{"id":6195,"date":"2017-06-14T10:29:43","date_gmt":"2017-06-14T03:29:43","guid":{"rendered":"https:\/\/thitruongsi.com\/kinh-nghiem\/?p=6195"},"modified":"2017-06-21T09:50:37","modified_gmt":"2017-06-21T02:50:37","slug":"kids-plaza-va-cau-chuyen-cua-nguoi-dan-ong-ban-bim-sua-nhieu-nhat-viet-nam","status":"publish","type":"post","link":"https:\/\/thitruongsi.com\/kinh-nghiem\/kids-plaza-va-cau-chuyen-cua-nguoi-dan-ong-ban-bim-sua-nhieu-nhat-viet-nam\/","title":{"rendered":"Kids Plaza v\u00e0 c\u00e2u chuy\u1ec7n c\u1ee7a ng\u01b0\u1eddi \u0111\u00e0n \u00f4ng b\u00e1n b\u1ec9m s\u1eefa nhi\u1ec1u nh\u1ea5t Vi\u1ec7t Nam"},"content":{"rendered":"

\u0110i t\u1eeb \u0111am m\u00ea v\u00e0 s\u1ef1 th\u1ea5u hi\u1ec3u kh\u00e1ch h\u00e0ng, h\u1ec7 th\u1ed1ng Kids Plaza c\u1ee7a CEO \u0110\u1ed7 V\u0103n Tu\u1ea5n l\u00e0 minh ch\u1ee9ng r\u00f5 r\u00e0ng nh\u1ea5t cho ch\u00e2n l\u00fd: kh\u00f4ng c\u00f3 ng\u00e0nh ngh\u1ec1 n\u00e0o d\u00e0nh ri\u00eang cho ph\u1ee5 n\u1eef ho\u1eb7c nam gi\u1edbi, quan tr\u1ecdng l\u00e0 ai \u0111i \u0111\u00fang h\u01b0\u1edbng, ai ki\u00ean tr\u00ec theo \u0111u\u1ed5i m\u1ee5c ti\u00eau \u0111\u1ebfn c\u00f9ng.<\/strong><\/p>\n

\"Anh
<\/strong> Anh \u0110\u1ed7 V\u0103n Tu\u1ea5n, CEO, ng\u01b0\u1eddi s\u00e1ng l\u1eadp h\u1ec7 th\u1ed1ng si\u00eau th\u1ecb Kids Plaza<\/strong><\/figcaption><\/figure>\n

Nh\u1eafc \u0111\u1ebfn c\u00e1c th\u01b0\u01a1ng hi\u1ec7u ph\u1ed5 bi\u1ebfn trong ng\u00e0nh kinh doanh \u0111\u1ed3 m\u1eb9 v\u00e0 b\u00e9 t\u1ea1i Vi\u1ec7t Nam, nhi\u1ec1u ng\u01b0\u1eddi s\u1ebd ngh\u0129 ngay \u0111\u1ebfn c\u00e1i t\u00ean Kids Plaza. V\u1edbi \u0111\u1ed9 ph\u1ee7 d\u00e0y \u0111\u1eb7c t\u1ea1i ng\u00e3 ba, ng\u00e3 t\u01b0, c\u00e1c m\u1eb7t b\u1eb1ng tr\u00ean ph\u1ed1 l\u1edbn v\u00e0 ch\u00e2n \u0111\u1ebf t\u00f2a nh\u00e0 chung c\u01b0 cao t\u1ea7ng, c\u00e1c c\u1eeda h\u00e0ng v\u1edbi m\u00e0u xanh da tr\u1eddi ch\u1ee7 \u0111\u1ea1o \u0111ang l\u00e0 \u0111\u1ecba \u0111i\u1ec3m mua s\u1eafm tin c\u1eady c\u1ee7a nhi\u1ec1u \u00f4ng b\u1ed1, b\u00e0 m\u1eb9 Vi\u1ec7t.<\/p>\n

