{"id":9528,"date":"2017-07-12T14:14:29","date_gmt":"2017-07-12T07:14:29","guid":{"rendered":"https:\/\/thitruongsi.com\/kinh-nghiem\/?p=9528"},"modified":"2017-07-12T15:55:00","modified_gmt":"2017-07-12T08:55:00","slug":"phuong-phap-diem-can-bang-trong-quan-tri-doanh-nghiep","status":"publish","type":"post","link":"https:\/\/thitruongsi.com\/kinh-nghiem\/phuong-phap-diem-can-bang-trong-quan-tri-doanh-nghiep\/","title":{"rendered":"Ph\u01b0\u01a1ng ph\u00e1p th\u1ebb \u0111i\u1ec3m c\u00e2n b\u1eb1ng trong qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p"},"content":{"rendered":"

Th\u1ebb \u0111i\u1ec3m c\u00e2n b\u1eb1ng l\u00e0 m\u1ed9t trong nh\u1eefng ph\u01b0\u01a1ng ph\u00e1p qu\u1ea3n tr\u1ecb hi\u1ec7n \u0111\u1ea1i v\u00e0 l\u00e0 c\u00f4ng c\u1ee5 \u0111\u01b0\u1ee3c v\u1eadn d\u1ee5ng nhi\u1ec1u trong c\u00e1c t\u1ed5 ch\u1ee9c khi x\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c ho\u1ea1t \u0111\u1ed9ng trong th\u1eddi \u0111\u1ea1i c\u00f4ng ngh\u1ec7 th\u00f4ng tin b\u00f9ng n\u1ed5. Tr\u00ean c\u01a1 s\u1edf t\u1ed5ng h\u1ee3p c\u00e1c ngu\u1ed3n t\u00e0i li\u1ec7u kh\u00e1c nhau, b\u00e0i vi\u1ebft tr\u00ecnh b\u00e0y kh\u00e1i qu\u00e1t c\u00e1c \u0111\u1eb7c \u0111i\u1ec3m ch\u00ednh c\u1ee7a th\u1ebb \u0111i\u1ec3m c\u00e2n b\u1eb1ng nh\u01b0 vai tr\u00f2, n\u1ed9i dung v\u00e0 quy tr\u00ecnh thi\u1ebft k\u1ebf th\u1ebb \u0111i\u1ec3m c\u00e2n b\u1eb1ng trong m\u1ed9t t\u1ed5 ch\u1ee9c nh\u1eb1m m\u1ee5c \u0111\u00edch cung c\u1ea5p th\u00eam ki\u1ebfn th\u1ee9c v\u00e0 ph\u01b0\u01a1ng ph\u00e1p \u0111\u1ec3 c\u00e1c nh\u00e0 qu\u1ea3n tr\u1ecb v\u00e0 nh\u00e2n vi\u00ean trong t\u1ed5 ch\u1ee9c v\u1eadn d\u1ee5ng v\u00e0o x\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c v\u00e0 qu\u1ea3n tr\u1ecb ho\u1ea1t \u0111\u1ed9ng c\u1ee7a t\u1ed5 ch\u1ee9c m\u00ecnh.<\/strong><\/p>\n

\u1ee8ng d\u1ee5ng th\u1ebb \u0111i\u1ec3m c\u00e2n b\u1eb1ng trong th\u1ef1c ti\u1ec5n<\/b><\/p>\n

Th\u1ebb \u0111i\u1ec3m c\u00e2n b\u1eb1ng (BSC) l\u00e0 m\u1ed9t h\u1ec7 th\u1ed1ng qu\u1ea3n l\u00fd gi\u00fap cho nh\u00e0 qu\u1ea3n tr\u1ecb c\u0169ng nh\u01b0 to\u00e0n b\u1ed9 nh\u00e2n vi\u00ean trong t\u1ed5 ch\u1ee9c x\u00e1c \u0111\u1ecbnh r\u00f5 t\u1ea7m nh\u00ecn, chi\u1ebfn l\u01b0\u1ee3c c\u1ee7a t\u1ed5 ch\u1ee9c m\u00ecnh v\u00e0 chuy\u1ec3n ch\u00fang th\u00e0nh h\u00e0nh \u0111\u1ed9ng. BSC cung c\u1ea5p c\u00e1c th\u00f4ng tin ph\u1ea3n h\u1ed3i v\u1ec1 c\u00e1c qu\u00e1 tr\u00ecnh ho\u1ea1t \u0111\u1ed9ng trong n\u1ed9i b\u1ed9 c\u0169ng nh\u01b0 c\u00e1c k\u1ebft qu\u1ea3 \u0111\u1ea1t \u0111\u01b0\u1ee3c, t\u1eeb \u0111\u00f3 gi\u00fap to\u00e0n b\u1ed9 nh\u00e2n vi\u00ean trong t\u1ed5 ch\u1ee9c c\u00f3 nh\u1eefng c\u1ea3i ti\u1ebfn li\u00ean t\u1ee5c nh\u1eb1m \u0111\u1ea1t \u0111\u01b0\u1ee3c k\u1ebft qu\u1ea3 nh\u01b0 mong mu\u1ed1n. BSC ra \u0111\u1eddi n\u0103m 1992 do Robert Kaplan, m\u1ed9t gi\u00e1o s\u01b0 v\u1ec1 k\u1ebf to\u00e1n qu\u1ea3n tr\u1ecb c\u1ee7a Tr\u01b0\u1eddng Kinh doanh Harvard v\u00e0 David Norton, m\u1ed9t chuy\u00ean vi\u00ean v\u1ec1 c\u00f4ng ngh\u1ec7 th\u00f4ng tin \u0111\u01b0a ra \u0111\u1ec3 l\u1eadp chi\u1ebfn l\u01b0\u1ee3c. M\u00f4 h\u00ecnh n\u00e0y \u0111\u01b0\u1ee3c T\u1ea1p ch\u00ed Havard Business Review \u0111\u00e1nh gi\u00e1 l\u00e0 m\u1ed9t trong 75 \u00fd t\u01b0\u1edfng c\u00f3 \u1ea3nh h\u01b0\u1edfng nh\u1ea5t th\u1ebf k\u1ef7 XX (Paul N. Riven, 2006).<\/p>\n

Sau khi ra \u0111\u1eddi v\u00e0i n\u0103m, BSC \u0111\u00e3 \u0111\u01b0\u1ee3c h\u01a1n m\u1ed9t n\u1eeda c\u00e1c t\u1ed5 ch\u1ee9c trong danh s\u00e1ch Fortune 1000 v\u1eadn d\u1ee5ng v\u00e0 c\u00f4ng nh\u1eadn t\u00ednh hi\u1ec7u qu\u1ea3 (Paul N. Riven, 2006) v\u00e0 t\u00ednh \u0111\u1ebfn cu\u1ed1i n\u0103m 2015, \u0111\u00e3 c\u00f3 h\u01a1n 80% c\u00e1c t\u1ed5 ch\u1ee9c trong Fortune 500 tr\u00ean th\u1ebf gi\u1edbi, trong \u0111\u00f3 c\u00f3 nhi\u1ec1u doanh nghi\u1ec7p nh\u1ecf v\u00e0 v\u1eeba (DNNVV), \u00e1p d\u1ee5ng th\u00e0nh c\u00f4ng BSC (Doanh nh\u00e2n Saigon, 27\/10\/2016).<\/p>\n

M\u1eb7c d\u00f9 c\u00f3 nhi\u1ec1u m\u00f4 h\u00ecnh v\u00e0 ph\u01b0\u01a1ng ph\u00e1p x\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c, nh\u01b0ng ng\u00e0y nay BSC \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng nhi\u1ec1u nh\u1edd \u01b0u \u0111i\u1ec3m n\u1ed5i b\u1eadt l\u00e0 chuy\u1ec3n \u0111\u1ed5i t\u1ea7m nh\u00ecn chi\u1ebfn l\u01b0\u1ee3c c\u1ee7a t\u1ed5 ch\u1ee9c th\u00e0nh nh\u1eefng m\u1ee5c ti\u00eau h\u00e0nh \u0111\u1ed9ng c\u1ee5 th\u1ec3 cho t\u1eebng b\u1ed9 ph\u1eadn v\u00e0 nh\u00e2n vi\u00ean n\u00ean n\u00f3 gi\u00fap cho c\u00e1c t\u1ed5 ch\u1ee9c \u0111\u1ea1t hi\u1ec7u qu\u1ea3 cao trong vi\u1ec7c th\u1ef1c thi chi\u1ebfn l\u01b0\u1ee3c. Th\u1eadm ch\u00ed, BSC \u0111\u00e3 ph\u1ed5 bi\u1ebfn \u0111\u1ebfn m\u1ee9c c\u00e1c chuy\u00ean gia kh\u1eb3ng \u0111\u1ecbnh: \u201cN\u00f3i \u0111\u1ebfn qu\u1ea3n tr\u1ecb chi\u1ebfn l\u01b0\u1ee3c ph\u1ea3i k\u1ec3 \u0111\u1ebfn BSC\u201d.<\/p>\n

B\u1eb1ng c\u00e1ch x\u00e1c \u0111\u1ecbnh c\u00e1c th\u01b0\u1edbc \u0111o v\u00e0 ch\u1ec9 ti\u00eau, BSC chuy\u1ec3n chi\u1ebfn l\u01b0\u1ee3c v\u00e0 t\u1ea7m nh\u00ecn th\u00e0nh m\u1ed9t lo\u1ea1t c\u00e1c ph\u00e9p \u0111o c\u00f3 li\u00ean k\u1ebft ch\u1eb7t ch\u1ebd v\u1edbi nhau, qua \u0111\u00f3, ho\u1ea1t \u0111\u1ed9ng c\u1ee7a nh\u00e2n vi\u00ean s\u1ebd lu\u00f4n \u0111i \u0111\u00fang h\u01b0\u1edbng. Kh\u00f4ng nh\u1eefng th\u1ebf, trong m\u00f4 h\u00ecnh n\u00e0y, c\u00e1c k\u1ebft qu\u1ea3 c\u1ee7a th\u1ebb \u0111i\u1ec3m tr\u1edf th\u00e0nh y\u1ebfu t\u1ed1 \u0111\u1ea7u v\u00e0o cho vi\u1ec7c xem x\u00e9t, \u0111\u1eb7t v\u1ea5n \u0111\u1ec1 v\u00e0 nghi\u00ean c\u1ee9u v\u1ec1 chi\u1ebfn l\u01b0\u1ee3c. Nh\u01b0 v\u1eady, c\u00e1c nh\u00e0 qu\u1ea3n tr\u1ecb s\u1ebd \u0111\u01b0\u1ee3c cung c\u1ea5p nhi\u1ec1u th\u00f4ng tin h\u01a1n, cho th\u1ea5y hi\u1ec7u qu\u1ea3 th\u1ef1c thi chi\u1ebfn l\u01b0\u1ee3c t\u1edbi \u0111\u00e2u, m\u1ee5c ti\u00eau c\u00f3 \u0111\u1ea1t \u0111\u01b0\u1ee3c hay kh\u00f4ng.<\/p>\n

