{"id":7042,"date":"2017-06-19T10:30:36","date_gmt":"2017-06-19T03:30:36","guid":{"rendered":"https:\/\/thitruongsi.com\/kinh-nghiem\/?p=7042"},"modified":"2017-06-20T10:13:21","modified_gmt":"2017-06-20T03:13:21","slug":"bai-hoc-tu-trao-luu-ban-mi-cay-7-cap-lam-sao-de-hup-vang-mo-beo-va-tranh-duoc-ket-cuc-bong-rat-da-day","status":"publish","type":"post","link":"https:\/\/thitruongsi.com\/kinh-nghiem\/bai-hoc-tu-trao-luu-ban-mi-cay-7-cap-lam-sao-de-hup-vang-mo-beo-va-tranh-duoc-ket-cuc-bong-rat-da-day\/","title":{"rendered":"B\u00e0i h\u1ecdc t\u1eeb tr\u00e0o l\u01b0u b\u00e1n m\u00ec cay 7 c\u1ea5p \u0111\u1ed9: L\u00e0m sao \u0111\u1ec3 h\u00fap v\u00e1ng m\u1ee1 b\u00e9o v\u00e0 tr\u00e1nh \u0111\u01b0\u1ee3c k\u1ebft c\u1ee5c b\u1ecfng r\u00e1t d\u1ea1 d\u00e0y?"},"content":{"rendered":"

Kinh doanh theo tr\u00e0o l\u01b0u kh\u00f4ng x\u1ea5u, v\u1ea5n \u0111\u1ec1 l\u00e0 ng\u01b0\u1eddi kinh doanh ph\u1ea3i c\u00f3 ki\u1ebfn th\u1ee9c v\u00e0 \u0111\u1ed9 nh\u1ea1y c\u1ea3m \u0111\u1ec3 \u0111i\u1ec1u ch\u1ec9nh m\u00f4 h\u00ecnh \u0111\u1ea7u t\u01b0 theo h\u01b0\u1edbng an to\u00e0n, hi\u1ec7u qu\u1ea3 khi tr\u00e0o l\u01b0u \u0111\u00e3 thay \u0111\u1ed5i. V\u1eabn c\u00f3 ng\u01b0\u1eddi th\u00e0nh c\u00f4ng khi h\u00fap \u0111\u01b0\u1ee3c v\u00e1ng m\u1ee1. Nh\u01b0ng nh\u1eefng ai kh\u00f4ng t\u00ednh to\u00e1n \u0111\u01b0\u1ee3c th\u00ec t\u1ea5t y\u1ebfu s\u1ebd c\u00f3 k\u1ebft c\u1ee5c cay \u0111\u1eafng.<\/strong><\/p>\n

Sau khi m\u1ed9t s\u1ed1 m\u00f3n \u0103n v\u1eb7t nh\u01b0 xo\u00e0i l\u1eafc, b\u00e1nh m\u00ec n\u01b0\u1edbng mu\u1ed1i \u1edbt,\u2026 \u201ch\u1ea1 nhi\u1ec7t\u201d th\u00ec \u0111\u1ebfn l\u01b0\u1ee3t m\u00ec cay 7 c\u1ea5p \u0111\u1ed9 l\u00ean ng\u00f4i. Giai \u0111o\u1ea1n gi\u1eefa n\u0103m 2016, h\u00e0ng lo\u1ea1t qu\u00e1n m\u00ec cay v\u1edbi nh\u1eefng th\u01b0\u01a1ng hi\u1ec7u \u0103n theo ki\u1ec3u H\u00e0n Qu\u1ed1c nh\u01b0 Sasin, Naga, Seoul… nhanh ch\u00f3ng m\u1ecdc l\u00ean \u1edf m\u1ecdi ng\u00f3c ng\u00e1ch H\u00e0 N\u1ed9i, \u0111\u1eb7c bi\u1ec7t l\u00e0 nh\u1eefng \u0111i\u1ec3m b\u00e1n g\u1ea7n tr\u01b0\u1eddng \u0111\u1ea1i h\u1ecdc v\u00e0 khu vui ch\u01a1i l\u1edbn.<\/p>\n

