ef1a \u0111\u1ed3, th\u1eed \u0111\u1ed3 t\u1ea1i ch\u1ed7. Nh\u1eefng ng\u01b0\u1eddi n\u00e0y s\u1ebd \u0111\u1ebfn tr\u1ef1c ti\u1ebfp c\u1eeda h\u00e0ng \u0111\u1ec3 mua.<\/p>\n

Tuy nhi\u00ean, nh\u00f3m kh\u00e1ch h\u00e0ng kh\u00e1c ch\u1ee7 y\u1ebfu l\u00e0 nh\u1eefng kh\u00e1ch h\u00e0ng tr\u1ebb, kh\u00e1 am hi\u1ec3u “quy lu\u1eadt” c\u1ee7a th\u1ecb tr\u01b0\u1eddng l\u1ea1i th\u01b0\u1eddng ch\u1edd \u0111\u1ee3t sale b\u00ean M\u1ef9 v\u00e0 T\u00e2y Ban Nha \u0111\u1ec3 \u0111\u1eb7t mua. V\u1edbi nh\u1eefng ng\u01b0\u1eddi bi\u1ebft c\u00e1ch s\u0103n \u0111\u1ed3 v\u00e0o m\u00f9a gi\u1ea3m gi\u00e1, c\u00f3 th\u1ec3 mua \u0111\u01b0\u1ee3c h\u00e0ng gi\u1ea3m \u0111\u1ebfn 70%. “Gi\u00e1 mua h\u00e0ng sale off r\u1ebb h\u01a1n mua t\u1ea1i h\u1ec7 th\u1ed1ng ch\u00ednh h\u00e3ng t\u1ea1i Vi\u1ec7t Nam. Ch\u01b0a k\u1ec3, h\u00e0ng \u0111\u1eb7t mua t\u1eeb n\u01b0\u1edbc ngo\u00e0i th\u01b0\u1eddng c\u00f3 m\u1eabu m\u00e3 \u0111a d\u1ea1ng v\u00e0 c\u1eadp nh\u1eadt m\u1eabu m\u1edbi nhanh h\u01a1n”, ch\u1ecb H\u01b0\u01a1ng Giang, m\u1ed9t kh\u00e1ch h\u00e0ng nh\u1eadn \u0111\u1ecbnh.<\/p>\n

Theo anh L\u00e2m (qu\u1eadn 7, TP H\u1ed3 Ch\u00ed Minh), ch\u1ee7 m\u1ed9t shop chuy\u00ean nh\u1eadn \u0111\u1eb7t h\u00e0ng Zara cho bi\u1ebft, s\u1ef1 c\u00f3 m\u1eb7t c\u1ee7a Zara t\u1ea1i Vi\u1ec7t Nam ch\u1eafc ch\u1eafn \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn t\u1ea5t c\u1ea3 c\u00e1c c\u1eeda h\u00e0ng, \u0111\u1ea7u m\u1ed1i chuy\u00ean nh\u1eadn “order” nh\u00e3n hi\u1ec7u th\u1eddi trang n\u00e0y b\u1edfi kh\u00e1ch \u0111\u00e3 c\u00f3 th\u1ec3 \u0111\u1ebfn th\u1eed \u0111\u1ed3 tr\u1ef1c ti\u1ebfp. Th\u1ef1c t\u1ebf, m\u1ed9t s\u1ed1 shop \u0111\u00e3 b\u1ecb gi\u1ea3m s\u1ed1 \u0111\u01a1n \u0111\u1eb7t h\u00e0ng.<\/p>\n

Tuy nhi\u00ean, theo v\u1ecb ch\u1ee7 n\u00e0y, d\u00f9 th\u01b0\u01a1ng hi\u1ec7u Zara v\u00e0 t\u1edbi \u0111\u00e2y l\u00e0 H&M m\u1edf c\u1eeda h\u00e0ng t\u1ea1i Vi\u1ec7t Nam th\u00ec anh v\u1eabn kh\u00f4ng b\u1ecf ngh\u1ec1 b\u00e1n h\u00e0ng online. “Zara m\u1edbi ch\u1ec9 c\u00f3 m\u1ed9t c\u1eeda h\u00e0ng \u1edf TP H\u1ed3 Ch\u00ed Minh, kh\u00e1ch h\u00e0ng \u1edf c\u00e1c TP l\u1edbn kh\u00e1c v\u1eabn ch\u01b0a c\u00f3 c\u01a1 h\u1ed9i ti\u1ebfp c\u1eadn, v\u1eabn ph\u1ea3i \u0111\u1eb7t mua online qua c\u00e1c c\u1eeda h\u00e0ng chuy\u00ean order”, anh L\u00e2m kh\u1eb3ng \u0111\u1ecbnh.<\/p>\n