Th\u1eadm ch\u00ed, khi c\u00f3 b\u1ea5t c\u1ee9 bi\u1ebfn \u0111\u1ed9ng g\u00ec, c\u00e1c nh\u00e0 qu\u1ea3n tr\u1ecb c\u0169ng nh\u01b0 m\u1ecdi nh\u00e2n vi\u00ean \u0111\u1ec1u c\u00f3 th\u1ec3 ph\u00e1t hi\u1ec7n ra v\u00e0 nh\u1eadn bi\u1ebft \u1ea3nh h\u01b0\u1edfng c\u1ee7a n\u00f3 \u0111\u1ec3 t\u00ecm c\u00e1ch kh\u1eafc ph\u1ee5c\u2026 T\u1ea5t c\u1ea3 c\u00e1c chi ph\u00ed v\u00e0 ngu\u1ed3n l\u1ef1c c\u1ea7n thi\u1ebft cho t\u1eebng ho\u1ea1t \u0111\u1ed9ng c\u0169ng nh\u01b0 hi\u1ec7u qu\u1ea3 \u0111\u1ea1t \u0111\u01b0\u1ee3c c\u1ee7a t\u1eebng m\u1ee5c ti\u00eau c\u1ee5 th\u1ec3 \u0111\u1ec1u \u0111\u01b0\u1ee3c tr\u00ecnh b\u00e0y r\u00f5 r\u00e0ng tr\u01b0\u1edbc khi h\u00e0nh \u0111\u1ed9ng. V\u00ec v\u1eady, m\u1ecdi ho\u1ea1t \u0111\u1ed9ng trong t\u1ed5 ch\u1ee9c \u0111\u1ec1u \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n su\u00f4n s\u1ebb, d\u1eabn \u0111\u1ebfn vi\u1ec7c nhanh ch\u00f3ng \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau.<\/p>\n

T\u1ea1i Vi\u1ec7t Nam, BSC m\u1edbi \u0111\u01b0\u1ee3c ti\u1ebfp c\u1eadn trong v\u00f2ng m\u1ed9t th\u1eadp k\u1ef7 g\u1ea7n \u0111\u00e2y, th\u1eadm ch\u00ed BSC ch\u1ec9 m\u1edbi \u0111\u01b0\u1ee3c gi\u1edbi khoa h\u1ecdc ti\u1ebfp c\u1eadn d\u01b0\u1edbi g\u00f3c \u0111\u1ed9 l\u00fd thuy\u1ebft, ch\u01b0a \u0111\u01b0\u1ee3c v\u1eadn d\u1ee5ng nhi\u1ec1u v\u00e0o th\u1ef1c ti\u1ec5n. T\u1ea1i h\u1ed9i th\u1ea3o qu\u1ed1c t\u1ebf \u201cHo\u1ea1ch \u0111\u1ecbnh v\u00e0 tri\u1ec3n khai chi\u1ebfn l\u01b0\u1ee3c theo Balanced Scorecard\u201d ng\u00e0y 24\/10\/2015 t\u1ea1i TP. H\u1ed3 Ch\u00ed Minh do Balanced Scorecard Institute Hoa K\u1ef3 (BSI) t\u1ed5 ch\u1ee9c, c\u00e1c chuy\u00ean gia \u0111\u00e3 nh\u1eadn \u0111\u1ecbnh c\u00f3 nhi\u1ec1u l\u00fd do khi\u1ebfn DN, \u0111\u1eb7c bi\u1ec7t l\u00e0 DNNVV c\u1ee7a Vi\u1ec7t Nam, th\u1ea5t b\u1ea1i trong vi\u1ec7c \u1ee9ng d\u1ee5ng c\u00f4ng c\u1ee5 qu\u1ea3n tr\u1ecb chi\u1ebfn l\u01b0\u1ee3c \u0111a n\u0103ng n\u00e0yd\u1eabn \u0111\u1ebfn vi\u1ec7c e ng\u1ea1i v\u1eadn d\u1ee5ng BSC nh\u01b0 thi\u1ebfu c\u00f4ng c\u1ee5 \u0111o l\u01b0\u1eddng v\u00e0 ph\u00e2n t\u00edch \u0111\u1ec3 chuy\u1ec3n d\u1eef li\u1ec7u th\u00f4 th\u00e0nh b\u00e1o c\u00e1o tr\u1ef1c quan, c\u00e1c nh\u00e0 qu\u1ea3n tr\u1ecb ch\u1ec9 ch\u00fa \u00fd \u0111\u1ebfn k\u1ebft qu\u1ea3 kinh doanh, ch\u1ec9 ch\u1ea1y theo tr\u00e0o l\u01b0u m\u00e0 ch\u01b0a th\u1ef1c s\u1ef1 hi\u1ec3u r\u00f5 v\u1ec1 BSC, ch\u1ec9 \u0111i\u1ec1u h\u00e0nh t\u1ed5 ch\u1ee9c theo kinh nghi\u1ec7m v\u00e0 tr\u1ef1c gi\u00e1c ch\u1ee9 kh\u00f4ng theo khoa h\u1ecdc…<\/p>\n

N\u1ed9i dung c\u1ee7a th\u1ebb \u0111i\u1ec3m c\u00e2n b\u1eb1ng<\/b><\/p>\n

BSC s\u1eed d\u1ee5ng 4 th\u1ebb \u0111i\u1ec3m m\u00f4 t\u1ea3 c\u00e1c vi\u1ec5n c\u1ea3nh v\u1ec1: T\u00e0i ch\u00ednh; Quy tr\u00ecnh n\u1ed9i b\u1ed9; H\u1ecdc t\u1eadp v\u00e0 ph\u00e1t tri\u1ec3n; Kh\u00e1ch h\u00e0ng \u0111\u1ec3 \u0111\u00e1nh gi\u00e1 hi\u1ec7u qu\u1ea3 ho\u1ea1t \u0111\u1ed9ng c\u1ee7a m\u1ed9t t\u1ed5 ch\u1ee9c. N\u1ed9i dung m\u1ed7i th\u1ebb \u0111i\u1ec3m ph\u1ea3i th\u1ec3 hi\u1ec7n \u0111\u01b0\u1ee3c b\u1ed1n y\u00eau c\u1ea7u v\u1ec1 M\u1ee5c ti\u00eau th\u1ef1c hi\u1ec7n, Th\u01b0\u1edbc \u0111o k\u1ebft qu\u1ea3, Ch\u1ec9 ti\u00eau \u0111o l\u01b0\u1eddng v\u00e0 S\u00e1ng ki\u1ebfn th\u1ef1c hi\u1ec7n. \u00dd ngh\u0129a c\u00e2n b\u1eb1ng c\u1ee7a m\u00f4 h\u00ecnh th\u1ec3 hi\u1ec7n \u1edf ch\u1ed7 c\u00e1c m\u1ee5c ti\u00eau ng\u1eafn h\u1ea1n ph\u00f9 h\u1ee3p v\u1edbi m\u1ee5c ti\u00eau d\u00e0i h\u1ea1n; C\u00e1c th\u01b0\u1edbc \u0111o t\u00e0i ch\u00ednh c\u00e2n \u0111\u1ed1i v\u1edbi th\u01b0\u1edbc \u0111o phi t\u00e0i ch\u00ednh; C\u00e1c ch\u1ec9 ti\u00eau ph\u1ea3n \u00e1nh k\u1ebft qu\u1ea3 c\u00e2n \u0111\u1ed1i v\u1edbi c\u00e1c ch\u1ec9 ti\u00eau th\u00fac \u0111\u1ea9y th\u1ef1c hi\u1ec7n c\u00f4ng vi\u1ec7c, c\u00e1c ho\u1ea1t \u0111\u1ed9ng h\u01b0\u1edbng ra x\u00e3 h\u1ed9i c\u00e2n \u0111\u1ed1i v\u1edbi ho\u1ea1t \u0111\u1ed9ng h\u01b0\u1edbng v\u00e0o n\u1ed9i b\u1ed9.<\/p>\n

– Vi\u1ec5n c\u1ea3nh T\u00e0i ch\u00ednh: T\u00e0i ch\u00ednh chi\u1ebfm vai tr\u00f2 c\u1ef1c k\u1ef3 quan tr\u1ecdng khi ph\u1ea3n \u00e1nh hi\u1ec7u qu\u1ea3 ho\u1ea1t \u0111\u1ed9ng c\u1ee7a m\u1ed7i t\u1ed5 ch\u1ee9c. Tuy nhi\u00ean, vi\u1ec7c ph\u00e2n t\u00edch t\u00e0i ch\u00ednh theo c\u00e1c ph\u01b0\u01a1ng ph\u00e1p ph\u00e2n t\u00edch t\u00e0i ch\u00ednh th\u00f4ng th\u01b0\u1eddng ch\u1ec9 ph\u1ea3n \u00e1nh k\u1ebft qu\u1ea3 trong qu\u00e1 kh\u1ee9 m\u00e0 kh\u00f4ng \u0111\u01b0a ra \u0111\u01b0\u1ee3c vi\u1ec5n c\u1ea3nh v\u00e0 h\u00e0nh \u0111\u1ed9ng trong t\u01b0\u01a1ng lai.<\/p>\n

V\u00ec v\u1eady, BSC \u0111\u01b0a ra vi\u1ec5n c\u1ea3nh t\u00e0i ch\u00ednh th\u00f4ng qua vi\u1ec7c k\u1ebft h\u1ee3p t\u1eebng m\u1ee5c ti\u00eau v\u1edbi k\u1ebft qu\u1ea3 \u0111\u00e3 \u0111\u1ea1t \u0111\u01b0\u1ee3c c\u0169ng nh\u01b0 k\u1ebft qu\u1ea3 mong mu\u1ed1n \u0111\u1ea1t \u0111\u01b0\u1ee3c. \u0110\u1eb7c bi\u1ec7t, c\u00e1c m\u1ee5c ti\u00eau v\u00e0 k\u1ebft qu\u1ea3 t\u00e0i ch\u00ednh ph\u1ea3i \u0111\u01b0\u1ee3c \u0111o l\u01b0\u1eddng b\u1eb1ng c\u00e1c th\u01b0\u1edbc \u0111o v\u1edbi h\u1ec7 th\u1ed1ng c\u00e1c ch\u1ec9 ti\u00eau c\u1ee5 th\u1ec3 nh\u01b0 l\u1ee3i nhu\u1eadn, doanh thu, v\u1ed1n, d\u00f2ng ti\u1ec1n ho\u1ea1t \u0111\u1ed9ng, h\u1ec7 s\u1ed1 v\u00f2ng quay h\u00e0ng t\u1ed3n kho\u2026<\/p>\n