Gi\u1edbi h\u1ecdc sinh, sinh vi\u00ean, th\u1eadm ch\u00ed c\u1ea3 nh\u00e2n vi\u00ean v\u0103n ph\u00f2ng n\u00f4 n\u1ee9c k\u00e9o nhau \u0111i \u0103n th\u1eed, r\u1ed3i th\u00e1ch \u0111\u1ea5u xem ai \u0103n cay t\u1ed1t h\u01a1n. Kh\u00f4ng kh\u00f3 \u0111\u1ec3 nh\u00ecn th\u1ea5y h\u00ecnh \u1ea3nh nh\u1eefng qu\u00e1n m\u00ec cay ch\u1eadt k\u00edn kh\u00e1ch t\u1eeb s\u00e1ng t\u1edbi t\u1ed1i, nh\u00e2n vi\u00ean ch\u1ea1y t\u1edbi, ch\u1ea1y lui nh\u01b0ng kh\u00f4ng k\u1ecbp \u0111\u00e1p \u1ee9ng h\u1ebft nhu c\u1ea7u v\u00ec l\u01b0\u1ee3ng kh\u00e1ch qu\u00e1 \u0111\u00f4ng.<\/p>\n

V\u1eady m\u00e0 ch\u1ec9 kho\u1ea3ng 4-5 th\u00e1ng sau, m\u00ec cay b\u1eaft \u0111\u1ea7u tho\u00e1i tr\u00e0o. S\u1ed1 kh\u00e1ch gi\u1ea3m nhanh, doanh thu lao d\u1ed1c khi\u1ebfn nhi\u1ec1u c\u1eeda h\u00e0ng bu\u1ed9c ph\u1ea3i \u0111\u00f3ng c\u1eeda. S\u1ed1 kh\u00e1c may m\u1eafn h\u01a1n khi v\u1eabn \u201cc\u1ea7m c\u1ef1\u201d \u0111\u01b0\u1ee3c \u0111\u1ebfn ng\u00e0y h\u00f4m nay nh\u01b0ng doanh thu c\u0169ng ch\u1ec9 \u0111\u1ee7 b\u00f9 chi ph\u00ed.<\/p>\n

\u00d4ng Ho\u00e0ng T\u00f9ng, s\u00e1ng l\u1eadp chu\u1ed7i Pizza Home, ng\u01b0\u1eddi c\u00f3 nhi\u1ec1u kinh nghi\u1ec7m trong kinh doanh nh\u00e0 h\u00e0ng \u0103n u\u1ed1ng (Food and Beverages \u2013 \u0111\u1ed3 \u0103n v\u00e0 \u0111\u1ed3 u\u1ed1ng) cho bi\u1ebft, m\u1ed9t s\u1ed1 s\u1ea3n ph\u1ea9m F&B c\u00f3 t\u00ednh xu h\u01b0\u1edbng (trend) r\u1ea5t r\u00f5 n\u00e9t. V\u00e0 n\u1ebfu \u0111\u00e3 n\u00f3i v\u1ec1 s\u1ea3n ph\u1ea9m theo xu h\u01b0\u1edbng th\u00ec th\u01b0\u1eddng c\u00f3 hai d\u1ea1ng l\u00e0 d\u00e0i h\u1ea1n v\u00e0 ng\u1eafn h\u1ea1n. \u0110i\u1ec3m kh\u00e1c bi\u1ec7t gi\u1eefa s\u1ea3n ph\u1ea9m c\u00f3 xu h\u01b0\u1edbng ng\u1eafn h\u1ea1n v\u00e0 s\u1ea3n ph\u1ea9m c\u00f3 xu h\u01b0\u1edbng d\u00e0i h\u1ea1n ch\u00ednh l\u00e0 \u0111\u1ed9 l\u1eb7p l\u1ea1i t\u1ea7n su\u1ea5t s\u1eed d\u1ee5ng s\u1ea3n ph\u1ea9m.<\/strong><\/p>\n

Tham chi\u1ebfu y\u1ebfu t\u1ed1 tr\u00ean v\u00e0o s\u1ea3n ph\u1ea9m m\u00ec cay 7 c\u1ea5p \u0111\u1ed9 th\u00ec r\u00f5 r\u00e0ng s\u1ea3n ph\u1ea9m n\u00e0y ng\u01b0\u1eddi d\u00f9ng ch\u1ec9 s\u1eed d\u1ee5ng m\u1ed9t l\u1ea7n cho bi\u1ebft v\u00ec t\u00ednh l\u1ea1 c\u1ee7a s\u1ea3n ph\u1ea9m. Kh\u1ea3 n\u0103ng l\u1eb7p l\u1ea1i h\u00e0nh vi ti\u00eau d\u00f9ng l\u00e0 g\u1ea7n nh\u01b0 kh\u00f4ng c\u00f3.<\/p>\n