Tuy nhi\u00ean \u00edt ai bi\u1ebft, \u0111\u1ee9ng sau th\u00e0nh c\u00f4ng c\u1ee7a h\u1ec7 th\u1ed1ng si\u00eau th\u1ecb Kids Plaza l\u00e0 b\u00f3ng d\u00e1ng m\u1ed9t ng\u01b0\u1eddi \u0111\u00e0n \u00f4ng, ch\u1ee9 kh\u00f4ng ph\u1ea3i ph\u1ee5 n\u1eef nh\u01b0 nhi\u1ec1u chu\u1ed7i kh\u00e1c.<\/p>\n

Vay m\u01b0\u1ee3n 100 tri\u1ec7u \u0111\u1ed3ng kh\u1edfi nghi\u1ec7p<\/strong><\/span><\/p>\n

Tr\u01b0\u1edbc khi b\u1eaft tay g\u00e2y d\u1ef1ng Kids Plaza, anh \u0110\u1ed7 V\u0103n Tu\u1ea5n \u0111\u00e3 t\u1eebng l\u00e0m vi\u1ec7c hai n\u0103m t\u1ea1i m\u1ed9t c\u00f4ng ty kinh doanh v\u00e0ng b\u1ea1c.<\/p>\n

Th\u1eddi \u0111i\u1ec3m 2007, anh Tu\u1ea5n c\u00f3 ch\u01a1i th\u1eed tr\u00f2 \u201cGame Cashflow\u201d, m\u1ed9t tr\u00f2 ch\u01a1i xu\u1ea5t ph\u00e1t t\u1eeb n\u01b0\u1edbc ngo\u00e0i d\u1ea1y tr\u1ebb em c\u00e1ch \u0111\u1ea7u t\u01b0 v\u00e0 s\u1eed d\u1ee5ng \u0111\u1ed3ng ti\u1ec1n hi\u1ec7u qu\u1ea3. T\u1ea1i Vi\u1ec7t Nam tr\u00f2 ch\u01a1i n\u00e0y c\u00f2n kh\u00e1 m\u1edbi m\u1ebb v\u00e0 n\u1ebfu nh\u1eadp tr\u1ef1c ti\u1ebfp th\u00ec gi\u00e1 th\u00e0nh cao, \u0110\u1ed7 V\u0103n Tu\u1ea5n t\u1eeb b\u1ecf c\u00f4ng vi\u1ec7c \u0111ang l\u00e0m, b\u1eaft tay v\u00e0o t\u1ef1 s\u1ea3n xu\u1ea5t r\u1ed3i ph\u00e2n ph\u1ed1i.<\/p>\n

S\u1ea3n ph\u1ea9m \u0111\u01b0\u1ee3c kh\u00e1ch h\u00e0ng \u0111\u00f3n nh\u1eadn nhi\u1ec7t t\u00ecnh, con \u0111\u01b0\u1eddng kinh doanh \u0111ang r\u1ed9ng m\u1edf th\u00ec anh Tu\u1ea5n quy\u1ebft \u0111\u1ecbnh d\u1eebng l\u1ea1i do nh\u1eadn ra vi\u1ec7c m\u00ecnh l\u00e0m \u0111\u00e3 vi ph\u1ea1m b\u1ea3n quy\u1ec1n. Anh ti\u1ebfp t\u1ee5c l\u00e0m thu\u00ea, t\u00ecm h\u01b0\u1edbng kh\u1edfi nghi\u1ec7p ri\u00eang.<\/p>\n