– Vi\u1ec5n c\u1ea3nh Kh\u00e1ch h\u00e0ng: Kh\u00e1ch h\u00e0ng lu\u00f4n c\u00f3 t\u1ea7m quan tr\u1ecdng \u0111\u1eb7c bi\u1ec7t \u0111\u1ed1i v\u1edbi c\u00e1c t\u1ed5 ch\u1ee9c, do \u0111\u00f3 vi\u1ec7c \u0111\u00e1p \u1ee9ng nhu c\u1ea7u c\u1ee7a h\u1ecd l\u00e0 v\u1ea5n \u0111\u1ec1 lu\u00f4n \u0111\u01b0\u1ee3c c\u00e1c nh\u00e0 qu\u1ea3n tr\u1ecb l\u01b0u t\u00e2m. C\u00e1c th\u01b0\u1edbc \u0111o v\u00e0 ch\u1ec9 ti\u00eau c\u1ee5 th\u1ec3 ph\u1ea3n \u00e1nh vi\u1ec5n c\u1ea3nh n\u00e0y c\u1ea7n ch\u00fa tr\u1ecdng \u0111\u1ebfn m\u1ee9c \u0111\u1ed9 h\u00e0i l\u00f2ng c\u1ee7a kh\u00e1ch h\u00e0ng, gi\u1eef ch\u00e2n kh\u00e1ch h\u00e0ng, thu h\u00fat kh\u00e1ch h\u00e0ng m\u1edbi, kh\u1ea3 n\u0103ng kh\u1ea3o s\u00e1t kh\u00e1ch h\u00e0ng, l\u1ee3i nhu\u1eadn t\u1eeb kh\u00e1ch h\u00e0ng, t\u1ef7 tr\u1ecdng kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau, th\u1ecb ph\u1ea7n trong th\u1ecb tr\u01b0\u1eddng…<\/p>\n

V\u00ec v\u1eady, vi\u1ec7c x\u00e2y d\u1ef1ng v\u00e0 n\u00e2ng cao ch\u1ec9 s\u1ed1 h\u00e0i l\u00f2ng c\u1ee7a kh\u00e1ch h\u00e0ng l\u00e0 m\u1ed9t trong nh\u1eefng ph\u01b0\u01a1ng ph\u00e1p \u0111\u01b0\u1ee3c c\u00e1c nh\u00e0 qu\u1ea3n tr\u1ecb \u0111\u1eb7c bi\u1ec7t s\u1eed d\u1ee5ng. Tuy nhi\u00ean, khi x\u00e2y d\u1ef1ng ch\u1ec9 s\u1ed1 n\u00e0y n\u00ean ph\u00e2n lo\u1ea1i kh\u00e1ch h\u00e0ng theo c\u00e1c nh\u00f3m \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1c nhau v\u00e0 quy tr\u00ecnh ph\u1ee5c v\u1ee5 cho t\u1eebng nh\u00f3m th\u00ec hi\u1ec7u qu\u1ea3 ph\u1ee5c v\u1ee5 s\u1ebd \u0111\u01b0\u1ee3c n\u00e2ng cao h\u01a1n, qua \u0111\u00f3 ch\u1ec9 s\u1ed1 n\u00e0y s\u1ebd \u0111\u01b0\u1ee3c n\u00e2ng cao.<\/p>\n

– Vi\u1ec5n c\u1ea3nh Quy tr\u00ecnh n\u1ed9i b\u1ed9: Quy tr\u00ecnh ho\u1ea1t \u0111\u1ed9ng trong n\u1ed9i b\u1ed9 l\u00e0 y\u1ebfu t\u1ed1 r\u1ea5t quan tr\u1ecdng \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn m\u1ecdi h\u00e0nh \u0111\u1ed9ng c\u1ee7a t\u1ed5 ch\u1ee9c c\u0169ng nh\u01b0 h\u00e0nh vi c\u1ee7a m\u1ed7i c\u00e1 nh\u00e2n trong t\u1ed5 ch\u1ee9c, t\u1eeb \u0111\u00f3 t\u00e1c \u0111\u1ed9ng m\u1ea1nh \u0111\u1ebfn s\u1ef1 h\u00e0i l\u00f2ng c\u1ee7a kh\u00e1ch h\u00e0ng v\u00e0 hi\u1ec7u qu\u1ea3 th\u1ef1c hi\u1ec7n c\u00e1c m\u1ee5c ti\u00eau ho\u1ea1t \u0111\u1ed9ng c\u1ee7a t\u1ed5 ch\u1ee9c. N\u1ed9i dung quy tr\u00ecnh n\u1ed9i b\u1ed9 ph\u1ea3i th\u1ec3 hi\u1ec7n qua c\u00e1c th\u01b0\u1edbc \u0111o v\u00e0 ch\u1ec9 ti\u00eau \u0111o l\u01b0\u1eddng c\u1ee5 th\u1ec3 nh\u01b0 th\u1eddi gian th\u1ef1c hi\u1ec7n m\u1ed9t chu tr\u00ecnh c\u00f4ng vi\u1ec7c, th\u1eddi gian \u0111\u00e1p \u1ee9ng y\u00eau c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng, l\u01b0\u1ee3ng k\u1ef9 thu\u1eadt c\u00f4ng ngh\u1ec7 m\u1edbi \u0111\u01b0\u1ee3c \u1ee9ng d\u1ee5ng h\u01b0\u1edbng \u0111\u1ebfn kh\u00e1ch h\u00e0ng, c\u00e1ch th\u1ee9c v\u00e0 ch\u1ea5t l\u01b0\u1ee3ng th\u00f4ng tin \u0111\u1ebfn kh\u00e1ch h\u00e0ng\u2026<\/p>\n

Trong th\u1ef1c t\u1ebf, \u0111\u00e2y l\u00e0 th\u1ebb \u0111i\u1ec3m quan tr\u1ecdng v\u00ec nh\u1eefng y\u1ebfu k\u00e9m c\u1ee7a t\u1ed5 ch\u1ee9c th\u01b0\u1eddng xu\u1ea5t hi\u1ec7n trong b\u01b0\u1edbc n\u00e0y. Do v\u1eady, c\u00e1c nh\u00e0 qu\u1ea3n tr\u1ecb c\u1ea7n h\u1ebft s\u1ee9c kh\u00e1ch quan v\u00e0 c\u00f3 th\u00e1i \u0111\u1ed9 c\u1ea7u th\u1ecb, bi\u1ebft ch\u1ea5p nh\u1eadn y\u1ebfu k\u00e9m \u0111\u1ec3 c\u1ea3i ti\u1ebfn, \u0111\u1ed5i m\u1edbi.<\/p>\n

– Vi\u1ec5n c\u1ea3nh H\u1ecdc t\u1eadp v\u00e0 ph\u00e1t tri\u1ec3n: Th\u00f4ng qua c\u00e1c m\u1ee5c ti\u00eau t\u00e0i ch\u00ednh, kh\u00e1ch h\u00e0ng v\u00e0 quy tr\u00ecnh n\u1ed9i b\u1ed9, kho\u1ea3ng c\u00e1ch gi\u1eefa n\u0103ng l\u1ef1c con ng\u01b0\u1eddi, h\u1ec7 th\u1ed1ng v\u00e0 quy tr\u00ecnh t\u1ed5 ch\u1ee9c v\u1edbi m\u1ee5c ti\u00eau c\u1ea7n \u0111\u1ea1t s\u1ebd b\u1ecb b\u1ed9c l\u1ed9. \u0110\u1ec3 thu h\u1eb9p kho\u1ea3ng c\u00e1ch n\u00e0y, DN s\u1ebd ph\u1ea3i t\u00e1i \u0111\u1ea7u t\u01b0 v\u00e0o vi\u1ec7c t\u0103ng c\u01b0\u1eddng h\u1ec7 th\u1ed1ng c\u00f4ng ngh\u1ec7 th\u00f4ng tin, li\u00ean k\u1ebft c\u00e1c quy tr\u00ecnh, th\u1ee7 t\u1ee5c c\u1ee7a t\u1ed5 ch\u1ee9c, \u0111\u1eb7c bi\u1ec7t l\u00e0 n\u00e2ng cao ki\u1ebfn th\u1ee9c, k\u1ef9 n\u0103ng cho nh\u00e2n vi\u00ean. Do v\u1eady, h\u1ecdc t\u1eadp v\u00e0 ph\u00e1t tri\u1ec3n lu\u00f4n l\u00e0 ch\u00ednh s\u00e1ch quan tr\u1ecdng \u0111\u1ec3 ph\u00e1t tri\u1ec3n ngu\u1ed3n nh\u00e2n l\u1ef1c ch\u1ea5t l\u01b0\u1ee3ng cao cho m\u1ed7i t\u1ed5 ch\u1ee9c m\u00e0 c\u00e1c nh\u00e0 qu\u1ea3n tr\u1ecb ngu\u1ed3n nh\u00e2n l\u1ef1c n\u00f3i chung v\u00e0 c\u00e1c nh\u00e0 qu\u1ea3n tr\u1ecb c\u00e1c c\u1ea5p n\u00f3i ri\u00eang ph\u1ea3i lu\u00f4n \u0111\u1eb7c bi\u1ec7t l\u01b0u \u00fd \u0111\u1ebfn ho\u1ea1t \u0111\u1ed9ng n\u00e0y.<\/p>\n

Quy tr\u00ecnh x\u00e2y d\u1ef1ng th\u1ebb \u0111i\u1ec3m c\u00e2n b\u1eb1ng<\/b><\/p>\n

Vi\u1ec7c thi\u1ebft k\u1ebf v\u00e0 tri\u1ec3n khai chi\u1ebfn l\u01b0\u1ee3c theo BSC cho c\u1ea3 t\u1ed5 ch\u1ee9c kh\u00f4ng th\u1ec3 ch\u1ec9 do m\u1ed9t nh\u00e0 qu\u1ea3n tr\u1ecb c\u1ea5p cao th\u1ef1c hi\u1ec7n m\u00e0 c\u1ea7n c\u00f3 nh\u00f3m thi\u1ebft k\u1ebf. H\u01a1n n\u1eefa, BSC \u0111\u01b0a ra c\u00e1c gi\u1ea3i ph\u00e1p c\u1ee5 th\u1ec3 m\u00e0 c\u00e1c b\u1ed9 ph\u1eadn, m\u1ed7i c\u00e1 nh\u00e2n s\u1ebd th\u1ef1c hi\u1ec7n n\u00ean n\u1ebfu nh\u00e0 qu\u1ea3n tr\u1ecb thu h\u00fat \u0111\u01b0\u1ee3c c\u00e0ng nhi\u1ec1u ng\u01b0\u1eddi tham gia x\u00e2y d\u1ef1ng BSC th\u00ec c\u00e0ng c\u00f3 nhi\u1ec1u s\u00e1ng ki\u1ebfn th\u1ef1c hi\u1ec7n h\u01a1n. Quy tr\u00ecnh x\u00e2y d\u1ef1ng BSC tr\u1ea3i qua 4 b\u01b0\u1edbc sau:<\/p>\n