\u201cKhi v\u00e0o trend<\/i>, t\u00ednh l\u1ea1, \u0111\u1ed9c \u0111\u00e1o ph\u00e1t huy t\u1ed1i \u0111a t\u00e1c d\u1ee5ng th\u00ec kh\u00e1ch h\u00e0ng \u0111\u1ebfn \u0103n th\u1eed r\u1ea5t \u0111\u00f4ng, tuy nhi\u00ean b\u1edfi kh\u00f4ng l\u1eb7p l\u1ea1i h\u00e0nh vi ti\u00eau d\u00f9ng s\u1ea3n ph\u1ea9m n\u00ean m\u00f4 h\u00ecnh n\u00e0y suy y\u1ebfu r\u1ea5t nhanh\u201d, \u00f4ng T\u00f9ng k\u1ebft lu\u1eadn.<\/p>\n

C\u0169ng theo \u00f4ng, m\u00f4 h\u00ecnh kinh doanh s\u1ea3n ph\u1ea9m theo tr\u00e0o l\u01b0u gi\u1ed1ng m\u00ec cay 7 c\u1ea5p \u0111\u1ed9 th\u01b0\u1eddng thu h\u00fat nhi\u1ec1u c\u00e1 nh\u00e2n tham gia v\u00ec c\u00f3 nh\u1eefng l\u1ee3i th\u1ebf ban \u0111\u1ea7u nh\u1ea5t \u0111\u1ecbnh. N\u1ebfu b\u1eaft \u0111\u00fang s\u00f3ng \u0111ang l\u00ean c\u1ee7a trend<\/i> th\u00ec l\u01b0\u1ee3ng kh\u00e1ch r\u1ea5t \u0111\u00f4ng, nhu c\u1ea7u r\u1ea5t l\u1edbn v\u00e0 d\u00f2ng ti\u1ec1n thu v\u1ec1 r\u1ea5t t\u1ed1t. C\u00e1c s\u1ea3n ph\u1ea9m theo trend<\/i> th\u01b0\u1eddng kh\u00e1 d\u1ec5 l\u00e0m n\u00ean h\u1ecdc h\u1ecfi l\u00e0m theo kh\u00f4ng qu\u00e1 kh\u00f3 kh\u0103n.<\/p>\n

Tuy nhi\u00ean, \u0111i k\u00e8m thu\u1eadn l\u1ee3i c\u0169ng c\u00f3 kh\u00e1 nhi\u1ec1u th\u00e1ch th\u1ee9c v\u00ec n\u1ebfu l\u00e0 ng\u01b0\u1eddi \u0111i tr\u01b0\u1edbc th\u00ec kh\u00f4ng sao, nh\u01b0ng n\u1ebfu \u0111i sau, g\u1ea7n nh\u01b0 t\u1ea5t c\u1ea3 c\u00e1c \u201cch\u1ea5t m\u1ea7u m\u1ee1\u201d \u0111\u00e3 b\u1ecb h\u00fat h\u1ebft, kh\u1ea3 n\u0103ng r\u1ee7i ro cao h\u01a1n. Ngo\u00e0i ra s\u1ea3n ph\u1ea9m d\u1ec5 l\u00e0m v\u00e0 m\u00f4 h\u00ecnh d\u1ec5 copy n\u00ean r\u1ea5t nhi\u1ec1u ng\u01b0\u1eddi c\u00f3 th\u1ec3 m\u1edf ra li\u00ean t\u1ee5c v\u00e0 m\u1eadt \u0111\u1ed9 c\u1ea1nh tranh s\u1ebd t\u0103ng l\u00ean r\u1ea5t nhanh.<\/p>\n

V\u1edbi nh\u1eefng m\u00f4 h\u00ecnh \u0111\u00e3 r\u00f3t v\u1ed1n qu\u00e1 nhi\u1ec1u, d\u00f9 l\u01b0\u1ee3ng kh\u00e1ch ban \u0111\u1ea7u c\u00f3 th\u1ec3 r\u1ea5t t\u1ed1t nh\u01b0ng khi tr\u00e0o l\u01b0u l\u1ee5i t\u00e0n, hi\u1ec7u qu\u1ea3 kinh doanh k\u00e9m \u0111i do d\u00f2ng ti\u1ec1n ch\u01b0a \u0111\u1ee7 kh\u1ea5u hao \u0111\u1ea7u t\u01b0 ban \u0111\u1ea7u, k\u1ebft qu\u1ea3 l\u00e0 r\u01a1i v\u00e0o t\u00ecnh tr\u1ea1ng thua l\u1ed7, \u0111\u00f3ng c\u1eeda.<\/p>\n