Giai \u0111o\u1ea1n 2009, nh\u1eadn th\u1ea5y c\u00e1c s\u1ea3n ph\u1ea9m tr\u00ean th\u1ecb tr\u01b0\u1eddng d\u00e0nh cho tr\u1ebb em ch\u1ee7 y\u1ebfu l\u00e0 h\u00e0ng k\u00e9m ch\u1ea5t l\u01b0\u1ee3ng, xu\u1ea5t x\u1ee9 t\u1eeb Trung Qu\u1ed1c, n\u1ebfu mu\u1ed1n c\u00f3 m\u1ed9t s\u1ea3n ph\u1ea9m an to\u00e0n th\u00ec ch\u1ec9 c\u00f3 c\u00e1ch x\u00e1ch tay t\u1eeb n\u01b0\u1edbc ngo\u00e0i, anh Tu\u1ea5n b\u1eaft \u0111\u1ea7u ngh\u0129 \u0111\u1ebfn vi\u1ec7c l\u00e0m sao \u0111\u1ec3 tr\u1ebb em Vi\u1ec7t Nam c\u0169ng \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng c\u00e1c s\u1ea3n ph\u1ea9m an to\u00e0n v\u00e0 ch\u1ea5t l\u01b0\u1ee3ng. Sau g\u1ea7n m\u1ed9t n\u0103m li\u00ean t\u1ee5c \u0111i c\u00e1c c\u1eeda h\u00e0ng kh\u00e1c nhau \u0111\u1ec3 quan s\u00e1t v\u00e0 t\u00ecm hi\u1ec3u s\u1ea3n ph\u1ea9m, ph\u00e2n t\u00edch nhu c\u1ea7u kh\u00e1ch h\u00e0ng, anh Tu\u1ea5n ra m\u1eaft c\u1eeda h\u00e0ng \u0111\u1ea7u ti\u00ean t\u1ea1i t\u1ea7ng 3 m\u1ed9t t\u00f2a nh\u00e0 tr\u00ean ph\u1ed1 Th\u00e1i Th\u1ecbnh, H\u00e0 N\u1ed9i,<\/p>\n

\u201cM\u1edf c\u1eeda h\u00e0ng \u0111\u1ea7u ti\u00ean kh\u00f3 kh\u0103n nh\u1ea5t l\u00e0 kh\u00f4ng ai tin, kh\u00f4ng ai cho vay, sau r\u1ea5t nhi\u1ec1u l\u1ea7n thuy\u1ebft ph\u1ee5c m\u00ecnh m\u1edbi m\u01b0\u1ee3n \u0111\u01b0\u1ee3c 100 tri\u1ec7u \u0111\u1ec3 kh\u1edfi nghi\u1ec7p\u201d<\/i>.<\/p>\n

Nh\u1eefng ng\u00e0y \u0111\u1ea7u, c\u1eeda h\u00e0ng ch\u1ec9 g\u00f3i g\u1ecdn v\u00e0o c\u00e1c s\u1ea3n ph\u1ea9m \u0111\u1ed3 ch\u01a1i th\u00f4ng minh cho tr\u1ebb em, c\u00e1c lo\u1ea1i b\u00ecnh s\u1eefa nh\u01b0ng kh\u00e1ch h\u00e0ng c\u00f2n h\u1ea1n ch\u1ebf do nhi\u1ec1u ng\u01b0\u1eddi ch\u1ec9 quen d\u00f9ng b\u00ecnh s\u1eefa Trung Qu\u1ed1c ho\u1eb7c m\u1ed9t s\u1ed1 s\u1ea3n ph\u1ea9m gi\u00e1 r\u1ebb do \u0111\u01a1n v\u1ecb trong n\u01b0\u1edbc s\u1ea3n xu\u1ea5t, c\u1eeda h\u00e0ng l\u1ea1i kh\u00f4ng n\u1eb1m \u1edf v\u1ecb tr\u00ed m\u1eb7t ti\u1ec1n.<\/p>\n

Kh\u00f3 kh\u0103n bu\u1ed9c CEO Kids Plaza ph\u1ea3i ngh\u0129 \u0111\u1ebfn vi\u1ec7c kinh doanh theo h\u00ecnh th\u1ee9c online v\u1edbi s\u1ef1 ra \u0111\u1eddi c\u1ee7a website Kidsplaza.vn<\/i>. Ch\u1ec9 trong v\u00f2ng 4 th\u00e1ng, trang web \u0111\u00e3 g\u00e2y \u0111\u01b0\u1ee3c ti\u1ebfng vang v\u1edbi c\u00e1c m\u1eb9 \u201cb\u1ec9m s\u1eefa\u201d trong m\u1ed9t s\u1ed1 c\u1ed9ng \u0111\u1ed3ng nh\u01b0 webtretho, lamchame\u2026mang l\u1ea1i s\u1ed1 l\u01b0\u1ee3ng l\u1edbn kh\u00e1ch h\u00e0ng \u1edf khu v\u1ef1c H\u00e0 N\u1ed9i v\u00e0 c\u00e1c t\u1ec9nh kh\u00e1c.<\/p>\n