– X\u00e1c \u0111\u1ecbnh m\u1ee5c ti\u00eau: <\/i>Tr\u01b0\u1edbc khi l\u00ean k\u1ebf ho\u1ea1ch chi ti\u1ebft v\u00e0 l\u1eadp bi\u1ec3u \u0111\u1ed3 th\u1eddi gian cho nh\u1eefng d\u1ef1 \u0111\u1ecbnh c\u1ea7n th\u1ef1c hi\u1ec7n, nh\u00f3m BSC c\u1ea7n thi\u1ebft ph\u1ea3i r\u00e0 so\u00e1t l\u1ea1i s\u1ee9 m\u1ec7nh, t\u1ea7m nh\u00ecn, c\u00e1c gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i m\u00e0 t\u1ed5 ch\u1ee9c mong mu\u1ed1n h\u01b0\u1edbng t\u1edbi \u0111\u1ec3 t\u1eeb \u0111\u00f3 l\u1eadp n\u00ean m\u1ee5c ti\u00eau v\u00e0 chi\u1ebfn l\u01b0\u1ee3c cho t\u1ed5 ch\u1ee9c. M\u1ee5c ti\u00eau c\u1ee7a t\u1ed5 ch\u1ee9c ph\u1ea3i \u0111\u01b0\u1ee3c ph\u00e1t bi\u1ec3u theo n\u0103m ti\u00eau ch\u00ed c\u1ee7a m\u00f4 h\u00ecnh SMART l\u00e0: Specific (c\u1ee5 th\u1ec3), Measurable (\u0111o l\u01b0\u1eddng \u0111\u01b0\u1ee3c), Achievable\/Attainable (c\u00f3 t\u00ednh kh\u1ea3 thi\/ph\u00f9 h\u1ee3p v\u1edbi n\u0103ng l\u1ef1c), Relevant\/Realistic (c\u00f3 li\u00ean quan \u0111\u1ebfn t\u1ea7m nh\u00ecn chung\/c\u00f3 t\u00ednh th\u1ef1c t\u1ebf) v\u00e0 Time-bound (x\u00e1c \u0111\u1ecbnh th\u1eddi gian th\u1ef1c hi\u1ec7n).<\/p>\n

– X\u00e1c \u0111\u1ecbnh th\u01b0\u1edbc \u0111o: <\/i>\u0110i\u1ec1u kh\u00e1c bi\u1ec7t c\u1ee7a BSC v\u1edbi c\u00e1c m\u00f4 h\u00ecnh chi\u1ebfn l\u01b0\u1ee3c kh\u00e1c \u1edf ch\u1ed7 BSC ph\u1ea3n \u00e1nh c\u00e1c m\u1ee5c ti\u00eau v\u00e0 chi\u1ebfn l\u01b0\u1ee3c c\u1ee7a t\u1ed5 ch\u1ee9c th\u00f4ng qua c\u00e1c ch\u1ec9 s\u1ed1 \u0111o l\u01b0\u1eddng c\u1ee5 th\u1ec3 trong t\u1eebng vi\u1ec5n c\u1ea3nh. Ch\u1ec9 s\u1ed1 \u0111o l\u01b0\u1eddng hi\u1ec7u su\u1ea5t (KPI) l\u00e0 c\u00e1c th\u01b0\u1edbc \u0111o \u0111\u1ecbnh l\u01b0\u1ee3ng d\u00f9ng \u0111\u1ec3 \u0111\u00e1nh gi\u00e1 hay so s\u00e1nh hi\u1ec7u su\u1ea5t gi\u1eefa k\u1ebft qu\u1ea3 c\u1ee7a ho\u1ea1t \u0111\u1ed9ng v\u1edbi m\u1ee5c ti\u00eau c\u1ee7a n\u00f3. Do v\u1eady, \u0111\u00e2y l\u00e0 c\u00f4ng c\u1ee5 \u0111o l\u01b0\u1eddng m\u00e0 c\u00e1c t\u1ed5 ch\u1ee9c th\u01b0\u1eddng s\u1eed d\u1ee5ng \u0111\u1ec3 \u0111\u00e1nh gi\u00e1 hi\u1ec7u qu\u1ea3 c\u00f4ng vi\u1ec7c c\u1ee7a t\u1ed5 ch\u1ee9c, c\u1ee7a b\u1ed9 ph\u1eadn ch\u1ee9c n\u0103ng hay c\u1ee7a c\u00e1 nh\u00e2n. Thi\u1ebft l\u1eadp c\u00e1c ch\u1ec9 s\u1ed1 KPI l\u00e0 vi\u1ec7c l\u01b0\u1ee3ng h\u00f3a c\u00e1c m\u1ee5c ti\u00eau trong B\u1ea3n \u0111\u1ed3 chi\u1ebfn l\u01b0\u1ee3c b\u1eb1ng c\u00e1c th\u01b0\u1edbc \u0111o c\u1ee5 th\u1ec3. Th\u00f4ng qua c\u00e1c ch\u1ec9 ti\u00eau \u0111o l\u01b0\u1eddng n\u00e0y, nh\u1eefng m\u1ee5c ti\u00eau, n\u1ed9i dung chi\u1ebfn l\u01b0\u1ee3c r\u1ea5t tr\u1eebu t\u01b0\u1ee3ng, chung chung tr\u01b0\u1edbc kia s\u1ebd tr\u1edf n\u00ean r\u00f5 r\u00e0ng, c\u1ee5 th\u1ec3 h\u01a1n \u0111\u1ed1i v\u1edbi t\u1eebng b\u1ed9 ph\u1eadn, t\u1eebng c\u00e1 nh\u00e2n trong c\u00f4ng vi\u1ec7c h\u00e0ng ng\u00e0y c\u1ee7a h\u1ecd.<\/p>\n

– Thi\u1ebft l\u1eadp c\u00e1c ch\u1ec9 ti\u00eau th\u1ef1c hi\u1ec7n: <\/i>Th\u01b0\u1edbc \u0111o tr\u00ean s\u1ebd \u0111\u01b0\u1ee3c c\u1ee5 th\u1ec3 h\u00f3a th\u00f4ng qua h\u1ec7 th\u1ed1ng c\u00e1c ch\u1ec9 ti\u00eau. C\u00e1c ch\u1ec9 ti\u00eau th\u1ef1c hi\u1ec7n s\u1ebd ph\u1ea3n \u00e1nh k\u1ebft qu\u1ea3 l\u00e0m vi\u1ec7c c\u1ee7a m\u1ed7i b\u1ed9 ph\u1eadn, m\u1ed7i c\u00e1 nh\u00e2n trong t\u1ed5 ch\u1ee9c. Vi\u1ec7c thi\u1ebft l\u1eadp c\u00e1c ch\u1ec9 ti\u00eau ph\u1ea3i \u0111\u01b0\u1ee3c c\u0103n c\u1ee9 v\u00e0o \u0111\u1ecbnh h\u01b0\u1edbng ph\u00e1t tri\u1ec3n c\u1ee7a t\u1ed5 ch\u1ee9c trong t\u1eebng giai \u0111o\u1ea1n. Khi thi\u1ebft l\u1eadp v\u00e0 l\u1ef1a ch\u1ecdn c\u00e1c ch\u1ec9 ti\u00eau, nh\u00f3m thi\u1ebft k\u1ebf BSC c\u1ea7n thi\u1ebft ph\u1ea3i thu th\u1eadp th\u00f4ng tin qua vi\u1ec7c ph\u00e2n t\u00edch k\u1ebft qu\u1ea3 \u0111\u00e3 th\u1ef1c hi\u1ec7n trong qu\u00e1 kh\u1ee9 \u0111\u1ec3 th\u1ea5y \u0111\u01b0\u1ee3c nh\u1eefng xu h\u01b0\u1edbng trong t\u01b0\u01a1ng lai.<\/p>\n

B\u00ean c\u1ea1nh \u0111\u00f3, nh\u00f3m thi\u1ebft k\u1ebf c\u1ea7n thu th\u1eadp th\u00f4ng tin t\u1eeb nh\u1eefng nh\u00e2n vi\u00ean v\u00ec h\u1ecd l\u00e0 nh\u1eefng ng\u01b0\u1eddi hi\u1ec3u r\u00f5 nh\u1ea5t c\u00e1c ch\u1ec9 ti\u00eau n\u00e0o ph\u00f9 h\u1ee3p \u0111\u1ec3 \u0111o l\u01b0\u1eddng hi\u1ec7u su\u1ea5t c\u00f4ng vi\u1ec7c v\u00e0 v\u00ec \u0111\u00e2y l\u00e0 \u0111\u1ed9i ng\u0169 t\u1ea1o ra gi\u00e1 tr\u1ecb cho c\u1ea3 t\u1ed5 ch\u1ee9c. Ngo\u00e0i ra, th\u00f4ng tin t\u1eeb ph\u1ea3n h\u1ed3i c\u1ee7a kh\u00e1ch h\u00e0ng v\u00e0 c\u1ee7a c\u00e1c b\u00ean li\u00ean quan kh\u00e1c, t\u1eeb ch\u1ec9 s\u1ed1 b\u00ecnh qu\u00e2n ng\u00e0nh, t\u1eeb t\u1ed5 ch\u1ee9c \u0111\u1ea1t \u0111\u01b0\u1ee3c k\u1ebft qu\u1ea3 t\u1ed1t nh\u1ea5t ng\u00e0nh\u2026 c\u0169ng r\u1ea5t h\u1eefu d\u1ee5ng \u0111\u1ec3 quy\u1ebft \u0111\u1ecbnh l\u1ef1a ch\u1ecdn ch\u1ec9 ti\u00eau ph\u00f9 h\u1ee3p cho t\u1ed5 ch\u1ee9c c\u1ee7a m\u00ecnh. C\u00e1c ch\u1ec9 ti\u00eau n\u00ean chia th\u00e0nh c\u00e1c nh\u00f3m nh\u01b0:<\/p>\n