\u201cS\u1ea3n ph\u1ea9m theo tr\u00e0o l\u01b0u \u0111\u00f2i h\u1ecfi ng\u01b0\u1eddi tham gia \u0111\u1ea7u t\u01b0 ph\u1ea3i c\u00f3 \u0111\u1ed9 nh\u1ea1y c\u1ea3m kinh doanh t\u1ed1t, c\u00f3 ki\u1ebfn th\u1ee9c \u0111\u1ec3 bi\u1ebft \u0111\u01b0\u1ee3c \u0111\u00f3 l\u00e0 s\u1ea3n ph\u1ea9m trend <\/i>ng\u1eafn h\u1ea1n hay d\u00e0i h\u1ea1n t\u1eeb \u0111\u00f3 \u0111i\u1ec1u ch\u1ec9nh b\u00e0i to\u00e1n \u0111\u1ea7u t\u01b0 sao cho an to\u00e0n v\u00e0 hi\u1ec7u qu\u1ea3.<\/strong> N\u1ebfu kh\u00f4ng th\u1ea5t b\u1ea1i l\u00e0 \u0111i\u1ec1u kh\u00f4ng tr\u00e1nh kh\u1ecfi\u201d.<\/p>\n

Tr\u01b0\u1edbc m\u00f4 h\u00ecnh m\u00ec cay 7 c\u1ea5p \u0111\u1ed9, th\u1ecb tr\u01b0\u1eddng Vi\u1ec7t Nam c\u0169ng \u0111\u00f3n nh\u1eadn nhi\u1ec1u m\u00f3n \u0103n theo xu h\u01b0\u1edbng nh\u01b0 nh\u01b0 tr\u00e0 chanh, s\u1eefa chua m\u00edt, khoai t\u00e2y l\u1ed1c xo\u00e1y,\u2026 C\u00e1c s\u1ea3n ph\u1ea9m n\u00e0y \u0111\u1ec1u \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng nhi\u1ec1u l\u1ea7n, tr\u1edf th\u00e0nh m\u00f3n \u0103n b\u00ecnh th\u01b0\u1eddng v\u00e0 th\u1eadm ch\u00ed l\u00e0 m\u1ed9t ph\u1ea7n th\u00f3i quen c\u1ee7a nhi\u1ec1u kh\u00e1ch h\u00e0ng tu\u1ed5i teen. M\u1ed9t s\u1ed1 m\u00f3n \u0103n kh\u00e1c nh\u01b0 pizza, g\u00e0 r\u00e1n, l\u1ea9u b\u0103ng chuy\u1ec1n\u2026c\u0169ng v\u01b0\u1ee3t ra kh\u1ecfi xu h\u01b0\u1edbng ng\u1eafn h\u1ea1n \u0111\u1ec3 ti\u1ebfp t\u1ee5c t\u1ed3n t\u1ea1i \u0111\u1ebfn ng\u00e0y h\u00f4m nay.<\/p>\n

N\u00f3i th\u1ebf \u0111\u1ec3 th\u1ea5y \u0111\u1ea7u t\u01b0 v\u00e0o s\u1ea3n ph\u1ea9m theo tr\u00e0o l\u01b0u kh\u00f4ng c\u00f3 g\u00ec x\u1ea5u v\u00e0 c\u0169ng kh\u00f4ng ph\u1ea3i ho\u00e0n to\u00e0n th\u1ea5t b\u1ea1i. Quan tr\u1ecdng l\u00e0 m\u1ed7i c\u00e1 nh\u00e2n, tr\u01b0\u1edbc khi quy\u1ebft \u0111\u1ecbnh \u0111\u1ea7u t\u01b0, n\u00ean t\u00ecm hi\u1ec3u k\u1ef9 v\u1ec1 m\u00f4 h\u00ecnh kinh doanh, chu\u1ea9n b\u1ecb t\u1ed1t t\u00e0i ch\u00ednh v\u00e0 trang b\u1ecb cho m\u00ecnh ki\u1ebfn th\u1ee9c \u0111\u1ea7y \u0111\u1ee7 v\u1ec1 ng\u00e0nh F&B \u0111\u1ec3 tr\u00e1nh nh\u1eefng sai l\u1ea7m kh\u00f4ng \u0111\u00e1ng c\u00f3.<\/p>\n