Kh\u00e1ch \u0111\u00f4ng, c\u0103n ph\u00f2ng h\u01a1n 30m2<\/sup> tr\u1edf n\u00ean qu\u00e1 nh\u1ecf b\u00e9 n\u00ean anh Tu\u1ea5n quy\u1ebft \u0111\u1ecbnh m\u1edf r\u1ed9ng xu\u1ed1ng t\u1ea7ng 1, \u0111\u1ecba ch\u1ec9 20 Th\u00e1i Th\u1ecbnh ch\u00ednh th\u1ee9c tr\u1edf th\u00e0nh \u201cc\u0103n c\u1ee9 \u0111\u1ecba\u201d \u0111\u1ea7u ti\u00ean c\u1ee7a Kids Plaza.<\/p>\n

T\u1eeb 1 \u0111\u1ebfn 74 si\u00eau th\u1ecb kh\u1eafp trong Nam, ngo\u00e0i B\u1eafc<\/span><\/strong><\/p>\n

N\u0103m 2011, Kids Plaza ti\u1ebfp t\u1ee5c khai tr\u01b0\u01a1ng c\u1eeda h\u00e0ng th\u1ee9 2. Vi\u1ec7c kinh doanh thu\u1eadn l\u1ee3i nh\u1edd m\u1eabu m\u00e3 h\u00e0ng h\u00f3a \u0111a d\u1ea1ng, ch\u1ea5t l\u01b0\u1ee3ng v\u00e0 gi\u00e1 c\u1ea3 ph\u00f9 h\u1ee3p, chu\u1ed7i ti\u1ebfp t\u1ee5c ph\u00e1t tri\u1ec3n b\u00f9ng n\u1ed5 trong giai \u0111o\u1ea1n 2015-2016, t\u1eadp trung ch\u1ee7 y\u1ebfu \u1edf khu v\u1ef1c H\u00e0 N\u1ed9i, H\u1ed3 Ch\u00ed Minh, H\u1ea3i Ph\u00f2ng, B\u1eafc Ninh.<\/p>\n

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Chia s\u1ebb v\u1ec1 b\u00ed quy\u1ebft kinh doanh trong \u0111i\u1ec1u ki\u1ec7n th\u1ecb tr\u01b0\u1eddng ng\u00e0y c\u00e0ng c\u1ea1nh tranh gay g\u1eaft v\u00e0 c\u00e1c h\u1ec7 th\u1ed1ng kh\u00e1c c\u0169ng t\u00edch c\u1ef1c m\u1edf r\u1ed9ng chu\u1ed7i \u0111\u1ec3 c\u00f3 mi\u1ebfng b\u00e1nh th\u1ecb ph\u1ea7n l\u1edbn h\u01a1n, anh Tu\u1ea5n cho bi\u1ebft: \u201cCh\u00fang t\u00f4i kh\u00f4ng c\u1ea1nh tranh tr\u1ef1c ti\u1ebfp v\u1edbi \u0111\u1ed1i th\u1ee7 c\u00f9ng ng\u00e0nh m\u00e0 t\u1eadp trung n\u1eafm b\u1eaft, th\u1ea5u hi\u1ec3u nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng \u0111\u1ec3 ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m ph\u00f9 h\u1ee3p\u201d.<\/i><\/p>\n

Anh Tu\u1ea5n nh\u1eadn \u0111\u1ecbnh, nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng hi\u1ec7n nay l\u00e0 c\u00e1c s\u1ea3n ph\u1ea9m ch\u1ea5t l\u01b0\u1ee3ng v\u1edbi m\u1ee9c gi\u00e1 r\u1ebb ng\u00e0y c\u00e0ng t\u0103ng cao, Kids Plaza \u0111\u00e3 t\u00ecm t\u1edbi nhi\u1ec1u nh\u00e0 s\u1ea3n xu\u1ea5t uy t\u00edn t\u1ea1i H\u00e0n Qu\u1ed1c, Nh\u1eadt B\u1ea3n, Th\u00e1i Lan\u2026 \u0111\u00e0m ph\u00e1n tr\u1edf th\u00e0nh nh\u00e0 ph\u00e2n ph\u1ed1i \u0111\u1ed9c quy\u1ec1n, c\u1eaft gi\u1ea3m chi ph\u00ed qua c\u00e1c \u0111\u1ea1i l\u00fd trung gian c\u1ea5p 1, 2, 3\u2026<\/p>\n