– Nh\u00f3m ch\u1ec9 ti\u00eau d\u00e0i h\u1ea1n bao g\u1ed3m c\u00e1c ch\u1ec9 ti\u00eau l\u1edbn, c\u00f3 t\u00ednh th\u1eed th\u00e1ch cao \u0111\u1ed1i v\u1edbi t\u1ed5 ch\u1ee9c. D\u00f9 c\u1ea7n qu\u00e3ng th\u1eddi gian d\u00e0i t\u1eeb 10-30 n\u0103m v\u00e0 t\u1ed5 ch\u1ee9c c\u1ea7n ph\u1ea3i n\u1ed7 l\u1ef1c r\u1ea5t l\u1edbn m\u1edbi \u0111\u1ea1t \u0111\u01b0\u1ee3c, nh\u00f3m ch\u1ec9 ti\u00eau n\u00e0y l\u1ea1i n\u00ean \u0111\u1eb7t ra \u0111\u1ec3 th\u1ec3 hi\u1ec7n vi\u1ec5n c\u1ea3nh t\u01b0\u01a1ng lai c\u1ee7a t\u1ed5 ch\u1ee9c v\u00e0 ph\u1ea3n \u00e1nh m\u1ee9c \u0111\u1ed9 ph\u00f9 h\u1ee3p v\u1edbi s\u1ee9 m\u1ec7nh v\u00e0 t\u1ea7m nh\u00ecn m\u00e0 t\u1ed5 ch\u1ee9c \u0111\u00e3 \u0111\u1eb7t ra.<\/p>\n

– Nh\u00f3m ch\u1ec9 ti\u00eau trung h\u1ea1n bao g\u1ed3m c\u00e1c ch\u1ec9 ti\u00eau co gi\u00e3n, c\u00f3 t\u00ednh th\u00e1ch th\u1ee9c l\u1edbn nh\u01b0ng ph\u1ea3i ph\u00f9 h\u1ee3p v\u1edbi th\u1ef1c t\u1ebf. Nh\u00f3m ch\u1ec9 ti\u00eau n\u00e0y th\u01b0\u1eddng \u0111\u01b0\u1ee3c thi\u1ebft l\u1eadp t\u1eeb 3-5 n\u0103m v\u00e0 \u0111\u01b0\u1ee3c co gi\u00e3n t\u00f9y thu\u1ed9c v\u00e0o k\u1ebft qu\u1ea3 th\u1ef1c hi\u1ec7n \u0111\u01b0\u1ee3c trong ng\u1eafn h\u1ea1n.<\/p>\n

– Nh\u00f3m ch\u1ec9 ti\u00eau ng\u1eafn h\u1ea1n bao g\u1ed3m c\u00e1c ch\u1ec9 ti\u00eau gia t\u0103ng, c\u00f3 t\u00ednh \u0111\u1ea1i di\u1ec7n nh\u01b0 m\u1ed9t h\u1ec7 th\u1ed1ng c\u1ea3nh b\u00e1o s\u1edbm, cung c\u1ea5p nhanh ch\u00f3ng c\u00e1c ph\u1ea3n h\u1ed3i \u0111\u1ebfn nh\u00e0 qu\u1ea3n tr\u1ecb \u0111\u1ec3 nh\u00e0 qu\u1ea3n tr\u1ecb thay \u0111\u1ed5i k\u1ecbp th\u1eddi k\u1ebf ho\u1ea1ch v\u00e0 ph\u01b0\u01a1ng th\u1ee9c th\u1ef1c hi\u1ec7n \u0111\u1ec3 t\u1ed5 ch\u1ee9c c\u00f3 th\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau nh\u01b0 mong mu\u1ed1n. Nh\u00f3m ch\u1ec9 ti\u00eau n\u00e0y \u0111\u01b0\u1ee3c thi\u1ebft l\u1eadp h\u00e0ng th\u00e1ng, h\u00e0ng qu\u00fd v\u00e0 c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c \u0111i\u1ec1u ch\u1ec9nh n\u00e2ng cao n\u1ebfu k\u1ebft qu\u1ea3 th\u1ef1c hi\u1ec7n t\u1ed1t h\u01a1n k\u1ef3 v\u1ecdng.<\/p>\n

– X\u00e2y d\u1ef1ng s\u00e1ng ki\u1ebfn th\u1ef1c hi\u1ec7n: M\u1eb7c d\u00f9 c\u00e1c m\u1ee5c ti\u00eau c\u1ee7a t\u1ed5 ch\u1ee9c c\u00f3 th\u1ec3 t\u1ea1o ra \u0111\u1ed9ng l\u1ef1c r\u1ea5t c\u1ea7n thi\u1ebft th\u00fac \u0111\u1ea9y vi\u1ec7c th\u1ef1c thi c\u1ee7a c\u1ea3 t\u1ed5 ch\u1ee9c, nh\u01b0ng \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c c\u00e1c m\u1ee5c ti\u00eau, DN c\u1ea7n t\u1ea1o ra nh\u1eefng s\u00e1ng ki\u1ebfn th\u1ef1c hi\u1ec7n c\u1ee5 th\u1ec3. \u0110\u1ec3 tr\u00e1nh \u0111\u01b0a ra nh\u1eefng s\u00e1ng ki\u1ebfn kh\u00f4ng ph\u00f9 h\u1ee3p, nh\u00f3m BSC c\u1ea7n r\u00e0 so\u00e1t t\u1ea5t c\u1ea3 c\u00e1c s\u00e1ng ki\u1ebfn \u0111\u00e3 \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n trong t\u1ed5 ch\u1ee9c \u0111\u1ec3 \u0111\u00e1nh gi\u00e1 m\u1ee9c \u0111\u1ed9 ph\u00f9 h\u1ee3p c\u1ee7a nh\u1eefng s\u00e1ng ki\u1ebfn \u0111\u00f3 v\u1edbi m\u1ee5c ti\u00eau m\u1edbi trong t\u01b0\u01a1ng lai.<\/p>\n

Ngo\u00e0i ra, nh\u00f3m BSC c\u1ea7n thu th\u1eadp th\u00eam nh\u1eefng s\u00e1ng ki\u1ebfn m\u1edbi \u0111\u1ec3 th\u00fac \u0111\u1ea9y vi\u1ec7c th\u1ef1c hi\u1ec7n c\u00e1c m\u1ee5c ti\u00eau m\u1edbi, c\u0169ng nh\u01b0 h\u1ecdc h\u1ecfi nh\u1eefng s\u00e1ng ki\u1ebfn \u0111\u00e3 \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng t\u1ea1i c\u00e1c t\u1ed5 ch\u1ee9c kh\u00e1c c\u00f3 b\u1ed1i c\u1ea3nh t\u01b0\u01a1ng t\u1ef1 nh\u01b0 t\u1ed5 ch\u1ee9c c\u1ee7a m\u00ecnh \u0111\u1ec3 t\u1eeb \u0111\u00f3 c\u00e2n nh\u1eafc quy\u1ebft \u0111\u1ecbnh. Cu\u1ed1i c\u00f9ng, nh\u1eefng s\u00e1ng ki\u1ebfn ph\u00f9 h\u1ee3p \u0111\u01b0\u1ee3c gi\u1eef l\u1ea1i c\u1ea7n \u0111\u01b0\u1ee3c th\u1ec3 hi\u1ec7n tr\u00ean b\u1ea3n \u0111\u1ed3 chi\u1ebfn l\u01b0\u1ee3c theo c\u00e1c m\u1ee5c ti\u00eau \u0111\u01b0a ra…<\/p>\n

Ph\u00e1t huy vai tr\u00f2 c\u1ee7a th\u1ebb \u0111i\u1ec3m c\u00e2n b\u1eb1ng<\/b><\/p>\n

BSC \u0111\u00f3ng vai tr\u00f2 quan tr\u1ecdng khi mang l\u1ea1i l\u1ee3i \u00edch to\u00e0n di\u1ec7n cho c\u1ea3 t\u1ed5 ch\u1ee9c v\u00e0 t\u1ea5t c\u1ea3 c\u00e1c kh\u00e1ch h\u00e0ng c\u1ee7a h\u1ecd. D\u1ef1a v\u00e0o m\u00f4 h\u00ecnh BSC, c\u00e1c nh\u00e0 qu\u1ea3n l\u00fd DN c\u00f3 th\u1ec3 \u0111\u00e1nh gi\u00e1 \u0111\u01b0\u1ee3c c\u00e1c b\u1ed9 ph\u1eadn trong t\u1ed5 ch\u1ee9c m\u00ecnh c\u00f3 th\u1ec3 t\u1ea1o ra \u0111\u01b0\u1ee3c c\u00e1c gi\u00e1 tr\u1ecb cho kh\u00e1ch h\u00e0ng hi\u1ec7n t\u1ea1i v\u00e0 t\u01b0\u01a1ng lai hay kh\u00f4ng, c\u0169ng nh\u01b0 nh\u1eefng y\u00eau c\u1ea7u nh\u1eb1m n\u00e2ng cao hi\u1ec7u qu\u1ea3 kinh doanh trong t\u01b0\u01a1ng lai, c\u1ee5 th\u1ec3:<\/p>\n

– BSC l\u00e0 m\u1ed9t h\u1ec7 th\u1ed1ng \u0111o l\u01b0\u1eddng: Hi\u1ec7u su\u1ea5t ho\u1ea1t \u0111\u1ed9ng c\u1ee7a m\u1ed9t t\u1ed5 ch\u1ee9c th\u01b0\u1eddng \u0111\u01b0\u1ee3c \u0111\u00e1nh gi\u00e1 qua c\u00e1c ch\u1ec9 s\u1ed1 t\u00e0i ch\u00ednh. Tuy nhi\u00ean, c\u00e1c ph\u01b0\u01a1ng ph\u00e1p ph\u00e2n t\u00edch t\u00e0i ch\u00ednh tr\u01b0\u1edbc \u0111\u00e2y ch\u1ec9 th\u1ec3 hi\u1ec7n k\u1ebft qu\u1ea3 \u0111\u00e3 \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n trong qu\u00e1 kh\u1ee9, ch\u1ee9 kh\u00f4ng ph\u1ea3n \u00e1nh s\u1ef1 ph\u00f9 h\u1ee3p v\u00e0 c\u00e1ch th\u1ee9c t\u1ea1o ra gi\u00e1 tr\u1ecb cho ng\u00e0y h\u00f4m nay c\u0169ng nh\u01b0 trong t\u01b0\u01a1ng lai c\u1ee7a t\u1ed5 ch\u1ee9c. Trong khi \u0111\u00f3, vi\u1ec7c l\u1eadp chi\u1ebfn l\u01b0\u1ee3c v\u00e0 k\u1ebf ho\u1ea1ch l\u00e0 h\u01b0\u1edbng \u0111\u1ebfn t\u01b0\u01a1ng lai n\u00ean c\u1ea7n \u0111\u01b0\u1ee3c th\u1ec3 hi\u1ec7n m\u1ed9t c\u00e1ch r\u00f5 r\u00e0ng vi\u1ec5n c\u1ea3nh t\u01b0\u01a1ng lai c\u1ee7a t\u1ed5 ch\u1ee9c kh\u00f4ng ch\u1ec9 \u1edf m\u1eb7t t\u00e0i ch\u00ednh m\u00e0 ph\u1ea3i bao qu\u00e1t t\u1ea5t c\u1ea3 c\u00e1c m\u1eb7t kh\u00e1c trong to\u00e0n b\u1ed9 ho\u1ea1t \u0111\u1ed9ng. BSC kh\u1eafc ph\u1ee5c \u0111\u01b0\u1ee3c m\u1eb7t h\u1ea1n ch\u1ebf n\u00e0y khi th\u1ec3 hi\u1ec7n t\u1ea5t c\u1ea3 c\u00e1c m\u1ee5c ti\u00eau qua c\u00e1c ch\u1ec9 ti\u00eau v\u00e0 th\u01b0\u1edbc \u0111o c\u1ee5 th\u1ec3.<\/p>\n

