{"id":641,"date":"2016-01-14T10:42:11","date_gmt":"2016-01-14T03:42:11","guid":{"rendered":"http:\/\/thitruongsi.com\/kinh-nghiem\/?p=641"},"modified":"2017-09-01T10:51:00","modified_gmt":"2017-09-01T03:51:00","slug":"gia-tri-cua-thuong-hieu","status":"publish","type":"post","link":"https:\/\/thitruongsi.com\/kinh-nghiem\/gia-tri-cua-thuong-hieu\/","title":{"rendered":"Gi\u00e1 tr\u1ecb c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u"},"content":{"rendered":"<p><strong>Gi\u00e1 tr\u1ecb th\u01b0\u01a1ng hi\u1ec7u l\u00e0 nh\u1eefng l\u1ee3i \u00edch m\u00e0 c\u00f4ng ty c\u00f3 \u0111\u01b0\u1ee3c khi s\u1edf h\u1eefu th\u01b0\u01a1ng hi\u1ec7u. C\u00f3 6 l\u1ee3i \u00edch ch\u00ednh l\u00e0: c\u00f3 th\u00eam kh\u00e1ch h\u00e0ng m\u1edbi, duy tr\u00ec kh\u00e1ch h\u00e0ng trung th\u00e0nh, \u0111\u01b0a ch\u00ednh s\u00e1ch gi\u00e1 kh\u00f4ng ph\u1ee5 thu\u1ed9c v\u00e0o khuy\u1ebfn m\u00e3i, m\u1edf r\u1ed9ng th\u01b0\u01a1ng hi\u1ec7u, m\u1edf r\u1ed9ng k\u00eanh ph\u00e2n ph\u1ed1i, t\u1ea1o r\u00e0o c\u1ea3n v\u1edbi \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh.<\/strong><\/p><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_69_1 counter-hierarchy ez-toc-counter ez-toc-white ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title ez-toc-toggle\" style=\"cursor:pointer\">M\u1ee5c l\u1ee5c b\u00e0i vi\u1ebft<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 eztoc-toggle-hide-by-default' ><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/thitruongsi.com\/kinh-nghiem\/gia-tri-cua-thuong-hieu\/#1_Thu_hut_them_khach_hang_moi\" title=\"1. Thu h\u00fat th\u00eam kh\u00e1ch h\u00e0ng m\u1edbi\">1. Thu h\u00fat th\u00eam kh\u00e1ch h\u00e0ng m\u1edbi<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/thitruongsi.com\/kinh-nghiem\/gia-tri-cua-thuong-hieu\/#2_Duy_tri_khach_hang_cu\" title=\"2. Duy tr\u00ec kh\u00e1ch h\u00e0ng c\u0169\">2. Duy tr\u00ec kh\u00e1ch h\u00e0ng c\u0169<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/thitruongsi.com\/kinh-nghiem\/gia-tri-cua-thuong-hieu\/#3_Chinh_sach_gia_khong_phu_thuoc_vao_khuyen_mai\" title=\"3. Ch\u00ednh s\u00e1ch gi\u00e1 kh\u00f4ng ph\u1ee5 thu\u1ed9c v\u00e0o khuy\u1ebfn m\u00e3i\">3. Ch\u00ednh s\u00e1ch gi\u00e1 kh\u00f4ng ph\u1ee5 thu\u1ed9c v\u00e0o khuy\u1ebfn m\u00e3i<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/thitruongsi.com\/kinh-nghiem\/gia-tri-cua-thuong-hieu\/#4Mo_rong_thuong_hieu\" title=\"4.M\u1edf r\u1ed9ng th\u01b0\u01a1ng hi\u1ec7u\">4.M\u1edf r\u1ed9ng th\u01b0\u01a1ng hi\u1ec7u<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/thitruongsi.com\/kinh-nghiem\/gia-tri-cua-thuong-hieu\/#5Tan_dung_toi_da_kenh_phan_phoi\" title=\"5.T\u1eadn