“Kids Plaza \u0111ang h\u1ee3p t\u00e1c v\u1edbi nhi\u1ec1u nh\u00e0 s\u1ea3n xu\u1ea5t trong n\u01b0\u1edbc v\u00e0 tr\u00ean th\u1ebf gi\u1edbi \u0111\u1ec3 cho ra \u0111\u1eddi nh\u00e3n h\u00e0ng ri\u00eang Kiza, Mamago, Mother-V\u2026 nh\u1eb1m \u0111\u1ea3m b\u1ea3o ch\u1ea5t l\u01b0\u1ee3ng v\u1edbi m\u1ee9c gi\u00e1 r\u1ebb h\u01a1n 20-30% so v\u1edbi nhi\u1ec1u s\u1ea3n ph\u1ea9m c\u00f9ng lo\u1ea1i”, anh Tu\u1ea5n cho hay.<\/p>\n

M\u1ed9t trong nh\u1eefng d\u1ecbch v\u1ee5 t\u01b0\u01a1ng \u0111\u1ed1i kh\u00e1c bi\u1ec7t m\u00e0 \u00f4ng b\u1ed1 b\u1ec9m s\u1eefa n\u00e0y \u0111ang \u00e1p d\u1ee5ng l\u00e0 ch\u00ednh s\u00e1ch \u0111\u1ed5i tr\u1ea3 h\u00e0ng trong v\u00f2ng 45 ng\u00e0y. \u0110\u1ed3ng th\u1eddi, nh\u01b0 m\u1ed9t s\u1ed1 \u0111\u01a1n v\u1ecb kh\u00e1c, Kids Plaza c\u0169ng m\u1edf nhi\u1ec1u l\u1edbp ti\u1ec1n s\u1ea3n, l\u1edbp \u0103n d\u1eb7m mi\u1ec5n ph\u00ed cho c\u00e1c b\u1ed1 m\u1eb9\u2026. Gia t\u0103ng tr\u1ea3i nghi\u1ec7m d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng nh\u01b0 t\u01b0 v\u1ea5n hay d\u00f9ng th\u1eed ch\u00ednh l\u00e0 m\u1ed9t \u0111i\u1ec3m \u0111\u1eb7c th\u00f9 trong kinh doanh si\u00eau th\u1ecb n\u00f3i chung v\u00e0 chu\u1ed7i m\u1eb9 b\u00e9 n\u00f3i ri\u00eang.<\/p>\n

X\u00e1c \u0111\u1ecbnh th\u1ecb tr\u01b0\u1eddng v\u1eabn c\u00f2n ti\u1ec1m n\u0103ng khi d\u00e2n s\u1ed1 tr\u1ebb chi\u1ebfm \u0111a s\u1ed1, t\u1ef7 l\u1ec7 sinh cao, trong n\u0103m 2017 Kids Plaza \u0111\u1eb7t m\u1ee5c ti\u00eau n\u00e2ng t\u1ed5ng s\u1ed1 c\u1eeda h\u00e0ng l\u00ean 100, m\u1edf r\u1ed9ng ra c\u00e1c t\u1ec9nh th\u00e0nh tr\u00ean to\u00e0n qu\u1ed1c v\u00e0 doanh thu g\u1ea5p \u0111\u00f4i 2016.<\/p>\n