– BSC l\u00e0 c\u00f4ng c\u1ee5 trao \u0111\u1ed5i th\u00f4ng tin: Trong c\u00e1c ph\u01b0\u01a1ng ph\u00e1p x\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c tr\u01b0\u1edbc \u0111\u00e2y, t\u1ef7 l\u1ec7 nh\u00e2n vi\u00ean th\u1eeba h\u00e0nh hi\u1ec3u \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau v\u00e0 chi\u1ebfn l\u01b0\u1ee3c c\u1ee7a t\u1ed5 ch\u1ee9c kh\u00e1 th\u1ea5p. H\u1ecd l\u00e0m vi\u1ec7c theo qu\u00e1n t\u00ednh, theo n\u0103ng l\u1ef1c s\u1eb5n c\u00f3 m\u00e0 kh\u00f4ng h\u00ecnh dung \u0111\u01b0\u1ee3c hi\u1ec7u qu\u1ea3 c\u00f4ng vi\u1ec7c c\u1ee7a m\u00ecnh s\u1ebd \u1ea3nh h\u01b0\u1edfng m\u1ee9c \u0111\u1ed9 n\u00e0o \u0111\u1ebfn hi\u1ec7u qu\u1ea3 chung c\u1ee7a t\u1ed5 ch\u1ee9c. V\u1eadn d\u1ee5ng BSC \u0111\u1ec3 thi\u1ebft l\u1eadp m\u1ee5c ti\u00eau v\u00e0 chi\u1ebfn l\u01b0\u1ee3c trong t\u1ed5 ch\u1ee9c s\u1ebd t\u1ea1o c\u01a1 h\u1ed9i cho ng\u01b0\u1eddi lao \u0111\u1ed9ng th\u1ea3o lu\u1eadn v\u1ec1 nh\u1eefng d\u1ef1 ki\u1ebfn trong chi\u1ebfn l\u01b0\u1ee3c, th\u1ea3o lu\u1eadn v\u00e0 h\u1ecdc h\u1ecfi, r\u00fat kinh nghi\u1ec7m t\u1eeb nh\u1eefng k\u1ebft qu\u1ea3 kh\u00f4ng mong mu\u1ed1n trong qu\u00e1 kh\u1ee9, trao \u0111\u1ed5i v\u1ec1 nh\u1eefng thay \u0111\u1ed5i c\u1ea7n thi\u1ebft trong t\u01b0\u01a1ng lai.<\/p>\n

– BSC l\u00e0 h\u1ec7 th\u1ed1ng qu\u1ea3n l\u00fd chi\u1ebfn l\u01b0\u1ee3c: Kh\u00f4ng nh\u1eefng l\u00e0 c\u00f4ng c\u1ee5 truy\u1ec1n th\u00f4ng v\u00e0 \u0111o l\u01b0\u1eddng, BSC c\u00f2n \u0111\u01b0\u1ee3c xem l\u00e0 h\u1ec7 th\u1ed1ng qu\u1ea3n l\u00fd chi\u1ebfn l\u01b0\u1ee3c do n\u00f3 c\u0169ng \u0111\u1ed3ng th\u1eddi l\u00e0 c\u00f4ng c\u1ee5 quan tr\u1ecdng \u0111\u1ec3 \u0111i\u1ec1u ch\u1ec9nh c\u00e1c ho\u1ea1t \u0111\u1ed9ng ng\u1eafn h\u1ea1n b\u1eb1ng chi\u1ebfn l\u01b0\u1ee3c. B\u1eb1ng c\u00e1ch s\u1eed d\u1ee5ng BSC, c\u00e1c t\u1ed5 ch\u1ee9c c\u00f3 th\u1ec3 h\u1ea1n ch\u1ebf v\u00e0 lo\u1ea1i b\u1ecf \u0111\u01b0\u1ee3c c\u00e1c r\u00e0o c\u1ea3n khi th\u1ef1c thi chi\u1ebfn l\u01b0\u1ee3c, bao g\u1ed3m r\u00e0o c\u1ea3n v\u1ec1 t\u1ea7m nh\u00ecn, r\u00e0o c\u1ea3n v\u00e8 con ng\u01b0\u1eddi, r\u00e0o c\u1ea3n v\u1ec1 ph\u00e2n b\u1ed5 ngu\u1ed3n l\u1ef1c v\u00e0 r\u00e0o c\u1ea3n v\u1ec1 qu\u1ea3n l\u00fd.<\/p>\n

T\u00f3m l\u1ea1i, BSC l\u00e0 m\u1ed9t c\u00f4ng c\u1ee5 r\u1ea5t h\u1eefu hi\u1ec7u gi\u00fap cho c\u00e1c t\u1ed5 ch\u1ee9c x\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c ho\u1ea1t \u0111\u1ed9ng cho t\u1ed5 ch\u1ee9c m\u00ecnh. C\u00e1ch th\u1ee9c x\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c b\u1eb1ng ph\u01b0\u01a1ng ph\u00e1p BSC r\u1ea5t kh\u00e1c v\u1edbi c\u00e1c ph\u01b0\u01a1ng ph\u00e1p truy\u1ec1n th\u1ed1ng \u1edf ch\u1ed7 huy \u0111\u1ed9ng m\u1ed9t ngu\u1ed3n nh\u00e2n l\u1ef1c \u0111a d\u1ea1ng t\u1eeb c\u00e1c th\u00e0nh vi\u00ean m\u1ecdi b\u1ed9 ph\u1eadn c\u00f9ng tham gia nh\u1eb1m truy\u1ec1n th\u00f4ng cho to\u00e0n b\u1ed9 nh\u00e2n vi\u00ean v\u1ec1 vi\u1ec5n c\u1ea3nh t\u01b0\u01a1ng lai c\u1ee7a t\u1ed5 ch\u1ee9c, c\u0169ng nh\u01b0 ph\u00e1t huy s\u1ef1 s\u00e1ng t\u1ea1o, kinh nghi\u1ec7m l\u00e0m vi\u1ec7c c\u1ee7a h\u1ecd nh\u1eb1m bi\u1ebfn m\u1ee5c ti\u00eau chi\u1ebfn l\u01b0\u1ee3c tr\u1edf n\u00ean g\u1ea7n g\u0169i v\u00e0 th\u1ef1c t\u1ebf h\u01a1n. Do \u0111\u00f3, BSC c\u1ea7n \u0111\u01b0\u1ee3c c\u00e1c DN Vi\u1ec7t Nam c\u00e2n nh\u1eafc \u00e1p d\u1ee5ng.<\/p>\n

T\u00e0i li\u1ec7u tham kh\u1ea3o:<\/b><\/p>\n

1. Robert S. Kaplan and David P. Norton (1992), The balanced scorecard \u2013 measures that drives performance, Havard Business Review;<\/i><\/p>\n

2. Robert S. Kaplan and David P. Norton (1996), The balanced scorecard, Havard Business School Press;<\/i><\/p>\n

3.Robert S. Kaplan, 2010, Conceptual Foundations of the Balanced Scorecard, Handbook of Management Accounting Research, Vol. 3;<\/i><\/p>\n

4. Paul R. Niven, 2006, Balanced Scorecard \u2013 step by step, John Wiley & Sons Inc. (b\u1ea3n d\u1ecbch c\u1ee7a D\u01b0\u01a1ng Th\u1ecb Thu Hi\u1ec1n, 2009, NXB T\u1ed5ng h\u1ee3p);<\/i><\/p>\n

5. H\u1ed3ng Nga (2011), Balanced scorecard cho doanh nghi\u1ec7p nh\u1ecf v\u00e0 v\u1eeba, Doanh nh\u00e2n S\u00e0i G\u00f2n;<\/i><\/p>\n

6. B\u1ea3o Ng\u1ecdc (2016), Qu\u1ea3n tr\u1ecb chi\u1ebfn l\u01b0\u1ee3c theo Balanced Scorecard: \u0110\u1eebng ch\u1ec9 l\u00e0 tr\u00e0o l\u01b0u! Doanh nh\u00e2n S\u00e0i G\u00f2n.<\/i><\/p>\n","protected":false},"excerpt":{"rendered":"