d\u1ee5ng t\u1ed1i \u0111a k\u00eanh ph\u00e2n ph\u1ed1i\u00a0\">5.T\u1eadn d\u1ee5ng t\u1ed1i \u0111a k\u00eanh ph\u00e2n ph\u1ed1i\u00a0<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/thitruongsi.com\/kinh-nghiem\/gia-tri-cua-thuong-hieu\/#6_Tao_rao_can_doi_voi_doi_thu_canh_tranh\" title=\"6. T\u1ea1o r\u00e0o c\u1ea3n \u0111\u1ed1i v\u1edbi \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh\u00a0\">6. T\u1ea1o r\u00e0o c\u1ea3n \u0111\u1ed1i v\u1edbi \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh\u00a0<\/a><\/li><\/ul><\/nav><\/div>\n\n<img decoding=\"async\" class=\"aligncenter wp-image-642\" src=\"https:\/\/thitruongsi.com\/kinh-nghiem\/wp-content\/uploads\/2016\/01\/gia-tri-thuong-hieu-2.jpg\" alt=\"gia tri thuong hieu 2\" width=\"478\" height=\"317\" \/>\n<h3><span class=\"ez-toc-section\" id=\"1_Thu_hut_them_khach_hang_moi\"><\/span><strong><br \/>\n1. Thu h\u00fat th\u00eam kh\u00e1ch h\u00e0ng m\u1edbi<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>C\u00f4ng ty c\u00f3 th\u1ec3 thu h\u00fat th\u00eam \u0111\u01b0\u1ee3c nh\u1eefng kh\u00e1ch h\u00e0ng m\u1edbi th\u00f4ng qua c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh ti\u1ebfp th\u1ecb. M\u1ed9t v\u00ed d\u1ee5 l\u00e0 khi c\u00f3 m\u1ed9t ch\u01b0\u01a1ng tr\u00ecnh khuy\u1ebfn m\u1ea1i nh\u1eb1m khuy\u1ebfn kh\u00edch m\u1ecdi ng\u01b0\u1eddi s\u1eed d\u1ee5ng th\u1eed h\u01b0\u01a1ng v\u1ecb m\u1edbi ho\u1eb7c c\u00f4ng d\u1ee5ng m\u1edbi c\u1ee7a s\u1ea3n ph\u1ea9m th\u00ec s\u1ed1 ng\u01b0\u1eddi ti\u00eau d\u00f9ng h\u01b0\u1edfng \u1ee9ng s\u1ebd \u0111\u00f4ng h\u01a1n khi h\u1ecd th\u1ea5y \u0111\u00e2y l\u00e0 m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u quen thu\u1ed9c. L\u00fd do ch\u00ednh l\u00e0 ng\u01b0\u1eddi ti\u00eau d\u00f9ng \u0111\u00e3 tin t\u01b0\u1edfng v\u00e0o ch\u1ea5t l\u01b0\u1ee3ng v\u00e0 uy t\u00edn c\u1ee7a s\u1ea3n ph\u1ea9m.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"2_Duy_tri_khach_hang_cu\"><\/span><strong>2. Duy tr\u00ec kh\u00e1ch h\u00e0ng c\u0169<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>S\u1ef1 trung th\u00e0nh th\u01b0\u01a1ng hi\u1ec7u s\u1ebd gi\u00fap c\u00f4ng ty duy tr\u00ec \u0111\u01b0\u1ee3c nh\u1eefng kh\u00e1ch h\u00e0ng c\u0169 trong m\u1ed9t th\u1eddi gian d\u00e0i. S\u1ef1 trung th\u00e0nh s\u1ebd \u0111\u01b0\u1ee3c t\u1ea1o ra b\u1edfi 4 th\u00e0nh t\u1ed1 trong t\u00e0i s\u1ea3n th\u01b0\u01a1ng hi\u1ec7u l\u00e0: s\u1ef1 nh\u1eadn bi\u1ebft th\u01b0\u01a1ng hi\u1ec7u, ch\u1ea5t l\u01b0\u1ee3ng c\u1ea3m nh\u1eadn, thu\u1ed9c