Sau 8 n\u0103m ph\u00e1t tri\u1ec3n, anh Tu\u1ea5n v\u00e0 c\u1ed9ng s\u1ef1 v\u1eabn duy tr\u00ec th\u1eddi gian l\u00e0m vi\u1ec7c nhi\u1ec1u h\u01a1n so v\u1edbi t\u1ed5 ch\u1ee9c kh\u00e1c. Anh h\u00e0i h\u01b0\u1edbc chia s\u1ebb: \u201cN\u1ebfu ai h\u1ecfi ch\u00fang t\u00f4i c\u00f3 bao nhi\u00eau n\u0103m kinh nghi\u1ec7m th\u00ec ch\u00fang t\u00f4i r\u1ea5t t\u1ef1 tin tr\u1ea3 l\u1eddi: sau 8 n\u0103m kh\u1edfi nghi\u1ec7p, ch\u00fang t\u00f4i \u0111\u00e3 c\u00f3 16 n\u0103m kinh nghi\u1ec7m b\u1edfi v\u0103n h\u00f3a c\u1ee7a ch\u00fang t\u00f4i l\u00e0 lu\u00f4n h\u1ecdc h\u1ecfi v\u00e0 kh\u00f4ng ng\u1eebng s\u00e1ng t\u1ea1o.\u201d<\/p>\n

\u201cKinh doanh b\u00e1n l\u1ebb n\u00f3i chung v\u00e0 ng\u00e0nh m\u1eb9 v\u00e0 b\u00e9 n\u00f3i ri\u00eang l\u00e0 m\u1ed9t cu\u1ed9c \u0111ua \u0111\u01b0\u1eddng d\u00e0i. \u0110\u1ec3 th\u00e0nh c\u00f4ng trong th\u1eddi gian ng\u1eafn th\u00ec c\u00f3 nhi\u1ec1u ng\u01b0\u1eddi l\u00e0m \u0111\u01b0\u1ee3c, nh\u01b0ng \u0111\u1ec3 duy tr\u00ec th\u00ec r\u1ea5t kh\u00f3. Ng\u01b0\u1eddi ta n\u00f3i \u2018Phong \u0111\u1ed9 l\u00e0 nh\u1ea5t th\u1eddi, \u0111\u1eb3ng c\u1ea5p l\u00e0 m\u00e3i m\u00e3i\u2019 n\u00ean ch\u00fang t\u00f4i ph\u1ea3i lu\u00f4n c\u1ed1 g\u1eafng \u0111\u1ec3 \u0111i m\u1ed9t qu\u00e3ng \u0111\u01b0\u1eddng d\u00e0i, ch\u1ee9 \u0111i m\u1ed9t th\u1eddi gian ng\u01b0\u1eddi ta kh\u00f4ng th\u1ea5y m\u00ecnh \u0111\u00e2u n\u1eefa th\u00ec \u0111\u00f3 kh\u00f4ng ph\u1ea3i l\u00e0 c\u00e1ch l\u00e0m kinh doanh\u201d, <\/i>anh Tu\u1ea5n k\u1ebft lu\u1eadn.<\/p>\n","protected":false},"excerpt":{"rendered":"

\u0110i t\u1eeb \u0111am m\u00ea v\u00e0 s\u1ef1 th\u1ea5u hi\u1ec3u kh\u00e1ch h\u00e0ng, h\u1ec7 th\u1ed1ng Kids Plaza c\u1ee7a CEO \u0110\u1ed7 V\u0103n Tu\u1ea5n l\u00e0 minh ch\u1ee9ng r\u00f5 r\u00e0ng nh\u1ea5t cho ch\u00e2n l\u00fd: kh\u00f4ng c\u00f3 ng\u00e0nh ngh\u1ec1 n\u00e0o d\u00e0nh ri\u00eang cho ph\u1ee5 n\u1eef ho\u1eb7c nam gi\u1edbi, quan tr\u1ecdng l\u00e0 ai \u0111i \u0111\u00fang h\u01b0\u1edbng, ai ki\u00ean tr\u00ec theo \u0111u\u1ed5i m\u1ee5c ti\u00eau …<\/p>\n","protected":false},"author":4,"featured_media":6196,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[46,63],"tags":[],"class_list":["post-6195","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ban-le","category-y-tuong-ban-le"],"yoast_head":"\nKids Plaza v\u00e0 c\u00e2u chuy\u1ec7n c\u1ee7a ng\u01b0\u1eddi \u0111\u00e0n \u00f4ng b\u00e1n b\u1ec9m s\u1eefa nhi\u1ec1u 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