Th\u1ebb \u0111i\u1ec3m c\u00e2n b\u1eb1ng l\u00e0 m\u1ed9t trong nh\u1eefng ph\u01b0\u01a1ng ph\u00e1p qu\u1ea3n tr\u1ecb hi\u1ec7n \u0111\u1ea1i v\u00e0 l\u00e0 c\u00f4ng c\u1ee5 \u0111\u01b0\u1ee3c v\u1eadn d\u1ee5ng nhi\u1ec1u trong c\u00e1c t\u1ed5 ch\u1ee9c khi x\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c ho\u1ea1t \u0111\u1ed9ng trong th\u1eddi \u0111\u1ea1i c\u00f4ng ngh\u1ec7 th\u00f4ng tin b\u00f9ng n\u1ed5. Tr\u00ean c\u01a1 s\u1edf t\u1ed5ng h\u1ee3p c\u00e1c ngu\u1ed3n t\u00e0i li\u1ec7u kh\u00e1c nhau, b\u00e0i vi\u1ebft …<\/p>\n","protected":false},"author":4,"featured_media":9529,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[46,64],"tags":[],"class_list":["post-9528","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ban-le","category-kinh-nghiem-ban-le"],"yoast_head":"\nPh\u01b0\u01a1ng ph\u00e1p th\u1ebb \u0111i\u1ec3m c\u00e2n b\u1eb1ng trong qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p - Th\u1ecb Tr\u01b0\u1eddng S\u1ec9 Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/thitruongsi.com\/kinh-nghiem\/phuong-phap-diem-can-bang-trong-quan-tri-doanh-nghiep\/\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ph\u01b0\u01a1ng ph\u00e1p th\u1ebb \u0111i\u1ec3m c\u00e2n b\u1eb1ng trong qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p - Th\u1ecb Tr\u01b0\u1eddng S\u1ec9 Blog\" \/>\n<meta property=\"og:description\" content=\"Th\u1ebb \u0111i\u1ec3m c\u00e2n b\u1eb1ng l\u00e0 m\u1ed9t trong nh\u1eefng ph\u01b0\u01a1ng ph\u00e1p qu\u1ea3n tr\u1ecb hi\u1ec7n \u0111\u1ea1i v\u00e0 l\u00e0 c\u00f4ng c\u1ee5 \u0111\u01b0\u1ee3c v\u1eadn d\u1ee5ng nhi\u1ec1u trong c\u00e1c t\u1ed5 ch\u1ee9c khi x\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c ho\u1ea1t \u0111\u1ed9ng trong th\u1eddi \u0111\u1ea1i c\u00f4ng ngh\u1ec7 th\u00f4ng tin b\u00f9ng n\u1ed5. Tr\u00ean c\u01a1 s\u1edf t\u1ed5ng h\u1ee3p c\u00e1c ngu\u1ed3n t\u00e0i li\u1ec7u kh\u00e1c nhau, b\u00e0i vi\u1ebft ...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/thitruongsi.com\/kinh-nghiem\/phuong-phap-diem-can-bang-trong-quan-tri-doanh-nghiep\/\" \/>\n<meta property=\"og:site_name\" content=\"Th\u1ecb Tr\u01b0\u1eddng S\u1ec9 Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/thitruongsi\" \/>\n<meta property=\"article:published_time\" content=\"2017-07-12T07:14:29+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2017-07-12T08:55:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/thitruongsi.com\/kinh-nghiem\/wp-content\/uploads\/2017\/07\/kd2_TCKF.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"600\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Ph\u1ea1m Ph\u01b0\u1ee3ng\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@thitruongsi\" \/>\n<meta name=\"twitter:site\" content=\"@thitruongsi\" \/>\n<meta name=\"twitter:label1\" content=\"\u0110\u01b0\u1ee3c vi\u1ebft b\u1edfi\" \/>\n\t<meta name=\"twitter:data1\" content=\"Ph\u1ea1m Ph\u01b0\u1ee3ng\" \/>\n\t<meta name=\"twitter:label2\" content=\"\u01af\u1edbc t\u00ednh th\u1eddi gian \u0111\u1ecdc\" \/>\n\t<meta name=\"twitter:data2\" content=\"25 ph\u00fat\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/thitruongsi.com\/kinh-nghiem\/phuong-phap-diem-can-bang-trong-quan-tri-doanh-nghiep\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/thitruongsi.com\/kinh-nghiem\/phuong-phap-diem-can-bang-trong-quan-tri-doanh-nghiep\/\"},\"author\":{\"name\":\"Ph\u1ea1m Ph\u01b0\u1ee3ng\",\"@id\":\"https:\/\/thitruongsi.com\/kinh-nghiem\/#\/schema\/person\/b1d3d0e71852809e6acf56f2d89c17ed\"},\"headline\":\"Ph\u01b0\u01a1ng ph\u00e1p th\u1ebb \u0111i\u1ec3m c\u00e2n b\u1eb1ng trong qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p\",\"datePublished\":\"2017-07-12T07:14:29+00:00\",\"dateModified\":\"2017-07-12T08:55:00+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/thitruongsi.com\/kinh-nghiem\/phuong-phap-diem-can-bang-trong-quan-tri-doanh-nghiep\/\"},\"wordCount\":5094,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/thitruongsi.com\/kinh-nghiem\/#organization\"},\"image\":{\"@id\":\"https:\/\/thitruongsi.com\/kinh-nghiem\/phuong-phap-diem-can-bang-trong-quan-tri-doanh-nghiep\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/thitruongsi.com\/kinh-nghiem\/wp-content\/uploads\/2017\/07\/kd2_TCKF.jpg\",\"articleSection\":[\"B\u00e1n le\u0309\",\"Kinh nghi\u00ea\u0323m\"],\"inLanguage\":\"vi\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/thitruongsi.com\/kinh-nghiem\/phuong-phap-diem-can-bang-trong-quan-tri-doanh-nghiep\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/thitruongsi.com\/kinh-nghiem\/phuong-phap-diem-can-bang-trong-quan-tri-doanh-nghiep\/\",\"url\":\"https:\/\/thitruongsi.com\/kinh-nghiem\/phuong-phap-diem-can-bang-trong-quan-tri-doanh-nghiep\/\",\"name\":\"Ph\u01b0\u01a1ng ph\u00e1p th\u1ebb \u0111i\u1ec3m c\u00e2n b\u1eb1ng trong qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p - Th\u1ecb Tr\u01b0\u1eddng S\u1ec9 Blog\",\"isPartOf\":{\"@id\":\"https:\/\/thitruongsi.com\/kinh-nghiem\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/thitruongsi.com\/kinh-nghiem\/phuong-phap-diem-can-bang-trong-quan-tri-doanh-nghiep\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/thitruongsi.com\/kinh-nghiem\/phuong-phap-diem-can-bang-trong-quan-tri-doanh-nghiep\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/thitruongsi.com\/kinh-nghiem\/wp-content\/uploads\/2017\/07\/kd2_TCKF.jpg\",\"datePublished\":\"2017-07-12T07:14:29+00:00\",\"dateModified\":\"2017-07-12T08:55:00+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/thitruongsi.com\/kinh-nghiem\/phuong-phap-diem-can-bang-trong-quan-tri-doanh-nghiep\/#breadcrumb\"},\"inLanguage\":\"vi\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/thitruongsi.com\/kinh-nghiem\/phuong-phap-diem-can-bang-trong-quan-tri-doanh-nghiep\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"vi\",\"@id\":\"https:\/\/thitruongsi.com\/kinh-nghiem\/phuong-phap-diem-can-bang-trong-quan-tri-doanh-nghiep\/#primaryimage\",\"url\":\"https:\/\/thitruongsi.com\/kinh-nghiem\/wp-content\/uploads\/2017\/07\/kd2_TCKF.jpg\",\"contentUrl\":\"https:\/\/thitruongsi.com\/kinh-nghiem\/wp-content\/uploads\/2017\/07\/kd2_TCKF.jpg\",\"width\":800,\"height\":600,\"caption\":\"Ph\u01b0\u01a1ng ph\u00e1p th\u1ebb \u0111i\u1ec3m c\u00e2n b\u1eb1ng trong qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/thitruongsi.com\/kinh-nghiem\/phuong-phap-diem-can-bang-trong-quan-tri-doanh-nghiep\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/thitruongsi.com\/kinh-nghiem\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Ph\u01b0\u01a1ng ph\u00e1p th\u1ebb \u0111i\u1ec3m c\u00e2n b\u1eb1ng trong qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/thitruongsi.com\/kinh-nghiem\/#website\",\"url\":\"https:\/\/thitruongsi.com\/kinh-nghiem\/\",\"name\":\"Th\u1ecb Tr\u01b0\u1eddng S\u1ec9 Blog\",\"description\":\"Blog chia s\u1ebb kinh nghi\u1ec7m kinh doanh c\u1ee7a Th\u1ecb Tr\u01b0\u1eddng S\u1ec9\",\"publisher\":{\"@id\":\"https:\/\/thitruongsi.com\/kinh-nghiem\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/thitruongsi.com\/kinh-nghiem\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"vi\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/thitruongsi.com\/kinh-nghiem\/#organization\",\"name\":\"CTY C\u1ed4 PH\u1ea6N D\u1ecaCH V\u1ee4 TTS\",\"alternateName\":\"TTS SERVICES JSC\",\"url\":\"https:\/\/thitruongsi.com\/kinh-nghiem\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"vi\",\"@id\":\"https:\/\/thitruongsi.com\/kinh-nghiem\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/thitruongsi.com\/kinh-nghiem\/wp-content\/uploads\/2017\/11\/avt_tts_1024.png\",\"contentUrl\":\"https:\/\/thitruongsi.com\/kinh-nghiem\/wp-content\/uploads\/2017\/11\/avt_tts_1024.png\",\"width\":1024,\"height\":1024,\"caption\":\"CTY C\u1ed4 PH\u1ea6N D\u1ecaCH V\u1ee4 TTS\"},\"image\":{\"@id\":\"https:\/\/thitruongsi.com\/kinh-nghiem\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/thitruongsi\",\"https:\/\/x.com\/thitruongsi\",\"https:\/\/www.instagram.com\/thitruongsi.tts\/\",\"https:\/\/www.linkedin.com\/company\/thitruongsi\/\",\"https:\/\/www.pinterest.com\/thitruongsi\/\",\"https:\/\/www.youtube.com\/channel\/UC9btFP6GTUK3gheS-czzzqg\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/thitruongsi.com\/kinh-nghiem\/#\/schema\/person\/b1d3d0e71852809e6acf56f2d89c17ed\",\"name\":\"Ph\u1ea1m Ph\u01b0\u1ee3ng\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"vi\",\"@id\":\"https:\/\/thitruongsi.com\/kinh-nghiem\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/thitruongsi.com\/kinh-nghiem\/wp-content\/litespeed\/avatar\/90bea0a817a3beb97de08f50adbd27c8.jpg?ver=1778481602\",\"contentUrl\":\"https:\/\/thitruongsi.com\/kinh-nghiem\/wp-content\/litespeed\/avatar\/90bea0a817a3beb97de08f50adbd27c8.jpg?ver=1778481602\",\"caption\":\"Ph\u1ea1m