\u201c\u0110\u1ea7u t\u01b0 v\u00e0o s\u1ea3n ph\u1ea9m tr\u00e0o l\u01b0u l\u00e0 \u0111i\u1ec1u h\u1ebft s\u1ee9c b\u00ecnh th\u01b0\u1eddng, nguy c\u01a1, r\u1ee7i ro hay l\u1ee3i nhu\u1eadn th\u1ef1c ra n\u1eb1m \u1edf ph\u00eda ng\u01b0\u1eddi quy\u1ebft \u0111\u1ecbnh tham gia cu\u1ed9c ch\u01a1i h\u01a1n l\u00e0 n\u1eb1m \u1edf m\u00f4 h\u00ecnh s\u1ea3n ph\u1ea9m \u0103n theo tr\u00e0o l\u01b0u\u201d, \u00f4ng T\u00f9ng k\u1ebft lu\u1eadn.<\/p>\n

H\u1ed3ng Lam<\/strong><\/p>\n

Theo Tr\u00ed Th\u1ee9c Tr\u1ebb<\/p>\n

\u00a0<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

Kinh doanh theo tr\u00e0o l\u01b0u kh\u00f4ng x\u1ea5u, v\u1ea5n \u0111\u1ec1 l\u00e0 ng\u01b0\u1eddi kinh doanh ph\u1ea3i c\u00f3 ki\u1ebfn th\u1ee9c v\u00e0 \u0111\u1ed9 nh\u1ea1y c\u1ea3m \u0111\u1ec3 \u0111i\u1ec1u ch\u1ec9nh m\u00f4 h\u00ecnh \u0111\u1ea7u t\u01b0 theo h\u01b0\u1edbng an to\u00e0n, hi\u1ec7u qu\u1ea3 khi tr\u00e0o l\u01b0u \u0111\u00e3 thay \u0111\u1ed5i. V\u1eabn c\u00f3 ng\u01b0\u1eddi th\u00e0nh c\u00f4ng khi h\u00fap \u0111\u01b0\u1ee3c v\u00e1ng m\u1ee1. Nh\u01b0ng nh\u1eefng ai kh\u00f4ng t\u00ednh …<\/p>\n","protected":false},"author":4,"featured_media":7043,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[46,64],"tags":[],"class_list":["post-7042","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ban-le","category-kinh-nghiem-ban-le"],"yoast_head":"\nB\u00e0i h\u1ecdc t\u1eeb tr\u00e0o l\u01b0u b\u00e1n m\u00ec cay 7 c\u1ea5p \u0111\u1ed9: L\u00e0m sao \u0111\u1ec3 h\u00fap v\u00e1ng m\u1ee1 b\u00e9o v\u00e0 tr\u00e1nh \u0111\u01b0\u1ee3c k\u1ebft c\u1ee5c b\u1ecfng r\u00e1t d\u1ea1 d\u00e0y? - Th\u1ecb Tr\u01b0\u1eddng S\u1ec9 Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/thitruongsi.com\/kinh-nghiem\/bai-hoc-tu-trao-luu-ban-mi-cay-7-cap-lam-sao-de-hup-vang-mo-beo-va-tranh-duoc-ket-cuc-bong-rat-da-day\/\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"B\u00e0i h\u1ecdc t\u1eeb tr\u00e0o l\u01b0u b\u00e1n m\u00ec cay 7 c\u1ea5p \u0111\u1ed9: L\u00e0m sao \u0111\u1ec3 h\u00fap v\u00e1ng m\u1ee1 b\u00e9o v\u00e0 tr\u00e1nh \u0111\u01b0\u1ee3c k\u1ebft c\u1ee5c b\u1ecfng r\u00e1t d\u1ea1 d\u00e0y? - Th\u1ecb Tr\u01b0\u1eddng S\u1ec9 Blog\" \/>\n<meta property=\"og:description\" content=\"Kinh doanh theo tr\u00e0o l\u01b0u kh\u00f4ng x\u1ea5u, v\u1ea5n \u0111\u1ec1 l\u00e0 ng\u01b0\u1eddi kinh doanh ph\u1ea3i c\u00f3 ki\u1ebfn th\u1ee9c v\u00e0 \u0111\u1ed9 nh\u1ea1y c\u1ea3m \u0111\u1ec3 \u0111i\u1ec1u ch\u1ec9nh m\u00f4 h\u00ecnh \u0111\u1ea7u t\u01b0 theo h\u01b0\u1edbng an to\u00e0n, hi\u1ec7u qu\u1ea3 khi tr\u00e0o l\u01b0u \u0111\u00e3 thay \u0111\u1ed5i. 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