t\u00ednh th\u01b0\u01a1ng hi\u1ec7u v\u00e0 c\u00e1c y\u1ebfu t\u1ed1 s\u1edf h\u1eefu kh\u00e1c. Ch\u1ea5t l\u01b0\u1ee3ng c\u1ea3m nh\u1eadn v\u00e0 thu\u1ed9c t\u00ednh th\u01b0\u01a1ng hi\u1ec7u c\u1ed9ng th\u00eam s\u1ef1 n\u1ed5i ti\u1ebfng c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u s\u1ebd t\u1ea1o th\u00eam ni\u1ec1m tin v\u00e0 l\u00fd do \u0111\u1ec3 kh\u00e1ch h\u00e0ng mua s\u1ea3n ph\u1ea9m, c\u0169ng nh\u01b0 nh\u1eefng th\u00e0nh t\u1ed1 n\u00e0y s\u1ebd \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn s\u1ef1 h\u00e0i l\u00f2ng c\u1ee7a kh\u00e1ch h\u00e0ng. Gia t\u0103ng s\u1ef1 trung th\u00e0nh v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u \u0111\u00f3ng vai tr\u00f2 r\u1ea5t quan tr\u1ecdng \u1edf th\u1eddi \u0111i\u1ec3m mua h\u00e0ng khi m\u00e0 c\u00e1c \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh lu\u00f4n s\u00e1ng t\u1ea1o v\u00e0 c\u00f3 nh\u1eefng s\u1ea3n ph\u1ea9m v\u01b0\u1ee3t tr\u1ed9i. S\u1ef1 trung th\u00e0nh th\u01b0\u01a1ng hi\u1ec7u l\u00e0 m\u1ed9t th\u00e0nh t\u1ed1 trong t\u00e0i s\u1ea3n th\u01b0\u01a1ng hi\u1ec7u nh\u01b0ng c\u0169ng b\u1ecb t\u00e1c \u0111\u1ed9ng b\u1edfi t\u00e0i s\u1ea3n th\u01b0\u01a1ng hi\u1ec7u. S\u1ef1 trung th\u00e0nh th\u01b0\u01a1ng hi\u1ec7u l\u00e0 m\u1ed9t trong nh\u1eefng gi\u00e1 tr\u1ecb m\u00e0 t\u00e0i s\u1ea3n th\u01b0\u01a1ng hi\u1ec7u mang l\u1ea1i cho c\u00f4ng ty<\/p>\n<h3><span class=\"ez-toc-section\" id=\"3_Chinh_sach_gia_khong_phu_thuoc_vao_khuyen_mai\"><\/span><strong>3. Ch\u00ednh s\u00e1ch gi\u00e1 kh\u00f4ng ph\u1ee5 thu\u1ed9c v\u00e0o khuy\u1ebfn m\u00e3i<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>T\u00e0i s\u1ea3n th\u01b0\u01a1ng hi\u1ec7u s\u1ebd gi\u00fap cho c\u00f4ng ty thi\u1ebft l\u1eadp m\u1ed9t ch\u00ednh s\u00e1ch gi\u00e1 c\u1ed1 \u0111\u1ecbnh v\u00e0 \u00edt l\u1ec7 thu\u1ed9c nhi\u1ec1u v\u1ec1 c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh khuy\u1ebfn m\u00e3i nh\u01b0ng s\u1ea3n ph\u1ea9m c\u1ee7a c\u00f4ng ty v\u1eabn b\u00e1n \u0111\u01b0\u1ee3c, v\u1eabn \u0111\u1ea3m b\u1ea3o v\u1ec1 doanh thu. Khi th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a c\u00f4ng ty b\u1ea1n \u0111\u00e3 \u0111\u01b0\u1ee3c kh\u1eb3ng \u0111\u1ecbnh tr\u00ean th\u1ecb tr\u01b0\u1eddng th\u00ec vi\u1ec7c thi\u1ebft l\u1eadp ch\u00ednh s\u00e1ch gi\u00e1 h\u1ebft s\u1ee9c d\u1ec5 d\u00e0ng. Ng\u01b0\u1eddi ti\u00eau d\u00f9ng d\u1ec5 d\u00e0ng ch\u1ea5p nh\u1eadn d\u00f9 gi\u00e1 c\u00f3 cao \u0111i ch\u0103ng n\u1eefa v\u00ec \u0111\u01a1n gi\u1ea3n h\u1ecd tin t\u01b0\u1edfng v\u00e0o th\u01b0\u01a1ng hi\u1ec7u m\u00e0 h\u1ecd \u0111ang s\u1eed d\u1ee5ng. Trong khi v\u1edbi nh\u1eefng th\u01b0\u01a1ng hi\u1ec7u c\u00f3 v\u1ecb th\u1ebf kh\u00f4ng t\u1ed1t th\u00ec th\u01b0\u1eddng ph\u1ea3i s\u1eed d\u1ee5ng ch\u00ednh s\u00e1ch khuy\u1ebfn m\u00e3i nhi\u1ec1u \u0111\u1ec3 h\u1ed7 tr\u1ee3 cho vi\u1ec7c b\u00e1n h\u00e0ng.