Ph\u01b0\u1ee3ng\"},\"sameAs\":[\"https:\/\/thitruongsi.com\"],\"url\":\"https:\/\/thitruongsi.com\/kinh-nghiem\/author\/phuongpcm\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Ph\u01b0\u01a1ng ph\u00e1p th\u1ebb \u0111i\u1ec3m c\u00e2n b\u1eb1ng trong qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p - Th\u1ecb Tr\u01b0\u1eddng S\u1ec9 Blog","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/thitruongsi.com\/kinh-nghiem\/phuong-phap-diem-can-bang-trong-quan-tri-doanh-nghiep\/","og_locale":"vi_VN","og_type":"article","og_title":"Ph\u01b0\u01a1ng ph\u00e1p th\u1ebb \u0111i\u1ec3m c\u00e2n b\u1eb1ng trong qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p - Th\u1ecb Tr\u01b0\u1eddng S\u1ec9 Blog","og_description":"Th\u1ebb \u0111i\u1ec3m c\u00e2n b\u1eb1ng l\u00e0 m\u1ed9t trong nh\u1eefng ph\u01b0\u01a1ng ph\u00e1p qu\u1ea3n tr\u1ecb hi\u1ec7n \u0111\u1ea1i v\u00e0 l\u00e0 c\u00f4ng c\u1ee5 \u0111\u01b0\u1ee3c v\u1eadn d\u1ee5ng nhi\u1ec1u trong c\u00e1c t\u1ed5 ch\u1ee9c khi x\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c ho\u1ea1t \u0111\u1ed9ng trong th\u1eddi \u0111\u1ea1i c\u00f4ng ngh\u1ec7 th\u00f4ng tin b\u00f9ng n\u1ed5. Tr\u00ean c\u01a1 s\u1edf t\u1ed5ng h\u1ee3p c\u00e1c ngu\u1ed3n t\u00e0i li\u1ec7u kh\u00e1c nhau, b\u00e0i vi\u1ebft ...","og_url":"https:\/\/thitruongsi.com\/kinh-nghiem\/phuong-phap-diem-can-bang-trong-quan-tri-doanh-nghiep\/","og_site_name":"Th\u1ecb Tr\u01b0\u1eddng S\u1ec9 Blog","article_publisher":"https:\/\/www.facebook.com\/thitruongsi","article_published_time":"2017-07-12T07:14:29+00:00","article_modified_time":"2017-07-12T08:55:00+00:00","og_image":[{"width":800,"height":600,"url":"https:\/\/thitruongsi.com\/kinh-nghiem\/wp-content\/uploads\/2017\/07\/kd2_TCKF.jpg","type":"image\/jpeg"}],"author":"Ph\u1ea1m Ph\u01b0\u1ee3ng","twitter_card":"summary_large_image","twitter_creator":"@thitruongsi","twitter_site":"@thitruongsi","twitter_misc":{"\u0110\u01b0\u1ee3c vi\u1ebft b\u1edfi":"Ph\u1ea1m Ph\u01b0\u1ee3ng","\u01af\u1edbc t\u00ednh th\u1eddi gian \u0111\u1ecdc":"25 ph\u00fat"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/thitruongsi.com\/kinh-nghiem\/phuong-phap-diem-can-bang-trong-quan-tri-doanh-nghiep\/#article","isPartOf":{"@id":"https:\/\/thitruongsi.com\/kinh-nghiem\/phuong-phap-diem-can-bang-trong-quan-tri-doanh-nghiep\/"},"author":{"name":"Ph\u1ea1m Ph\u01b0\u1ee3ng","@id":"https:\/\/thitruongsi.com\/kinh-nghiem\/#\/schema\/person\/b1d3d0e71852809e6acf56f2d89c17ed"},"headline":"Ph\u01b0\u01a1ng ph\u00e1p th\u1ebb \u0111i\u1ec3m c\u00e2n b\u1eb1ng trong qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p","datePublished":"2017-07-12T07:14:29+00:00","dateModified":"2017-07-12T08:55:00+00:00","mainEntityOfPage":{"@id":"https:\/\/thitruongsi.com\/kinh-nghiem\/phuong-phap-diem-can-bang-trong-quan-tri-doanh-nghiep\/"},"wordCount":5094,"commentCount":0,"publisher":{"@id":"https:\/\/thitruongsi.com\/kinh-nghiem\/#organization"},"image":{"@id":"https:\/\/thitruongsi.com\/kinh-nghiem\/phuong-phap-diem-can-bang-trong-quan-tri-doanh-nghiep\/#primaryimage"},"thumbnailUrl":"https:\/\/thitruongsi.com\/kinh-nghiem\/wp-content\/uploads\/2017\/07\/kd2_TCKF.jpg","articleSection":["B\u00e1n le\u0309","Kinh nghi\u00ea\u0323m"],"inLanguage":"vi","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/thitruongsi.com\/kinh-nghiem\/phuong-phap-diem-can-bang-trong-quan-tri-doanh-nghiep\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/thitruongsi.com\/kinh-nghiem\/phuong-phap-diem-can-bang-trong-quan-tri-doanh-nghiep\/","url":"https:\/\/thitruongsi.com\/kinh-nghiem\/phuong-phap-diem-can-bang-trong-quan-tri-doanh-nghiep\/","name":"Ph\u01b0\u01a1ng ph\u00e1p th\u1ebb \u0111i\u1ec3m c\u00e2n b\u1eb1ng trong qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p - Th\u1ecb Tr\u01b0\u1eddng S\u1ec9 Blog","isPartOf":{"@id":"https:\/\/thitruongsi.com\/kinh-nghiem\/#website"},"primaryImageOfPage":{"@id":"https:\/\/thitruongsi.com\/kinh-nghiem\/phuong-phap-diem-can-bang-trong-quan-tri-doanh-nghiep\/#primaryimage"},"image":{"@id":"https:\/\/thitruongsi.com\/kinh-nghiem\/phuong-phap-diem-can-bang-trong-quan-tri-doanh-nghiep\/#primaryimage"},"thumbnailUrl":"https:\/\/thitruongsi.com\/kinh-nghiem\/wp-content\/uploads\/2017\/07\/kd2_TCKF.jpg","datePublished":"2017-07-12T07:14:29+00:00","dateModified":"2017-07-12T08:55:00+00:00","breadcrumb":{"@id":"https:\/\/thitruongsi.com\/kinh-nghiem\/phuong-phap-diem-can-bang-trong-quan-tri-doanh-nghiep\/#breadcrumb"},"inLanguage":"vi","potentialAction":[{"@type":"ReadAction","target":["https:\/\/thitruongsi.com\/kinh-nghiem\/phuong-phap-diem-can-bang-trong-quan-tri-doanh-nghiep\/"]}]},{"@type":"ImageObject","inLanguage":"vi","@id":"https:\/\/thitruongsi.com\/kinh-nghiem\/phuong-phap-diem-can-bang-trong-quan-tri-doanh-nghiep\/#primaryimage","url":"https:\/\/thitruongsi.com\/kinh-nghiem\/wp-content\/uploads\/2017\/07\/kd2_TCKF.jpg","contentUrl":"https:\/\/thitruongsi.com\/kinh-nghiem\/wp-content\/uploads\/2017\/07\/kd2_TCKF.jpg","width":800,"height":600,"caption":"Ph\u01b0\u01a1ng ph\u00e1p th\u1ebb \u0111i\u1ec3m c\u00e2n b\u1eb1ng trong qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p"},{"@type":"BreadcrumbList","@id":"https:\/\/thitruongsi.com\/kinh-nghiem\/phuong-phap-diem-can-bang-trong-quan-tri-doanh-nghiep\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/thitruongsi.com\/kinh-nghiem\/"},{"@type":"ListItem","position":2,"name":"Ph\u01b0\u01a1ng ph\u00e1p th\u1ebb \u0111i\u1ec3m c\u00e2n b\u1eb1ng trong qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p"}]},{"@type":"WebSite","@id":"https:\/\/thitruongsi.com\/kinh-nghiem\/#website","url":"https:\/\/thitruongsi.com\/kinh-nghiem\/","name":"Th\u1ecb Tr\u01b0\u1eddng S\u1ec9 Blog","description":"Blog chia s\u1ebb kinh nghi\u1ec7m kinh doanh c\u1ee7a Th\u1ecb Tr\u01b0\u1eddng S\u1ec9","publisher":{"@id":"https:\/\/thitruongsi.com\/kinh-nghiem\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/thitruongsi.com\/kinh-nghiem\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"vi"},{"@type":"Organization","@id":"https:\/\/thitruongsi.com\/kinh-nghiem\/#organization","name":"CTY C\u1ed4 PH\u1ea6N D\u1ecaCH V\u1ee4 TTS","alternateName":"TTS SERVICES JSC","url":"https:\/\/thitruongsi.com\/kinh-nghiem\/","logo":{"@type":"ImageObject","inLanguage":"vi","@id":"https:\/\/thitruongsi.com\/kinh-nghiem\/#\/schema\/logo\/image\/","url":"https:\/\/thitruongsi.com\/kinh-nghiem\/wp-content\/uploads\/2017\/11\/avt_tts_1024.png","contentUrl":"https:\/\/thitruongsi.com\/kinh-nghiem\/wp-content\/uploads\/2017\/11\/avt_tts_1024.png","width":1024,"height":1024,"caption":"CTY C\u1ed4 PH\u1ea6N D\u1ecaCH V\u1ee4 TTS"},"image":{"@id":"https:\/\/thitruongsi.com\/kinh-nghiem\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/thitruongsi","https:\/\/x.com\/thitruongsi","https:\/\/www.instagram.com\/thitruongsi.tts\/","https:\/\/www.linkedin.com\/company\/thitruongsi\/","https:\/\/www.pinterest.com\/thitruongsi\/","https:\/\/www.youtube.com\/channel\/UC9btFP6GTUK3gheS-czzzqg"]},{"@type":"Person","@id":"https:\/\/thitruongsi.com\/kinh-nghiem\/#\/schema\/person\/b1d3d0e71852809e6acf56f2d89c17ed","name":"Ph\u1ea1m Ph\u01b0\u1ee3ng","image":{"@type":"ImageObject","inLanguage":"vi","@id":"https:\/\/thitruongsi.com\/kinh-nghiem\/#\/schema\/person\/image\/","url":"https:\/\/thitruongsi.com\/kinh-nghiem\/wp-content\/litespeed\/avatar\/90bea0a817a3beb97de08f50adbd27c8.jpg?ver=1778481602","contentUrl":"https:\/\/thitruongsi.com\/kinh-nghiem\/wp-content\/litespeed\/avatar\/90bea0a817a3beb97de08f50adbd27c8.jpg?ver=1778481602","caption":"Ph\u1ea1m Ph\u01b0\u1ee3ng"},"sameAs":["https:\/\/thitruongsi.com"],"url":"https:\/\/thitruongsi.com\/kinh-nghiem\/author\/phuongpcm\/"}]}},"views":78,"_links":{"self":[{"href":"https:\/\/thitruongsi.com\/kinh-nghiem\/wp-json\/wp\/v2\/posts\/9528"}],"collection":[{"href":"https:\/\/thitruongsi.com\/kinh-nghiem\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/thitruongsi.com\/kinh-nghiem\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/thitruongsi.com\/kinh-nghiem\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/thitruongsi.com\/kinh-nghiem\/wp-json\/wp\/v2\/comments?post=9528"}],"version-history":[{"count":0,"href":"https:\/\/thitruongsi.com\/kinh-nghiem\/wp-json\/wp\/v2\/posts\/9528\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/thitruongsi.com\/kinh-nghiem\/wp-json\/wp\/v2\/media\/9529"}],"wp:attachment":[{"href":"https:\/\/thitruongsi.com\/kinh-nghiem\/wp-json\/wp\/v2\/media?parent=9528"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/thitruongsi.com\/kinh-nghiem\/wp-json\/wp\/v2\/categories?post=9528"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/thitruongsi.com\/kinh-nghiem\/wp-json\/wp\/v2\/tags?post=9528"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}