\u0110\u1ec3 c\u00f3 th\u1ec3 c\u1ea1nh tranh l\u00e2u d\u00e0i, \u0111\u1ea7u m\u1ed1i b\u00e1n h\u00e0ng n\u00e0y cho bi\u1ebft s\u1ebd \u0111\u1ea9y m\u1ea1nh qu\u1ea3ng c\u00e1o tr\u1ef1c tuy\u1ebfn, b\u00e1n h\u00e0ng qua m\u1ea1ng v\u00e0 v\u1eadn chuy\u1ec3n h\u00e0ng to\u00e0n qu\u1ed1c, \u0111\u1ed3ng th\u1eddi nh\u1eadn order c\u1ea3 c\u00e1c th\u01b0\u01a1ng hi\u1ec7u kh\u00e1c c\u00f9ng ph\u00e2n kh\u00fac nh\u01b0 H&M, Mango\u2026<\/p>\n

Ch\u01b0a k\u1ec3 n\u1ebfu so s\u00e1nh v\u1ec1 gi\u00e1, \u0111\u1eb7t h\u00e0ng x\u00e1ch tay c\u00f3 th\u1ec3 c\u00f3 m\u1ee9c gi\u00e1 r\u1ebb h\u01a1n do \u0111\u00fang \u0111\u1ee3t sale off hay x\u1ea3 h\u00e0ng \u1edf n\u01b0\u1edbc ngo\u00e0i. Ch\u1eb3ng h\u1ea1n, m\u1ed9t chi\u1ebfc qu\u1ea7n jean t\u1ea1i c\u1eeda h\u00e0ng \u1edf TP H\u1ed3 Ch\u00ed Minh c\u00f3 gi\u00e1 1.299.000 \u0111\u1ed3ng, trong khi c\u00f9ng th\u1eddi \u0111i\u1ec3m c\u00f3 th\u1ec3 mua \u0111\u01b0\u1ee3c s\u1ea3n ph\u1ea9m c\u00f9ng lo\u1ea1i x\u00e1ch tay t\u1eeb M\u1ef9 v\u1edbi gi\u00e1 ch\u1ec9 699.000 \u0111\u1ed3ng. (T\u1ea5t nhi\u00ean, kh\u00e1ch ph\u1ea3i ch\u1edd th\u00eam 2-3 tu\u1ea7n \u0111\u1ec3 h\u00e0ng chuy\u1ec3n v\u1ec1 Vi\u1ec7t Nam). Nh\u1eefng l\u00ed do n\u00e0y khi\u1ebfn c\u00e1c \u0111\u1ea7u m\u1ed1i b\u00e1n h\u00e0ng x\u00e1ch tay kh\u00f4ng d\u1ec5 b\u1ecb \u0111\u00e1nh b\u1eadt kh\u1ecfi th\u1ecb tr\u01b0\u1eddng.<\/p>\n

\u1ede m\u1ed9t g\u00f3c nh\u00ecn kh\u00e1c, ch\u1ee7 shop JustMe (Kim M\u00e3, H\u00e0 N\u1ed9i) chuy\u00ean nh\u1eadn order h\u00e0ng hi\u1ec7u \u0111\u00e1nh gi\u00e1, vi\u1ec7c Zara v\u00e0 s\u1eafp t\u1edbi \u0111\u00e2y l\u00e0 H&M ch\u00ednh th\u1ee9c v\u00e0o Vi\u1ec7t Nam l\u00e0 m\u1ed9t t\u00edn hi\u1ec7u t\u1ed1t cho ng\u01b0\u1eddi d\u00f9ng Vi\u1ec7t Nam v\u00e0 cho c\u1ea3 c\u00e1c shop b\u00e1n h\u00e0ng x\u00e1ch tay. Hi\u1ec7n tr\u00ean th\u1ecb tr\u01b0\u1eddng Vi\u1ec7t Nam, h\u00e0ng tr\u00f4i n\u1ed5i, h\u00e0ng nh\u00e1i c\u00e1c nh\u00e3n hi\u1ec7u n\u00e0y r\u1ea5t nhi\u1ec1u.<\/p>\n

\u201cCh\u00fang t\u00f4i \u0111ang ph\u1ea3i c\u1ea1nh tranh v\u1edbi h\u00e0ng tr\u00f4i n\u1ed5i, h\u00e0ng “fake”, c\u00f2n h\u00e0ng ch\u00ednh h\u00e3ng th\u00ec ch\u01b0a \u0111\u00e1ng lo v\u00ec Zara ch\u01b0a b\u00e1n h\u00e0ng online. Nhi\u1ec1u kh\u00e1ch h\u00e0ng v\u1eabn ph\u1ea3i mua qua c\u00e1c c\u1eeda h\u00e0ng nh\u01b0 ch\u00fang t\u00f4i\u201d, ch\u1ee7 shop n\u00e0y chia s\u1ebb.<\/p>\n