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"4Mo_rong_thuong_hieu\"><\/span><strong style=\"line-height: 1.5;\">4.M\u1edf r\u1ed9ng th\u01b0\u01a1ng hi\u1ec7u<br \/>\n<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>T\u00e0i s\u1ea3n th\u01b0\u01a1ng hi\u1ec7u s\u1ebd t\u1ea1o m\u1ed9t n\u1ec1n t\u1ea3ng cho s\u1ef1 ph\u00e1t tri\u1ec3n th\u00f4ng qua vi\u1ec7c m\u1edf r\u1ed9ng th\u01b0\u01a1ng hi\u1ec7u. Sony l\u00e0 m\u1ed9t tr\u01b0\u1eddng h\u1ee3p \u0111i\u1ec3n h\u00ecnh, c\u00f4ng ty \u0111\u00e3 d\u1ef1a tr\u00ean th\u01b0\u01a1ng hi\u1ec7u Sony \u0111\u1ec3 m\u1edf r\u1ed9ng sang l\u0129nh v\u1ef1c m\u00e1y t\u00ednh x\u00e1ch tay v\u1edbi th\u01b0\u01a1ng hi\u00eau Sony Vaio, hay sang l\u0129nh v\u1ef1c game nh\u01b0 Sony Play Station\u2026 M\u1ed9t th\u01b0\u01a1ng hi\u1ec7u m\u1ea1nh s\u1ebd l\u00e0m gi\u1ea3m chi ph\u00ed truy\u1ec1n th\u00f4ng r\u1ea5t nhi\u1ec1u khi m\u1edf r\u1ed9ng th\u01b0\u01a1ng hi\u1ec7u.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"5Tan_dung_toi_da_kenh_phan_phoi\"><\/span><strong>5.T\u1eadn d\u1ee5ng t\u1ed1i \u0111a k\u00eanh ph\u00e2n ph\u1ed1i\u00a0<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>T\u00e0i s\u1ea3n th\u01b0\u01a1ng hi\u1ec7u c\u00f2n gi\u00fap cho vi\u1ec7c m\u1edf r\u1ed9ng v\u00e0 t\u1eadn d\u1ee5ng t\u1ed1i \u0111a k\u00eanh ph\u00e2n ph\u1ed1i. C\u0169ng t\u01b0\u01a1ng t\u1ef1 nh\u01b0 kh\u00e1ch h\u00e0ng, c\u00e1c \u0111i\u1ec3m b\u00e1n h\u00e0ng s\u1ebd e ng\u1ea1i h\u01a1n khi ph\u00e2n ph\u1ed1i nh\u1eefng s\u1ea3n ph\u1ea9m kh\u00f4ng n\u1ed5i ti\u1ebfng. M\u1ed9t th\u01b0\u01a1ng hi\u1ec7u m\u1ea1nh s\u1ebd h\u1ed7 tr\u1ee3 trong vi\u1ec7c c\u00f3 \u0111\u01b0\u1ee3c m\u1ed9t di\u1ec7n t\u00edch tr\u01b0ng b\u00e0y l\u1edbn tr\u00ean k\u1ec7. B\u00ean c\u1ea1nh \u0111\u00f3 th\u01b0\u01a1ng hi\u1ec7u l\u1edbn s\u1ebd d\u1ec5 d\u00e0ng nh\u1eadn \u0111\u01b0\u1ee3c h\u1ee3p t\u00e1c c\u1ee7a nh\u00e0 ph\u00e2n ph\u1ed1i trong c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh ti\u1ebfp th\u1ecb.