Nh\u01b0 v\u1eady c\u00f3 th\u1ec3 th\u1ea5y, vi\u1ec7c c\u00e1c nh\u00e3n hi\u1ec7u th\u1eddi trang n\u1ed5i ti\u1ebfng \u0111\u1eb7t ch\u00e2n \u0111\u1ebfn Vi\u1ec7t Nam s\u1ebd khi\u1ebfn th\u1ecb tr\u01b0\u1eddng \u0111a d\u1ea1ng h\u01a1n, c\u1ea1nh tranh gi\u1eefa c\u00e1c ph\u01b0\u01a1ng th\u1ee9c b\u00e1n h\u00e0ng c\u0169ng t\u0103ng l\u00ean nh\u01b0ng \u0111\u00f3 l\u1ea1i l\u00e0 c\u01a1 h\u1ed9i \u0111\u1ec3 ng\u01b0\u1eddi ti\u00eau d\u00f9ng c\u00f3 th\u1ec3 l\u1ef1a ch\u1ecdn s\u1ea3n ph\u1ea9m t\u1ed1t, ph\u00f9 h\u1ee3p v\u1edbi m\u00ecnh.<\/p>\n","protected":false},"excerpt":{"rendered":"

T\u1ea1i th\u1eddi \u0111i\u1ec3m n\u00e0y, h\u00ecnh \u1ea3nh kh\u00e1ch h\u00e0ng TP H\u1ed3 Ch\u00ed Minh (\u0111\u1eb7c bi\u1ec7t l\u00e0 c\u00e1c b\u1ea1n tr\u1ebb) x\u1ebfp h\u00e0ng, chen nhau mua s\u1eafm \u1edf c\u1eeda h\u00e0ng \u0111\u1ea7u ti\u00ean c\u1ee7a Zara (th\u01b0\u01a1ng hi\u1ec7u th\u1eddi trang T\u00e2y Ban Nha) \u0111\u1eb7t t\u1ea1i Vi\u1ec7t Nam \u0111\u00e3 kh\u00f4ng c\u00f2n. “C\u01a1n s\u1ed1t Zara” h\u1ed3i th\u00e1ng 9 n\u0103m ngo\u00e1i l\u00e0 \u0111i\u1ec1u …<\/p>\n","protected":false},"author":4,"featured_media":5615,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[54],"tags":[],"class_list":["post-5614","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-thi-truong-ban-si"],"yoast_head":"\nZara, H&M v\u00e0o Vi\u1ec7t Nam, h\u00e0ng x\u00e1ch tay c\u00f3 c\u00f2n '\u0111\u1ea5t s\u1ed1ng'? - Th\u1ecb Tr\u01b0\u1eddng S\u1ec9 Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/thitruongsi.com\/kinh-nghiem\/zara-hm-vao-viet-nam-hang-xach-tay-co-con-dat-song\/\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Zara, H&M v\u00e0o Vi\u1ec7t Nam, h\u00e0ng x\u00e1ch tay c\u00f3 c\u00f2n '\u0111\u1ea5t s\u1ed1ng'? - Th\u1ecb Tr\u01b0\u1eddng S\u1ec9 Blog\" \/>\n<meta property=\"og:description\" content=\"T\u1ea1i th\u1eddi \u0111i\u1ec3m n\u00e0y, h\u00ecnh \u1ea3nh kh\u00e1ch h\u00e0ng TP H\u1ed3 Ch\u00ed Minh (\u0111\u1eb7c bi\u1ec7t l\u00e0 c\u00e1c b\u1ea1n tr\u1ebb) x\u1ebfp h\u00e0ng, chen nhau mua s\u1eafm \u1edf c\u1eeda h\u00e0ng \u0111\u1ea7u ti\u00ean c\u1ee7a Zara (th\u01b0\u01a1ng hi\u1ec7u th\u1eddi trang T\u00e2y Ban Nha) \u0111\u1eb7t t\u1ea1i Vi\u1ec7t Nam \u0111\u00e3 kh\u00f4ng c\u00f2n. “C\u01a1n s\u1ed1t Zara” h\u1ed3i th\u00e1ng 9 n\u0103m ngo\u00e1i l\u00e0 \u0111i\u1ec1u ...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/thitruongsi.com\/kinh-nghiem\/zara-hm-vao-viet-nam-hang-xach-tay-co-con-dat-song\/\" \/>\n<meta property=\"og:site_name\" content=\"Th\u1ecb Tr\u01b0\u1eddng S\u1ec9 Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/thitruongsi\" \/>\n<meta property=\"article:published_time\" content=\"2017-06-07T09:55:01+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2017-06-09T04:22:31+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/thitruongsi.com\/kinh-nghiem\/wp-content\/uploads\/2017\/06\/zara-1488077670365-1488079178736.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"600\" \/>\n\t<meta property=\"og:image:height\" content=\"400\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Ph\u1ea1m 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