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"6_Tao_rao_can_doi_voi_doi_thu_canh_tranh\"><\/span><strong>6. T\u1ea1o r\u00e0o c\u1ea3n \u0111\u1ed1i v\u1edbi \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh\u00a0<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Cu\u1ed1i c\u00f9ng, t\u00e0i s\u1ea3n th\u01b0\u01a1ng hi\u1ec7u c\u00f2n mang l\u1ea1i l\u1ee3i th\u1ebf c\u1ea1nh tranh v\u00e0 c\u1ee5 th\u1ec3 l\u00e0 s\u1ebd t\u1ea1o ra r\u00e0o c\u1ea3n \u0111\u1ec3 h\u1ea1n ch\u1ebf s\u1ef1 th\u00e2m nh\u1eadp th\u1ecb tr\u01b0\u1eddng c\u1ee7a c\u00e1c \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh m\u1edbi. V\u00ed d\u1ee5 trong tr\u01b0\u1eddng h\u1ee3p th\u01b0\u01a1ng hi\u1ec7u xe h\u01a1i Acura, v\u1edbi v\u1ecb tr\u00ed v\u1eefng ch\u1eafc v\u1ec1 ch\u1ea5t l\u01b0\u1ee3ng c\u1ea3m nh\u1eadn th\u00ec th\u01b0\u01a1ng hi\u1ec7u Acura \u0111\u00e3 c\u00f3 \u0111\u01b0\u1ee3c l\u1ee3i th\u1ebf c\u1ea1nh tranh r\u1ea5t l\u1edbn m\u00e0 \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh kh\u00f3 c\u00f3 th\u1ec3 v\u01b0\u1ee3t qua \u0111\u01b0\u1ee3c. Vi\u1ec7c thuy\u1ebft ph\u1ee5c kh\u00e1ch h\u00e0ng r\u1eb1ng c\u00f3 m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u kh\u00e1c c\u00f3 ch\u1ea5t l\u01b0\u1ee3ng t\u1ed1t h\u01a1n Acura th\u00ec r\u1ea5t kh\u00f3.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Gi\u00e1 tr\u1ecb th\u01b0\u01a1ng hi\u1ec7u l\u00e0 nh\u1eefng l\u1ee3i \u00edch m\u00e0 c\u00f4ng ty c\u00f3 \u0111\u01b0\u1ee3c khi s\u1edf h\u1eefu th\u01b0\u01a1ng hi\u1ec7u. C\u00f3 6 l\u1ee3i \u00edch ch\u00ednh l\u00e0: c\u00f3 th\u00eam kh\u00e1ch h\u00e0ng m\u1edbi, duy tr\u00ec kh\u00e1ch h\u00e0ng trung th\u00e0nh, \u0111\u01b0a ch\u00ednh s\u00e1ch gi\u00e1 kh\u00f4ng ph\u1ee5 thu\u1ed9c v\u00e0o khuy\u1ebfn m\u00e3i, m\u1edf r\u1ed9ng th\u01b0\u01a1ng hi\u1ec7u, m\u1edf r\u1ed9ng k\u00eanh ph\u00e2n ph\u1ed1i, t\u1ea1o  &#8230;<\/p>\n","protected":false},"author":1,"featured_media":3861,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[46,70,47],"tags":[],"class_list":["post-641","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ban-le","category-chuoi-cua-hang","category-quan-ly"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Gi\u00e1 tr\u1ecb c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u - Th\u1ecb Tr\u01b0\u1eddng S\u1ec9 Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/thitruongsi.com\/kinh-nghiem\/gia-tri-cua-thuong-hieu\/\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Gi\u00e1 tr\u1ecb c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u - Th\u1ecb Tr\u01b0\u1eddng S\u1ec9 Blog\" \/>\n<meta property=\"og:description\" content=\"Gi\u00e1 tr\u1ecb th\u01b0\u01a1ng hi\u1ec7u l\u00e0 nh\u1eefng l\u1ee3i \u00edch m\u00e0 c\u00f4ng ty c\u00f3 \u0111\u01b0\u1ee3c khi s\u1edf h\u1eefu th\u01b0\u01a1ng hi\u1ec7u. 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